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Update: Some offers mentioned below are no longer available. View the current offers here – Starwood Preferred Guest® Business Credit Card from American Express, Citi Hilton Honors Reserve Card

With so many solid credit card options out there, it can often be difficult to decide which is the best choice for a given purchase. TPG Senior Points & Miles Contributor Nick Ewen explores the various factors to consider when deciding upon a card for non-bonus purchases.

There are many ways to maximize your point and mileage earning on credit cards. For example, you can take advantage of top sign-up bonuses and make the most of category bonuses. Today, however, I want to focus on another critical element that everyone should carefully consider: everyday, non-bonus spending. How should you choose the best card for those purchases that fall outside of these bonus categories?

See what your points and miles are worth this month.
Is one of these cards best for your everyday spending?

My strategy for this decision typically involves four different elements in a very specific order:

  1. Sign-up bonus
  2. Threshold bonus
  3. Specific redemption in mind
  4. Everyday value

Let’s take a closer look and see exactly how this process unfolds.

1. Sign-Up Bonus

The first aspect of my decision involves any sign-up bonus toward which I’m currently working. I will only apply for a new card if I’m certain that I can spend the amount required to earn the sign-up bonus. Shifting spending from another card is a great way to help hit that spending threshold. In some cases, it may even make sense to use your new card at merchants that would otherwise offer you bonus points (like a travel purchase on your new card rather than the Chase Sapphire Preferred Card).

To further emphasize this strategy, I typically spread the sign-up bonus out over the initial spending to calculate a new effective earning rate for that card. Instead of thinking about it as “Earn X,000 points/miles after spending $Y,000,” I’ll look at it as earning Z points/miles for each dollar spent.

Here’s an example. I was recently approved for the Starwood Preferred Guest Business Credit Card from American Express to take advantage of the card’s highest-ever sign-up bonus (35,000 Starpoints after you use your new card to make $5,000 in purchases within the first three months — though the offer’s no longer available). The card usually offers you 2 Starpoints per dollar spent at participating SPG properties and 1 Starpoint per dollar spent everywhere else. However, when you spread that sign-up bonus out over the $5,000 initial spending, it becomes much more lucrative:

Regular earnings: $5,000 x 1 point per dollar = 5,000 points
Sign-up bonus: 35,000 Starpoints
Total earnings: 40,000 Starpoints (worth $1,000 based on TPG’s most recent valuations)
Return: $1,000 ÷ $5,000 = 20%

As you can see, by including the sign-up bonus, you’re getting an incredible return of 20% on your first $5,000 of spending on the card. Sounds like a great value proposition to me!

2. Threshold Bonus

Your Hilton HHonors Gold status includes free breakfast at luxurious properties (like the Hilton Bora Bora)
By putting $10,000 of yearly spending on the Citi Hilton Reserve, you can earn a free night at luxurious properties like the Hilton Bora Bora.

If I’m not currently working toward a sign-up bonus, the next thing I’ll do is consider which of my current credit cards offer some type of a bonus for reaching a certain level of spending. Many of these are based on a calendar year, but some are based on a cardmembership year (which may begin on the date you were approved or the date the annual fee comes due). If I can snag a bonus for spending a certain amount of money on a card, that boosts my overall rate of return on those purchases.

One prime example is the Citi Hilton HHonors Reserve Card. If you spend $10,000 on the card in a cardmembership year, you’ll earn a free weekend night certificate valid at just about any Hilton property worldwide. While the card’s regular earning rate isn’t spectacular (3 points per dollar spent, so a 1.5% return based on TPG’s valuations), earning this free night certificate changes the calculus significantly:

Regular earnings: $10,000 x 3 points per dollar = 30,000 Hilton HHonors points
Threshold bonus: Free weekend night certificate (I conservatively value this at $300, though you can easily get a lot more value out of it)
Total earnings: 30,000 points (worth $150) and free night certificate ($300)
Return: $450 ÷ $10,000 = 4.5%

Just like you saw above, the added threshold bonus triples the effective return you get on the first $10,000 in spending on the Citi Hilton Reserve from 1.5% to 4.5% (and it could be even higher if you redeem the certificate for a more expensive property). While this isn’t a mind-blowing rate, it’s nevertheless a very solid return on spending that usually wouldn’t earn you a bonus on other cards. When I’m not pursuing a sign-up bonus, I always make sure to spend $10,000 on this card.

