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JetBlue extends seat-blocking policy one last time, covering the December holidays

Nov. 12, 2020
4 min read
JetBlue A321neo JFK-MCO
JetBlue extends seat-blocking policy one last time, covering the December holidays
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At the outset of the pandemic, airlines were quick to introduce additional safety measures to combat the spread of the coronavirus.

Initiatives included mandatory face-covering policies, increased frequency of cleanings, limiting the inflight service offerings and more. Some airlines, however, took the safety campaigns one step further by blocking middle seats.

This way, customers would be further spaced from others. At the height of the pandemic with demand for travel so low, blocked middle seats didn't necessarily displace paying passengers. But now, with the holidays approaching — and as we learn more about the what's thought to be a low risk of virus transmission on aircraft — carriers are slowly starting to walk back from the promise of empty middle seats.

The latest carrier to do so is JetBlue.

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The New York-based airline will return to selling 100% of seats on its aircraft starting on Jan. 8, 2021, JetBlue said in a Thursday memo to employees that was viewed by TPG. Until then, JetBlue will continue blocking just a subset of seats, as follows:

  • Through Dec. 1, 2020: Onboard capacity is capped at 70%. Empty middle seats aren't guaranteed, as previously reported.
  • From Dec. 2, 2020 to Jan. 7, 2021: Onboard capacity is capped at 85%. No specific seats will be blocked.
  • Jan. 8, 2021 and onwards: No capacity caps.

In September, JetBlue announced that it would increase the capacity cap to 70% through Dec. 1, but stopped short of offering a specific numerical cap for the December holiday season. With Thursday's update, flyers can be assured that Christmas and New Years' holiday flights won't be more than 85% full.

However, the carrier won't be blocking any specific seats. That means families and friends traveling together can assign any seat on the plane when booking. Instead, the airline won't take reservations for more than 85% of the available seats on a particular aircraft.

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For instance, on the carrier's 100-seat Embraer E190, 85 tickets will be sold. Passengers can choose where they want to sit, without any seats blocked for distancing. Theoretically, you could end up with 15 empty seats in the last four rows of the plane.

Through Oct. 15, JetBlue blocked all the aisles in its Mint business-class cabin. From Oct. 16 to Nov. 8, the carrier reduced that cap to just the two aisles in row 1 to promote space between customers and flight attendants. Since Nov. 8, all 16 Mint seats have been available for sale.

JetBlue is one of the last remaining major U.S. carriers to announce when its passenger load cap will end. Both Alaska and Delta plan to bid farewell to blocked seats on Jan. 7, 2021. Southwest, on the other hand, will fill planes to capacity beginning Dec. 1, 2020. This leaves Hawaiian as the only airline to block middle seats without a set expiration date.

Related: Which US airlines are blocking middle seats?

Filling planes to 100% comes as there's increased scientific research as to the safety of the aircraft cabin. JetBlue touts the recent Harvard and Department of Defense studies as proof that "the air in our cabins [is] as safe or safer than the air in your own home or in a hospital operating room."

While JetBlue will continue its other anti-coronavirus measures, some flyers will undoubtedly want to maximize personal space. Personally, I've flown ten domestic flights since the pandemic and had an empty middle seat on all of them — even on airlines that weren't capping capacity.

With the holidays approaching and middle-seat blocking ending, be sure to check out my tips to scoring an empty middle seat.

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Apply for American Express® Gold Card
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  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.