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Airlines see uptick in summer bookings. Will it last?

May 20, 2020
4 min read
Delta Planes Sit Idle At Kansas City International Airport
Airlines see uptick in summer bookings. Will it last?
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Are Americans ready to take to the skies this summer? Airlines are seeing an uptick in bookings that could be a sign of improving confidence among travelers eager to get out again and take advantage of some the most-flexible airline change-fee policies in a generation.

On Tuesday, American Airlines, Delta Air Lines, Southwest Airlines and United Airlines all reported slightly more passengers on flights, an improvement over guidance from as recently as two weeks ago.

“We have seen a little bit of a bounce off the bottom but my caution is to not draw too much in the way of conclusions," Delta chief financial officer Paul Jacobson said at the Wolfe Research Conference on May 19.

Get Coronavirus travel updates. Stay on top of industry impacts, flight cancellations, and more.

The Transportation Security Administration saw its busiest day since the COVID-19 crisis began on Sunday, May 17. It screened nearly 254,000 people, including both travelers and airline staff, or nearly 10% of the total a year ago.

That improvement is still dominated by essential travelers. But, at least according to airline executives, does include modest increases in the number of people heading to Florida and other leisure destinations.

Delta is seeing this with its uptick in bookings primarily for flights to beach destinations, as well as activity "out west," said Jacobson.

Related: Coronavirus: What to expect when flying into the United States

The Atlanta-based carrier has added a hundred flights to its schedule in June to keep up with demand — and to allow for social distancing onboard planes. Delta plans to add several hundred more flights to its schedule in July to keep pace with the increased bookings.

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The catch, however, is that Delta still offers travelers the peace of mind to cancel flights at no charge. Jacobson said the airline still needs to "be careful" that new bookings actually turn into trips flown.

Delta was not alone in seeing an uptick.

“We’re seeing some modest improvements,” American Airlines president Robert Isom said at the Wolfe conference. “It’s a long way to go, but modest improvements [are happening]."

Related: American Airlines ‘not going away’ because of the coronavirus crisis

The Fort Worth, Texas-based carrier will fly roughly 33% of the schedule it flew a year ago in June, according to Cirium schedule data. This includes plans to resume more international routes, including to key destinations in Europe and South America.

United plans to resume flying about a quarter of its schedule in July after cutting around 90% of operations in May and June, it said in a securities filing on May 19.

Speaking at the Wolfe conference, the Chicago-based carrier's commercial chief Andrew Nocella said cancellations appear to have stabilized at a "reasonable" level and new domestic bookings beginning to inch into positive territory. International travel, however, remains depressed with cargo driving the resumption of select long-haul routes.

Related: ‘Brutally honest’ Scott Kirby takes over as new United Airlines CEO

And Southwest said in a securities filing on May 19 that its flights could be a third full in May, something that would give it a 20-point improvement from its guidance from April. Flights could be even fuller in June if the trend continues.

Altogether, the improvements reported by the four carriers suggests Americans are ready to begin traveling again. This comes even with requirements that passengers wear masks onboard flights and mixed results in keeping passengers socially distanced on flights.

Longer-term, major destinations like Disney World and Hawaii will need to reopen — and people feel safe to visit — before travel picks up in a significant way. Neither Disney nor the state of Hawaii have indicated when they will welcome visitors again.

Related: A country-by-country guide to coronavirus recovery

Featured image by Getty Images

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4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
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  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.