Other cards with these bonuses include:

3. Specific Redemption

If you have a specific redemption in mind, you may want to use an “unconventional” card for some everyday purchases.

The next element that plays a role in this decision is whether you’re working toward a specific redemption and have a limited time frame in which to earn those points or miles. In some cases this is to beat the clock on a devaluation, like the AAdvantage award chart devaluation that took effect March 22. Other times you may just have an upcoming trip and really need to boost your account balance to cover either a flight or hotel room. If you’d otherwise have no way of earning those last few required points or miles for the redemption, your spending on a less-rewarding credit card may make sense.

A great example of this is Marriott Rewards, thanks to the program’s policy that allows you to book award reservations when you’re short on points. Since you need to earn the required number of points at least one week before your arrival, charging non-bonus category spending to the Marriott Rewards Premier Credit Card could make a lot of sense. The card normally gives you 1 point per dollar spent, so a return of just 0.7%. However, let’s say that you’re 2,000 points short of a redemption that would save you $500 and that the only way to earn those extra points is on the credit card. Here’s how the calculation changes:

Regular earnings: $2,000 x 1 point per dollar = 2,000 points (worth $14)
Value of redemption: $500
Total earnings: $514
Return: $514 ÷ $2,000 = 25.7%

I don’t think many people would put the Marriott Visa high on a list of best cards for everyday spending, but in this case it makes a lot of sense. If you’re looking for a specific redemption and need to get to that threshold sooner rather than later, this may impact your choice of credit cards to pull out of your wallet.

4. Everyday Value

Alaska is rebranding in 2016.
Alaska miles can be incredibly valuable, so the carrier’s co-branded credit card could be a solid option for non-bonus category spending.

If the first three factors on my list don’t come into play, then you should simply go with a card that offers a solid return on everyday, non-bonus spending. Everyone has their own way of valuing points and miles, but based on TPG’s most recent valuations, here are some terrific options:

Remember that these cards also offer an array of perks beyond just the everyday earning rate. I had a great experience redeeming the Alaska Visa’s companion fare benefit last year, and you’ll also enjoy primary car rental coverage on the Sapphire Preferred. However, when it comes to non-bonus category spending, you really can’t go wrong with any of them.

Bottom Line

Especially if you’re not a road warrior, it’s important to make credit cards a big part of your points and miles-earning strategy. Sign-up bonuses are only one part of the puzzle, especially as card issuers are tightening these up, so you should also have a strategy to make the most of every dollar you put on a card. Hopefully this post has given you a framework to use as you decide which card (or set of cards) is the best option for your purchases that fall outside of traditional bonus categories.

What cards do you like using for your everyday spending?

The best beginner points and miles card out there.
Chase Sapphire Preferred Credit Card

With great travel benefits, 2x points on travel & dining and a 50,000 point sign up bonus, the Chase Sapphire Preferred is a great card for those looking to get into the points and miles game. Here are the top 5 reasons it should be in your wallet, or read our definitive review for more details.

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More Things to Know
  • Earn 50,000 bonus points after you spend $4,000 on purchases in the first 3 months from account opening. That's $625 toward travel when you redeem through Chase Ultimate Rewards®
  • Chase Sapphire Preferred® named a 'Best Travel Credit Card' by MONEY® Magazine, 2016-2017
  • 2X points on travel and dining at restaurants worldwide & 1 point per dollar spent on all other purchases.
  • No foreign transaction fees
  • 1:1 point transfer to leading airline and hotel loyalty programs
  • Get 25% more value when you redeem for airfare, hotels, car rentals and cruises through Chase Ultimate Rewards. For example, 50,000 points are worth $625 toward travel
  • No blackout dates or travel restrictions - as long as there's a seat on the flight, you can book it through Chase Ultimate Rewards
Intro APR on Purchases
Regular APR
17.74% - 24.74% Variable
Annual Fee
$0 Intro for the First Year, then $95
Balance Transfer Fee
Either $5 or 5% of the amount of each transfer, whichever is greater.
Recommended Credit
Excellent Credit

Editorial Disclaimer: Opinions expressed here are author’s alone, not those of any bank, credit card issuer, airlines or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

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