This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. For an explanation of our Advertising Policy, visit this page.

Ever notice how travel can make you enthusiastic about activities you’d be unwilling to do at home? Like standing in line for a museum or joining a noisy crowd at a festival? Maybe it’s because diving into the culture of a place is one of the best ways to discover it — and one of the best ways for creating memories that will linger long after the jet lag fadesWe know you’re already counting down to Coachella, so we’ve rounded up five other unforgettable experiences taking place around the world this month. Get your calendars out and start planning your next trip — these are the best reasons to travel in April.

Cherry Blossom Season (throughout April)

Each spring, Japan turns temporarily pink as thousands of sakura, or cherry trees, flower en masse. Locals make the most of the fleeting color explosion by strolling and picnicking under the blossoms, often eating special sakura-themed pink foods. They call this tradition hanami, which literally means “flower viewing,” and pretty much the entire country partakes in the outdoor appreciation. It can be tricky to catch the trees in peak bloom, but Japan Tourism’s blossom forecast is a good resource for trip planning. Alternatively, head to Washington, DC, for the smaller but very Instagrammable National Cherry Blossom Festival.

(Photo by Bady QB by Unsplash)
(Photo by Bady QB by Unsplash)

Thai New Year (April 13-15)

A gleeful, country-wide water fight takes place for several days over the Thai New Year, as people symbolically wash away bad luck and misfortune. Many businesses close down, and it’s a time of general revelry with many street fairs and parties. Walking around, you can expect to be doused at any moment by a Super Soaker, a bucket, a water bottle or even a colorfully painted elephant. If you return fire, just remember not to target Buddhist monks, babies, elderly people or motorcyclists. Consider partaking in other New Year’s activities, too, such as temple visits, Buddha statue processions, beauty pageants and boat races.  

People gather in front of a bar during Songkran, or the Thai New Year, celebrations on Khaosan Road in Bangkok. (Photo by LILLIAN SUWANRUMPHA/AFP/Getty Images)
People gather in front of a bar during Songkran, or the Thai New Year, celebrations on Khaosan Road in Bangkok. (Photo by LILLIAN SUWANRUMPHA/AFP/Getty Images)

Glasgow International Festival of Visual Arts (April 20-May 7)

Glasgow International, Scotland’s largest contemporary art festival, returns for its eighth year, bringing more than 250 local and international artists to 78 venues across the city. In previous years, the biennial mounted exhibits and performances in parks, galleries, museums and private homes; this year even a cemetery and a swimming pool have been co-opted. One of the highlights is a major group exhibition at the Gallery of Modern Art, exploring the intersection of people and technology; think AI, avatars, cyborgs and other sci-fi-ish themes.

Mick Peter
Mick Peter’s work ‘The Regenerators’. (Photo courtesy Glasgow International 2018)

Institute for Contemporary Art Opens (April 21)

The city of Richmond is about to get a major new museum in the form of the Institute for Contemporary Art at Virginia Commonwealth University. The 41,000-square-foot space was designed by starchitect Steven Holl and will showcase innovative, multidisciplinary work to the public for free. It officially opens on April 21 with a block party, featuring musical performances, food trucks and family-friendly activities — plus a site-wide art exhibit with visual works, sounds installations, a video game and an internet radio station.

Rendering of the Institute for Contemporary Art at Virginia Commonwealth University.
Rendering of the Institute for Contemporary Art at Virginia Commonwealth University.

AfrikaBurn  (April 23-29)

At 13,000 participants and growing, South Africa’s AfrikaBurn is the largest Burning Man-affiliated festival outside of the original in Nevada (which draws 70,000 people annually). The festival started in 2007 and some say it feels akin to Burning Man in its earlier iterations, i.e. before the tech bros and celebs joined the party. AfrikaBurn participants gather for a week to create a temporary city, where commercial activity is banned, fantastical costumes are expected, and large-scale artworks are painstakingly assembled, only to be burned at the end of the festival. It’s one big, fun, dusty “jol”— which is South African slang for a damn good time.

(Photo courtesy Afrikaburn Facebook)
(Photo courtesy Afrikaburn Facebook)

Featured photo of Himeji, Japan (Photo by Jui-Chi Chan/Getty Images)

Know before you go.

News and deals straight to your inbox every day.

The Platinum Card® from American Express

WELCOME OFFER: 60,000 Points Terms Apply.

TPG'S BONUS VALUATION*: $1,200

CARD HIGHLIGHTS: Delta Sky Club and Centurion lounge access, $200 annual airline fee credit and up to $200 in Uber credits annually

*Bonus value is an estimated value calculated by TPG and not the card issuer. View our latest valuations here.

Apply Now
More Things to Know
  • Earn 60,000 Membership Rewards® points after you use your new Card to make $5,000 in purchases in your first 3 months.
  • Enjoy Uber VIP status and free rides in the U.S. up to $15 each month, plus a bonus $20 in December. That can be up to $200 in annual Uber savings.
  • 5X Membership Rewards® points on flights booked directly with airlines or with American Express Travel.
  • 5X Membership Rewards points on prepaid hotels booked on amextravel.com.
  • Enjoy access to the Global Lounge Collection, the only credit card airport lounge access program that includes proprietary lounge locations around the world.
  • Receive complimentary benefits with an average total value of $550 with Fine Hotels & Resorts. Learn More.
  • $200 Airline Fee Credit, up to $200 per calendar year in baggage fees and more at one qualifying airline.
  • Get up to $100 in statement credits annually for purchases at Saks Fifth Avenue on your Platinum Card®. Enrollment required.
  • $550 annual fee.
  • Terms Apply.
  • See Rates & Fees
Intro APR on Purchases
N/A
Regular APR
N/A
Annual Fee
$550
Balance Transfer Fee
See Terms
Recommended Credit
Excellent/Good
Terms and restrictions apply. See rates & fees.

Editorial Disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airlines or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

Disclaimer: The responses below are not provided or commissioned by the bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser’s responsibility to ensure all posts and/or questions are answered.