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Watch: Richard Branson gives tour of Virgin Voyages' Scarlet Lady

Dec. 08, 2019
3 min read
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Watch: Richard Branson gives tour of Virgin Voyages' Scarlet Lady
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Editor's Note

This post has been updated with additional information about the Virgin Voyages cruise, as well as video footage. The original article was published on Dec. 5, 2019.

Virgin Voyages' first ship has moved one step closer to its first sailing with passengers. Last month, Scarlet Lady, the cruise line's first ship, successfully completed its sea trials on a sailing between Italy and France.

From Nov. 15-18, Scarlet Lady sailed from Genoa to Marseille before returning to its station in Genoa from Nov. 27-30. The return journey was the first round of sea trials, which it successfully completed.

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Sir Richard Branson joined the sea trials sailing, along with his family, several executives at Virgin Voyages including CEO Tom McAlpin and the CEO of fellow Virgin group member Virgin Atlantic, Shari Weiss.

Video released by Virgin shows Branson touring the gargantuan vessel.

"I think Virgin's heritage is really well represented on this ship," said Branson. "The name itself, the Scarlet Lady, was the name of Virgin Atlantic's first two planes."

The Virgin Group chairman toured the Manor, a large club aboard the Scarlet Lady. The Manor is named after Virgin's first recording studio, which hosted rock legends like the Rolling Stones and Paul McCartney.

Branson said he wanted to avoid the typical stereotype of a cruise ship when creating Virgin Voyages. "If we can create the type of cruise ship that our friends and ourselves would go on, then we'd go on it," he said.

Branson painted the outline of the Virgin flag on the hull of the ship, where the cruise line's logo will appear.

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"Virgin Voyages can confirm the Scarlet Lady is smooth, stable and quiet, gliding through the water in various weather conditions," Virgin Voyages said in a statement.

The sea trials completion is the next step Scarlet Lady had to complete, putting her one step closer to her maiden voyage on April 1, 2020. Scarlet Lady is set to sail from Miami to destinations in the Caribbean on four- and five-night itineraries.

In November, Virgin Voyages unveiled its second ship, the Valiant Lady. While Scarlet Lady will be dedicated to Caribbean sailings, Valiant Lady will initially sail seven-night Mediterranean itineraries out of Barcelona, Spain. Sailing on the Valiant Lady is set to begin in May 2021.

Virgin Voyages has branded itself as the cruise line for people who wouldn’t typically consider cruising. Each of its ships has a no-kids-allowed policy, and the ships are designed to cater to a younger, millennial audience. Passengers will be allowed to shake their device to get Champagne delivered on demand, stop by the onboard Squid Ink tattoo parlor or go to a drag-queen brunch.

Additional reporting by Brendan Dorsey.

All photos courtesy of Virgin Voyages.

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  • Recommended Credit

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Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

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  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.