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Bad news: Uber Rewards to end later this year, company to focus on Uber One

Aug. 13, 2022
5 min read
couple inside an Uber car
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Ride-hailing service Uber is phasing out one of its loyalty programs, and concentrating users on another that launched last year.

Later this year, Uber will end its Uber Rewards program – the older of its loyalty programs – in favor of Uber One, which provides both Uber riders and Uber Eats customers with certain benefits across the company’s services for a monthly fee.

Uber customers will have until the end of August to earn points through the legacy Uber Rewards program, and can redeem any remaining points through the end of October.

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This step marks the latest shift by the company to its Uber One program, which does not include ways for travelers to earn or redeem points, but does give them a way to save on rides and food orders alike.

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(Photo by Eduardo MunozAlvarez/VIEWpress)

Transition away from Uber Rewards

First launched in 2018, Uber Rewards was the first mechanism by which Uber users could earn and redeem points, and achieve elite status.

Uber customers could generally earn 1 point per dollar on Uber Eats purchases, 2 points per dollar on your most standard Uber rides, like UberX and UberXL, and 3 points per dollar on Uber Black, Uber Black SUV and Uber Green.

Those points could earn you discounts and benefits at several other retailers like Starbucks, and free or discounted Uber rides or Uber Eats deliveries. For instance, 2,000 Uber Rewards points can get you a free $30 UberX trip.

Earning enough points during a set period of time could earn you elite status, which got you higher earning rates on points, and – at the program’s highest elite status levels – ride upgrades.

While the company certainly integrated Uber Eats into the older of its loyalty programs, there's no doubt its portfolio of services has expanded greatly since Uber Rewards began about four years ago.

Related: Earn Marriott Bonvoy points on Uber rides and food deliveries

A focus on Uber One

Over the last year or so, the Uber Rewards program has largely co-existed with the Uber One program rolled out by the company in 2021.

This newer program is a membership fee-based program by which members pay a monthly fee of and can then access benefits across the company’s platforms.

With a $9.99 monthly fee, Uber One members have access to unlimited free deliveries on Uber Eats orders, and are eligible for as much as 10% off eligible deliveries and pickup orders. Uber One members also get 5% off rides, and access to top-rated drivers on Uber.

Where Uber Rewards was a free loyalty program that in some ways, behaved more like an airline loyalty program where you unlock benefits through your loyalty, Uber One is more akin to a monthly club where you have access to immediate and tangible benefits by paying the monthly fee.

Because of this, the removal of Uber Rewards is a net negative for frequent Uber and Uber Eats customers. Now, you have to pay a monthly fee to get a discount on your ride, and you won't earn extra rewards. Depending on how much you spend with Uber, this could be a large loss in value.

Remember that Lyft still lets you earn bonus Chase Ultimate Rewards points when you pay with a participating Chase card and earn either Delta SkyMiles or Hilton Honors points on your ride.

That said, carrying the right card can offset that monthly fee entirely. For instance, cardholders of The Platinum Card® from American Express get up to $200 annually toward Uber — $15 per month and then an additional $20 in December — so you’d actually have about $5 in Uber Cash leftover each month after paying your Uber One monthly dues. American Express® Gold cardholders also get $10 per month in Uber Cash.

Enrollment is required.

(Photo by d3sign/Getty Images)

Dates to remember

Again, the Uber Rewards earning period ends for good at the end of the day on Aug. 31, so if you’re still looking to earn points to go toward future redemptions, that will be the final day to do so. You’ll need to redeem those points by the end of the night on Oct. 31, so if you’re likely to have an outing for Halloween, that could be a good opportunity to burn your remaining points.

Bottom line

Uber is throwing all of its focus into the Uber One program later this year and retiring the Uber Rewards program. This is a loss for frequent Uber riders who quickly earn points toward discounts on future rides. If you're hoping to earn extra rewards on your rides, consider switching to Lyft as the competitor still offers bonus points earning.

Featured image by Getty Images
Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

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Rewards

1 - 3X points
3XEarn 3 Points per $1 spent at Restaurants and Supermarkets
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Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

Why We Chose It

The Citi Premier’s 3 points per dollar spent across a wide range of popular categories is one of the more lucrative offerings in the world of points and miles. The Citi Premier comes with a $95 annual fee and is currently offering a solid sign up bonus of 80,000 points after you spend $4,000 on purchases within the first three months. It also has some valuable transfer partners to make the most of your rewards. Add in access to Citi Entertainment plus a $100 hotel credit for any single-stay hotel booking that exceeds $500 or more, excluding taxes and fees, booked through the Citi travel website, there are few reasons why the Citi Premier should not be in every traveler’s wallet.

Pros

  • Earns 3x points on restaurants, supermarkets, gas stations, air travel and hotels.
  • $100 annual hotel savings benefit (on single hotel stay bookings of $500 or more, excluding taxes and fees, booked through thankyou.com)
  • Points transfer to 16 airline programs, from JetBlue to Virgin Atlantic.
  • World Elite Mastercard benefits, extended warranty, damage and theft protection.

Cons

  • $95 annual fee
  • Lacks travel protections that other travel rewards cards come with
  • For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening
  • Earn 3 Points per $1 spent at Restaurants and Supermarkets
  • Earn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
  • Earn 1 Point per $1 spent on all other purchases
  • Annual Hotel Savings Benefit
  • 80,000 Points are redeemable for $800 in gift cards when redeemed at thankyou.com
  • No expiration and no limit to the amount of points you can earn with this card
  • No Foreign Transaction Fees on purchases
Best starter travel card
TPG Editor‘s Rating
Card Rating is based on the opinion of TPG‘s editors and is not influenced by the card issuer.
4 / 5
Go to review

Rewards Rate

3XEarn 3 Points per $1 spent at Restaurants and Supermarkets
3XEarn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
1XEarn 1 Point per $1 spent on all other purchases
  • Intro Offer
    For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening

    Earn 80,000 ThankYou® points
    60,000 points
  • Annual Fee

    $95
  • Recommended Credit
    Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

    670-850
    Excellent, Good

Why We Chose It

The Citi Premier’s 3 points per dollar spent across a wide range of popular categories is one of the more lucrative offerings in the world of points and miles. The Citi Premier comes with a $95 annual fee and is currently offering a solid sign up bonus of 80,000 points after you spend $4,000 on purchases within the first three months. It also has some valuable transfer partners to make the most of your rewards. Add in access to Citi Entertainment plus a $100 hotel credit for any single-stay hotel booking that exceeds $500 or more, excluding taxes and fees, booked through the Citi travel website, there are few reasons why the Citi Premier should not be in every traveler’s wallet.

Pros

  • Earns 3x points on restaurants, supermarkets, gas stations, air travel and hotels.
  • $100 annual hotel savings benefit (on single hotel stay bookings of $500 or more, excluding taxes and fees, booked through thankyou.com)
  • Points transfer to 16 airline programs, from JetBlue to Virgin Atlantic.
  • World Elite Mastercard benefits, extended warranty, damage and theft protection.

Cons

  • $95 annual fee
  • Lacks travel protections that other travel rewards cards come with
  • For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening
  • Earn 3 Points per $1 spent at Restaurants and Supermarkets
  • Earn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
  • Earn 1 Point per $1 spent on all other purchases
  • Annual Hotel Savings Benefit
  • 80,000 Points are redeemable for $800 in gift cards when redeemed at thankyou.com
  • No expiration and no limit to the amount of points you can earn with this card
  • No Foreign Transaction Fees on purchases