Skip to content

United plans 'aggressive' competition on transcons when it returns to New York JFK

Oct. 15, 2020
3 min read
GettyImages-697885204-scaled
United plans 'aggressive' competition on transcons when it returns to New York JFK
The cards we feature here are from partners who compensate us when you are approved through our site, and this may impact how or where these products appear. We don’t cover all available credit cards, but our analysis, reviews, and opinions are entirely from our editorial team. Terms apply to the offers listed on this page. Please view our advertising policy and product review methodology for more information.

United Airlines is moving forward with plans to return to New York's John F. Kennedy International Airport next year, with plans to "compete aggressively" on transcontinental routes to the West Coast.

The Chicago-based carrier aims to connect JFK to the West Coast — likely its hubs in Los Angeles (LAX) and San Francisco (SFO) — as well as to some of its other domestic hubs when flights resume in 2021, United CEO Scott Kirby said during a third quarter earnings call on Oct. 15.

By returning to JFK during the coronavirus pandemic, United stands to join some of its smaller peers like JetBlue Airways, Southwest Airlines and Spirit Airlines in using the crisis to muscle into some of the more restrictive airports across the United States where slot restrictions or gate availability can hinder access. Historically low flight levels have opened the door to new services to airport like Chicago O'Hare (ORD), Los Angeles (LAX) and Orange County (SNA).

Want more airline-specific news? Sign up for TPG's free new biweekly Aviation newsletter!

"We've been working very, very hard to use the pandemic as a way to get back into JFK," Kirby said. "I have reasonable confidence that we'll be successful."

He added that recent terminal works at the New York airport have added ground capacity for additional flights. This stands in contrast to most other large, congested airports that remain in early days of large-scale terminal expansion works or are restricted by slots that govern the number of takeoffs and landings.

Daily Newsletter
Reward your inbox with the TPG Daily newsletter
Join over 700,000 readers for breaking news, in-depth guides and exclusive deals from TPG’s experts

United left JFK in October 2015 when it ended nonstop flights to LAX and San Francisco. Kirby has previously called the move made by the airline's previous management team the "wrong decision."

Related: United Airlines could return to New York's JFK airport in 2021

The carrier faces steep competition when it returns to JFK. American Airlines, Delta Air Lines and JetBlue Airways all consider the airport a hub, with each carrier offering its own posh premium products on high-profile routes to the West Coast.

However, United is not a stranger to the premium transcon dog-fight. It has offered a competing near-shuttle service from its Newark Liberty (EWR) hub across the Hudson River from Manhattan in New Jersey.

United offered premium transcontinental flights on a combination of Boeing 757, 777 and 787 jets before the pandemic. In addition, it is studying a new lie-flat business product for some of the Boeing 737 MAX 10 jets it has on order.

Related: Airlines muscle into big airports as coronavirus creates new opportunities

TPG featured card

Rewards rate
4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
5XNew! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App.
3XEarn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines.
2XEarn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com.
1XEarn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
Intro offer
Open Intro bonus
As High As 100,000 points. Find Out Your Offer.
Annual fee
$325
Regular APR
See Pay Over Time APR
Recommended credit
Open Credit score description
Excellent to Good

Pros

  • Valuable dining and food-related credits
  • Flexible rewards with airline and hotel transfer partners
  • Multiple travel and purchase protections
  • No foreign transaction fees
  • Access to Amex Offers for additional savings (enrollment required)

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $8,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • New! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App.
  • Earn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines.
  • Earn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • Pay It® lets you tap in the American Express® App to quickly pay for small purchase amounts throughout the month and still earn rewards the way you usually do. Plan It® gives you the option to split up big purchases into equal monthly payments with a fixed fee. You’ll know upfront exactly how much you’ll pay.
  • Updated! $120 Dining Credit: Earn up to a total of $10 in statement credits monthly when you pay with the Gold Card at Grubhub (including Seamless), Buffalo Wild Wings, Five Guys, The Cheesecake Factory, and Wonder. This can be an annual savings of up to $120. Enrollment required.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year at over 10,000 qualifying U.S. Resy restaurants after you pay for eligible purchases with the American Express® Gold Card. That’s up to $50 in statement credits semi-annually. Enrollment required.
  • $84 Dunkin' Credit: Earn up to $7 in monthly statement credits after you pay with the American Express® Gold Card at U.S. Dunkin’ locations. Enrollment required.
  • $120 Uber Cash on Gold: Enjoy up to $120 in Uber Cash annually with your Gold Card. Just add your Card to your Uber account and you'll get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an Amex Card for your transaction.
  • New! As an American Express® Gold Card Member, you can enjoy complimentary Hertz Five Star® Status. Enjoy benefits like skipping the counter at select locations, adding an additional driver at no additional cost*, and vehicle upgrades**. Benefit enrollment and Hertz Gold+ registration are required. *Additional drivers must meet standard rental qualifications and must be a spouse or domestic partner to qualify as complimentary. Other additional drivers subject to fees. **Benefits are subject to availability and vary by location. Additional Hertz program Terms and Conditions including age restrictions apply.
  • Take advantage of a $100 credit towards eligible charges* at over 1,300 upscale hotels worldwide when you book The Hotel Collection through AmexTravel.com or the Amex Travel App **. *Eligible charges vary by property. **The Hotel Collection requires a two-night minimum stay.
  • Book your travel through the Amex Travel App with added peace of mind – backed by American Express® service and support. Only for American Express® Card Members.
  • Whenever you need us, we're here. Our Member Services team will ensure you are taken care of. From lost Card replacement to statement questions, we are available to help 24/7.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.