Skip to content

American Airlines Just Released the Trendiest Amenity Kits We’ve Ever Seen

Feb. 08, 2019
3 min read
American Airlines Just Released the Trendiest Amenity Kits We’ve Ever Seen
This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. Terms apply to the offers listed on this page. For an explanation of our Advertising Policy, visit this page.

American Airlines thinks it serves the best burger in New York — and now, it's trying to woo us all with its new amenity kits. Well, consider me woo'ed.

The airline teamed up with brands such as This Is Ground, STATE and Athltetic Propulsion Labs; yes, APL, the sneaker company you keep seeing all over your Instagram feed. APL also does collaborations with SoulCycle from time to time and is sold in stores like Bandier, so you know they're legit.

You'll find the APL-branded kits on cross-country Flagship First and Business routes, complete with skincare products from Zenology, an oversized eye mask, and a FlyFit hydration pack and earplugs. In related news: You're on your way to becoming a travel and fitness influencer.

Image courtesy American Airlines

The International Flagship First and Business kits are designed from This Is Ground, a leather accessory company. They'll also feature skincare products, this time from Allies of Skin, and will feature a few different colors and styles. Personally, I'm least impressed with these, even though they're on the longest routes and are supposed to be the best of the best.

Image courtesy American Airlines

If you're flying in international premium economy, you'll be treated to kits designed by STATE, another popular millennial clothing brand. The skincare products you'll find inside will be designed by Baxter of California. If they really wanted to appeal to millennials, they'd opt for Drunk Elephant, Glossier or Mario Badescu or even some activated charcoal, but you know what they say... ya win some, ya lose some.

Image courtesy American Airlines

The airline has a habit of refreshing its amenity kits every year or so; last year, they featured ones designed by Cole Haan. You can start to find the new and improved ones on premium routes starting in mid-February.

Sign up for our daily newsletter

TPG reader Henry says, "What American announced today is a step in the right direction for a more premium looking-kit. The case itself — especially long haul biz and first class cases look very nice — has a much better design, and is much more useful to the traveler than what American has been offering." Of course, no one is going to pick their airline loyalty based off the amenity kits, but it could be the cherry on top... or end of the road.

From one basic millennial to American Airlines' marketing team: Great job. If you need me, I'll be eating avocado toast at the Admirals Lounge.

Top offers from our partners

How we chose these cards

Our points-obsessed staff uses a plethora of credit cards on a daily basis. If anyone on our team wouldn’t recommend it to a friend or a family member, we wouldn’t recommend it on The Points Guy either. Our opinions are our own, and have not been reviewed, approved, or endorsed by our advertising partners.
See all best card offers