Skip to content

Finnair launches new business class seat and first-ever premium economy

Feb. 10, 2022
4 min read
Finnair launches new business class seat and first-ever premium economy
This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. Terms apply to the offers listed on this page. For an explanation of our Advertising Policy, visit this page.

Oneworld carrier Finnair has launched a brand new business-class seat for its long-haul fleet, as well as introducing premium economy as a brand new class of service.

The Helsinki-based airline on Thursday pulled back the curtain on the new concepts which have been four years in the making, and have seen a $230 million (200 million euro) investment during a challenging pandemic.

For more TPG news delivered each morning to your inbox, sign up for our daily newsletter.

Sign up for our daily newsletter

First up, business class passengers aboard both the Airbus A350 and A330 aircraft can enjoy the unusual new AirLounge seat designed by award-winning seat manufacturer Collins Aerospace for which Finnair are the launch customer.

It features a fixed shell design, a lay-flat bed with mattress and direct aisle access for all customers in a 1-2-1 configuration. There's also an 18" seat back inflight entertainment screen, do not disturb light, multiple storage areas and center-seat dividers. This unusual design means the seatback does not recline — it will be interesting to see how passengers who enjoy a part-recline option, especially for watching inflight entertainment, react to this idea.

As well as the new seat, business class passengers can be served meals up to six-course on new tableware designed by Harri Koskinen and rest in sleep textiles by famous Finnish designer Marimekko with a Kalasääski pattern.

Photo by Finnair

“Space is today’s luxury, and we have put a lot of thought and attention to detail into creating the best business class seat for our customers. Both the seat and the whole business class experience is centred around customer comfort, space, and choice and is the culmination of our design ethos which will appear throughout our long-haul aircraft to redefine modern premium travel.” Ole Orvér, Finnair Chief Commercial Officer explained.

For the first time in the airline's history, Finnair will also launch premium economy, a class that is becoming increasingly popular with passengers, and lucrative for airlines. The airline will install the brand new Vector Premium seat by HAECO in a 2-4-2 layout on the Airbus A350, and 2-3-2 layout on the Airbus A330.

All seats will have a generous 38 inches of pitch, 8 inches of recline with adjustable headrests, 13-inch IFE screens, full leg rests with a maximum of just 26 seats in the A350 premium economy cabin.

Related: The top 5 premium economy meals in the sky

According to Finnair's Orvér: "The trend for premium travel has significantly accelerated during the pandemic, so we are confident our new Premium Economy travel class will prove very popular with customers looking for an upgraded experience from Economy.”

The economy cabins will also receive a light refresh with larger IFE screens and additional charging options.

The new products will be installed in all 19 Airbus A350 and eight Airbus A330 aircraft in the Finnair fleet by the end of 2023. Two additional factory-fresh A350s will join the fleet in 2024/2025 with the new products to operate from the airline's Helsinki hub.

Finnair CEO Topi Manner remained tight-lipped on the first date and route to see the new products, explaining that the details will be announced from March 1 and the first route is likely to be from Helsinki to Asia, this Spring. He revealed two aircraft are already fitted with the new seats so some passengers may be in for a pleasant surprise sooner, though the full new service concept will not be rolled out until the Spring. Finnair operates some short-haul flights with long-haul configured aircraft which is great news for passengers looking for an easy way to try out the new product.

Finnair has traditionally enjoyed a strong Asian route network, especially to China though this has been severely impacted by the ongoing travel restrictions during the pandemic. As a Oneworld member, Finnair flights can be booked with American Airlines Advantage miles. Finnair flies to Chicago (ORD), Dallas-Fort Worth (DFW) Los Angeles (LAX) and New York (JFK).

Featured image by Photo by Finnair
Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

TPG featured card

Best Marriott card for Business Owners
TPG Editor‘s Rating
Card Rating is based on the opinion of TPG‘s editors and is not influenced by the card issuer.
3 / 5
Go to review

Rewards

2 - 6X points
6X6x points at hotels participating in the Marriott Bonvoy® program.
4X4x points for purchases made at restaurants worldwide, at U.S. gas stations, on wireless telephone services purchased directly from U.S. service providers and on U.S. purchases for shipping.
2X2x points on all other eligible purchases.

Intro offer

Earn 100,000 points75,000 points
Limited Time Offer: Earn 100,000 Bonus Marriott Bonvoy Points after spending $4,000 in purchases on your new Card in your first 3 months of Card Membership. Offer expires 11/2/22.

Annual Fee

$125

Recommended Credit

670-850
Excellent/Good
Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

Why We Chose It

The Marriott Bonvoy Business Amex is a stacked card with a rewards rate that will help you earn bonus points on everyday and business-related purchases. You'll earn 15 elite night credits each calendar year, and receive automatic Gold elite status. Finally, the free night award certificate with a redemption level of 35,000 points or less can get you hundreds of dollars in potential value each year.

