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Accor debuts the Emblems Collection, the brand's first luxury hotel portfolio

Nov. 25, 2021
3 min read
Accor debuts the Emblems Collection, the brand's first luxury hotel portfolio
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Accor has launched its newest portfolio of luxury boutique hotels known as the Emblems Collection, aiming to add 60 properties in world-class cities by 2030.

The first Emblems Collection hotel — Guiyang Art Centre Hotel in China's Guizhou province — is set to open in December 2022. This flagship property will boast 64 suites, two ballrooms, a spa and fitness area and more.

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Guiyang Art Centre Hotel, Emblems Collection (Photo courtesy of Accor)

"The hotels we will feature in Emblems Collection are those sought out by travelers who appreciate high-end, boutique-style experiences, as well as by hoteliers who cherish the independent brands they’ve built while desiring the benefits that come with a global partner," said Sébastien Bazin, Chairman & CEO of Accor.

With 5,200-plus properties worldwide in 110 countries (and growing), Accor is one of the world's largest and diverse hospitality groups. The Emblems Collection aims to take boutique hotels to the next level by focusing on properties that offer state-of-the-art amenities, unique design and even public spaces.

As such, the properties in the Emblems Hotel Collection will fall into three categories:

  • Emblems Collection Heritage: A portfolio of hotels representing the larger city or nation where the property is located, integrating historical and cultural elements.
  • Emblems Collection Retreat: A wellness-first brand of resort properties located at beaches, mountains or countrysides.
  • Emblems Collection Worldwide: A curation of design-focused hotels featuring art from local designers or residents of a given destination.

Accor has set its sights for Paris and Prague as the next focus cities for Emblems Collection Heritage or Emblems Collection Signature hotels, among other major cities like London, Doha, Seoul, New York, Santiago and beyond. Meanwhile, the Emblems Collection Retreat will capture desirable locations like Tuscany, Mykonos, Bali and Australia's Gold Coast.

Similarly, the brand's loyalty program, ALL - Accor Live Limitless, continues to grow. With more than 68 million members and 30-plus airline partnerships, this hotel brand tends to fly under the radar in the U.S., but may be worth taking a look at. Remember that you can even transfer your Capital One miles to ALL - Accor Live Limitless at a 2:1 ratio, so we're excited to see how award travelers can earn and redeem their points for some of these aspirational properties in the coming years.

Featured image by (Photo by Ben Smithson/The Points Guy)
Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

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  • For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening
  • Earn 3 Points per $1 spent at Restaurants and Supermarkets
  • Earn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
  • Earn 1 Point per $1 spent on all other purchases
  • Annual Hotel Savings Benefit
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TPG Editor‘s Rating
Card Rating is based on the opinion of TPG‘s editors and is not influenced by the card issuer.
4 / 5
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3XEarn 3 Points per $1 spent at Restaurants and Supermarkets
3XEarn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
1XEarn 1 Point per $1 spent on all other purchases
  • Intro Offer
    For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening

    Earn 80,000 ThankYou® points
    60,000 points
  • Annual Fee

    $95
  • Recommended Credit
    Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

    670-850
    Excellent, Good

Why We Chose It

The Citi Premier’s 3 points per dollar spent across a wide range of popular categories is one of the more lucrative offerings in the world of points and miles. The Citi Premier comes with a $95 annual fee and is currently offering a solid sign up bonus of 80,000 points after you spend $4,000 on purchases within the first three months. It also has some valuable transfer partners to make the most of your rewards. Add in access to Citi Entertainment plus a $100 hotel credit for any single-stay hotel booking that exceeds $500 or more, excluding taxes and fees, booked through the Citi travel website, there are few reasons why the Citi Premier should not be in every traveler’s wallet.

Pros

  • Earns 3x points on restaurants, supermarkets, gas stations, air travel and hotels.
  • $100 annual hotel savings benefit (on single hotel stay bookings of $500 or more, excluding taxes and fees, booked through thankyou.com)
  • Points transfer to 16 airline programs, from JetBlue to Virgin Atlantic.
  • World Elite Mastercard benefits, extended warranty, damage and theft protection.

Cons

  • $95 annual fee
  • Lacks travel protections that other travel rewards cards come with
  • For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening
  • Earn 3 Points per $1 spent at Restaurants and Supermarkets
  • Earn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
  • Earn 1 Point per $1 spent on all other purchases
  • Annual Hotel Savings Benefit
  • 80,000 Points are redeemable for $800 in gift cards when redeemed at thankyou.com
  • No expiration and no limit to the amount of points you can earn with this card
  • No Foreign Transaction Fees on purchases