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Spirit says it will consider JetBlue's offer, setting up showdown with Frontier

April 08, 2022
3 min read
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Spirit says it will consider JetBlue's offer, setting up showdown with Frontier
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Spirit Airlines said late Thursday that it would enter talks with JetBlue regarding the latter's surprise bid from JetBlue to acquire the ultra-low-cost carrier, setting the stage for a potential upset to a landmark merger deal between Spirit and Frontier.

In a press release, Spirit said that its board had decided to "engage in discussions" with the New York-based JetBlue following consultations with its financial and legal advisors. The board determined that JetBlue's offer could constitute a "superior offer" as defined by its previous merger agreement with Frontier.

"Spirit intends to engage in discussions with JetBlue with respect to JetBlue's proposal, in accordance with the terms of the Company's merger agreement with Frontier," the airline said in the release. "Spirit remains bound by the terms of the merger agreement with Frontier, and Spirit's Board has not determined that JetBlue's proposal in fact constitutes a Superior Proposal as defined in the merger agreement with Frontier."

"In addition, Spirit notes that there can be no assurance that the discussions with JetBlue will result in a transaction," the airline added. "Spirit shareholders do not need to take any action at this time, and Spirit's Board has made no change to its recommendation that its shareholders adopt the merger agreement with Frontier."

Now what? Does JetBlue’s bid for Spirit put its American Airlines partnership at risk?

JetBlue's "unsolicited" bid, which was made public on Tuesday, would see the airline acquire Spirit for about $3.6 billion in cash, or $33 per share. Frontier's offer, which involves both cash and stock, was valued at about $25 per share.

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Typically in a situation where a company has multiple bids, it has a fiduciary duty to accept the offer that's best for shareholders, which is usually — but not necessarily — the highest offer, according to one lawyer specializing in mergers and acquisitions, who asked not to be identified because he was not involved with the airline transaction.

Related: Skepticism on Wall Street as details emerge on JetBlue’s bid for Spirit

The proposed merger with Frontier, which was announced in February, is largely seen as more straightforward, allowing the two airlines to expand their network while saving money on operations. The offer from JetBlue has been viewed with more skepticism, with the airline framing the takeover as a way to acquire new aircraft and expand its network faster than it would otherwise be able to. Analysts have pointed to potential regulatory objections to such a deal, as well as high costs for JetBlue to retrofit Spirit's aircraft in order to offer customers a consistent product.

Featured image by DAVID SLOTNICK/THE POINTS GUY
Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

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There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

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  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

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  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.