Pros

  • 6x points on eligible purchases at hotels participating in the Marriott Bonvoy program
  • 4x points at restaurants worldwide, U.S. gas stations, wireless telephone services purchased directly from U.S. service providers and U.S. shipping
  • 2x points on all other eligible purchases
  • Earn a free-night award each card renewal month (up to 35,000 points)
  • Receive 15 elite night credits to jump-start status
  • Transfer Marriott points to 40+ airlines

Cons

  • Airline points transfer ratios are poor
  • Must spend $60,000 in a year for second free-night award
  • Limited Time Offer: Earn 100,000 Bonus Marriott Bonvoy Points after spending $4,000 in purchases on your new Card in your first 3 months of Card Membership. Offer expires 11/2/22.
  • 6x points at hotels participating in the Marriott Bonvoy® program.
  • 4x points for purchases made at restaurants worldwide, at U.S. gas stations, on wireless telephone services purchased directly from U.S. service providers and on U.S. purchases for shipping.
  • 2x points on all other eligible purchases.
  • Receive a 7% discount off standard rates for reservations of standard guest rooms at hotels that participate in the Marriott Bonvoy program when you book directly. Terms and Conditions Apply.
  • Receive 1 Free Night Award every year after your Card renewal month. Plus, earn an additional Free Night Award after you spend $60K in purchases on your Card in a calendar year. Awards can be used for one night (redemption level at or under 35,000 Marriott Bonvoy® points) at hotels participating in Marriott Bonvoy®. Certain hotels have resort fees.
  • Enjoy Complimentary Marriott Bonvoy Gold Elite Status with your Card.
  • Terms apply.
  • See Rates & Fees
Apply for Marriott Bonvoy Business® American Express® Card
at American Express's secure site
Terms & restrictions apply. See rates & fees
Best Marriott card for Business Owners
TPG Editor‘s Rating
Card Rating is based on the opinion of TPG‘s editors and is not influenced by the card issuer.
3 / 5
Go to review

Rewards Rate

6X6x points at hotels participating in the Marriott Bonvoy® program.
4X4x points for purchases made at restaurants worldwide, at U.S. gas stations, on wireless telephone services purchased directly from U.S. service providers and on U.S. purchases for shipping.
2X2x points on all other eligible purchases.
  • Intro Offer
    Limited Time Offer: Earn 100,000 Bonus Marriott Bonvoy Points after spending $4,000 in purchases on your new Card in your first 3 months of Card Membership. Offer expires 11/2/22.

    Earn 100,000 points
    75,000 points
  • Annual Fee

    $125
  • Recommended Credit
    Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

    670-850
    Excellent/Good

Why We Chose It

The Marriott Bonvoy Business Amex is a stacked card with a rewards rate that will help you earn bonus points on everyday and business-related purchases. You'll earn 15 elite night credits each calendar year, and receive automatic Gold elite status. Finally, the free night award certificate with a redemption level of 35,000 points or less can get you hundreds of dollars in potential value each year.

Pros

  • 6x points on eligible purchases at hotels participating in the Marriott Bonvoy program
  • 4x points at restaurants worldwide, U.S. gas stations, wireless telephone services purchased directly from U.S. service providers and U.S. shipping
  • 2x points on all other eligible purchases
  • Earn a free-night award each card renewal month (up to 35,000 points)
  • Receive 15 elite night credits to jump-start status
  • Transfer Marriott points to 40+ airlines

Cons

  • Airline points transfer ratios are poor
  • Must spend $60,000 in a year for second free-night award
  • Limited Time Offer: Earn 100,000 Bonus Marriott Bonvoy Points after spending $4,000 in purchases on your new Card in your first 3 months of Card Membership. Offer expires 11/2/22.
  • 6x points at hotels participating in the Marriott Bonvoy® program.
  • 4x points for purchases made at restaurants worldwide, at U.S. gas stations, on wireless telephone services purchased directly from U.S. service providers and on U.S. purchases for shipping.
  • 2x points on all other eligible purchases.
  • Receive a 7% discount off standard rates for reservations of standard guest rooms at hotels that participate in the Marriott Bonvoy program when you book directly. Terms and Conditions Apply.
  • Receive 1 Free Night Award every year after your Card renewal month. Plus, earn an additional Free Night Award after you spend $60K in purchases on your Card in a calendar year. Awards can be used for one night (redemption level at or under 35,000 Marriott Bonvoy® points) at hotels participating in Marriott Bonvoy®. Certain hotels have resort fees.
  • Enjoy Complimentary Marriott Bonvoy Gold Elite Status with your Card.
  • Terms apply.
  • See Rates & Fees