Alaska Airlines calls Boeing a 'fantastic partner' as it decides between A321neo and 737 MAX
Alaska Airlines is pushing forward with its search for an Airbus A320 family fleet replacement, even as it works to manage rapidly changing demand for air travel amid fears of the COVID-19 coronavirus.
The Seattle-based carrier is evaluating how to replace the 61 Airbus A319s and A320s it gained through its 2016 acquisition of Virgin America. On the table are either more Airbus A321neos — it operates 10 currently — or Boeing 737 MAX 9s or 10s.
At stake is whether Alaska returns to the "proudly all Boeing" moniker it boasted for over a decade, or continues with the diversified fleet it has flown since the merger.
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"There's extraordinary benefit to a single platform, Boeing is a fantastic partner, [and] there are reasons to not have a single platform," Alaska CEO Brad Tilden said at the U.S. Chamber of Commerce Aviation Summit on Thursday. "I think we'll answer that in the next four, five, six months."
Tilden's comments, while not making any commitments, did acknowledge the company's history and local ties with Boeing. His immediate response to the question on the fleet campaign was to highlight Alaska's "very, very special relationship" with Boeing, then he added that the planemaker makes an "incredible" product and that Alaska is "confident" in the beleaguered MAX.
In terms of Airbus, Tilden said Alaska "did inherit" the jets without embellishing.
Related: Alaska weighs Boeing or Airbus to replace Virgin America fleet
While Tilden was clear that he would not answer the "Boeing or Airbus" question at the summit, some industry observers will undoubtedly try to read the tea leaves for a hint of what Alaska might be thinking.
Airline executives are known for using the media to push planemakers for better deals. This is what former Delta Air Lines CEO Richard Anderson did when the carrier was weighing either the Airbus A350 or Boeing 787 for its wide-body jet needs.
However, with an Alaska mainline fleet that is more than two-thirds 737s and with firm orders for 32 MAX 9 aircraft, the rationale for Alaska to opt for more Boeing jets is clear. The airline flew 71 A320 family to 166 737 family jets at the end of December, according to its latest fleet plan.
Alaska's narrow-body jet campaign comes amid uncertainty around the impact of the COVID-19 outbreak. In an investor update Friday, the airline said it was seeing a "significant increase in close-in cancellations and a decline in forward bookings" since the beginning of March. The carrier has put flights on sale to encourage people to travel, and is considering further actions like capacity cuts.
Related: US airline execs warn coronavirus impact 'could be worse than 9/11' downturn
Most Wall Street analysts, at least at this point, expect the drop in demand related to COVID-19 to be relatively short-lived. This likely short-term impact, while undoubtedly severe, compares to a fleet decision that will impact Alaska into the 2030s — long after the impact of the virus is likely just a memory.
This is not to mention that a down market, when manufacturers are discounting to drum up sales, is often a good time to make a big ticket purchase.
Alaska will be flying its former Virgin America Airbus jets through at least 2025. The airline plans to open a pilot crew base for the fleet in Seattle to support additional A320 family flying from its homebase.
Related: Alaska Airlines to shift more Airbus flying to Seattle
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Recommended Credit
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There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits.Pros
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- Some may have trouble using Uber and other dining credits
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- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
- Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
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- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.
Rewards Rate
| 4X | Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 4X | Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 3X | Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com. |
| 2X | Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com. |
| 1X | Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases. |
Intro Offer
You may be eligible for as high as 100,000 Membership Rewards® Points after spending $6,000 in eligible purchases on your new Card in your first 6 months of Membership. Welcome offers vary and you may not be eligible for an offer.As High As 100,000 points. Find Out Your Offer.Annual Fee
$325Recommended Credit
Credit ranges are a variation of FICO® Score 8, one of many types of credit scores lenders may use when considering your credit card application.Excellent to Good
Why We Chose It
There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits.Pros
- 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
- 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
- Packed with credits foodies will enjoy
- Solid welcome bonus
Cons
- Not as useful for those living outside the U.S.
- Some may have trouble using Uber and other dining credits
- You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
- Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
- Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
- $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
- $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
- $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
- $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
- Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.

