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Choice Privileges extends elite status for all, offers elite upgrades and bonus points

May 21, 2020
4 min read
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As the coronavirus pandemic continues to stymie international travel, we've seen most (but not all) major hotels and airlines make changes to their loyalty programs such as extending elite status and offering other promotions to incentivize business. One notable holdout had been Choice Privileges, but as of today the company has joined the trend by extending elite status for all members, as well as a few other changes.

Let’s take a closer look at each of these and how they’ll affect you.

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Choice elite status extensions

At this point, extending elite status has become the industry standard as business and leisure travelers alike remain grounded and unlikely to hit qualification thresholds this year. Choice has extended all members' current elite status through Dec. 31, 2021, regardless of the number of nights you stay this year. Other major programs such as Marriott Bonvoy, Hilton Honors and World of Hyatt have already announced similar status extensions, putting pressure on competitors like Choice to follow suit.

Related: Complete guide to hotel elite status during the coronavirus outbreak

Reduced elite status requirements

No one knows exactly when travel will start to pick up again, but even if things snapped back to normal today, we've already lost 25% of the elite-qualifying year. As reported by Frequent Flyer Bonuses, to compensate for this, Choice has announced reduced thresholds for elite status qualification in 2020:

  • Gold status: earned after staying seven nights as opposed to 10
  • Platinum status: earned after staying 15 nights as opposed to 20
  • Diamond status: earned after staying 25 nights as opposed to 40

This change is best for those gunning for top-tier Diamond status, which saw its qualification requirement cut by a whopping ~37%. While extending elite status is an important first step, it counterintuitively disincentives people from traveling during this current year. Reducing the number of nights required to earn elite status is a great way to get people on the road again, once it's safe to do so.

Related: The best hotel credit cards

Elite upgrades and bonus points

In addition to extending elite status, Choice is giving its current elites a limited-time upgrade to the next tier. Gold members will be upgraded to Platinum status and Platinum members will be upgraded to Diamond. If you stay at least five nights by Dec. 31, 2020, you'll keep your upgraded tier through Dec. 31, 2021. Otherwise, your status will revert to your current level next year.

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Diamond members can't be upgraded as there's no higher tier, but they aren't being left out either. Choice is offering them a 10% bonus, in addition to their standard 50% elite bonus, on all points earned through Dec. 31, 2020.

Related: Hotel elite status matches and challenges

Suspending points expiration

In addition to the above changes, all Choice Privileges members will see their points expiration suspended until Dec. 31, 2021. This gives you plenty of time to make plans for your points over the next year and a half without worrying about them expiring in the midst of the current pandemic.

Related: How to keep points and miles from expiring

Bottom line

It's taken some companies a while to come around, but the coronavirus pandemic requires decisive action to keep valuable loyalty programs running smoothly. Choice's decision to extend elite status and offer upgrades or bonus points to current elite members should help maintain customer loyalty moving forward.

Featured image by Image courtesy Cambria

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TPG featured card

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TPG Editor‘s Rating
Card Rating is based on the opinion of TPG‘s editors and is not influenced by the card issuer.
4 / 5
Go to review

Rewards

2 - 10X points
10XEarn unlimited 10X miles on hotels and rental cars booked through Capital One Travel
5X5X miles on flights booked through Capital One Travel.
2X2 Miles per dollar on every purchase, every day

Intro offer

75,000 bonus miles
Earn 75,000 bonus miles when you spend $4,000 on purchases in the first 3 months from account opening, equal to $750 in travel

Annual Fee

$395

Recommended Credit

740-850
Excellent
Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

Why We Chose It

The Capital One Venture X card is one of the best all-round travel credit cards ever launched. Not only is it offering a tremendous welcome bonus, but cardholders can earn tons of miles on everyday spending and receive a 10,000-mile anniversary bonus to boot. Its annual fee is $395, but cardholders can count on up to $300 in statement credits toward travel booked through Capital One Travel each year and other valuable benefits like access to Priority Pass lounges and Capital One’s own growing family of airport lounges.

Pros

  • Excellent welcome offer worth 75,000 miles after you spend $4,000 on purchases in the first three months.
  • Up to $300 in annual travel statement credits toward bookings make through Capital One Travel.
  • 10,000 bonus miles (worth $100 toward travel) each account anniversary.

Cons

  • The $395 annual fee might be expensive for some, but this card’s benefits provide much more value than that.
  • If you don’t travel frequently, this might not be the best card for you.
  • Earn 75,000 bonus miles when you spend $4,000 on purchases in the first 3 months from account opening, equal to $750 in travel
  • Receive up to $300 back annually as statement credits for bookings through Capital One Travel, where you'll get Capital One's best prices on thousands of options
  • Get 10,000 bonus miles (equal to $100 towards travel) every year, starting on your first anniversary
  • Earn unlimited 10X miles on hotels and rental cars booked through Capital One Travel and 5X miles on flights booked through Capital One Travel
  • Earn unlimited 2X miles on all other purchases
  • Unlimited complimentary access for you and two guests to 1,400+ lounges, including Capital One Lounges and our Partner Lounge Network
  • Receive up to a $100 credit for Global Entry or TSA PreCheck®
  • Use your Venture X miles to easily cover travel expenses, including flights, hotels, rental cars and more—you can even transfer your miles to your choice of 15+ travel loyalty programs
  • Named editors' choice for "Best New Credit Card of 2021" by The Points Guy
  • Earn 10 miles per dollar when you book on Turo, the world's largest car sharing marketplace, through May 16, 2023
Best card for premium perks while traveling
TPG Editor‘s Rating
Card Rating is based on the opinion of TPG‘s editors and is not influenced by the card issuer.
4 / 5
Go to review

Rewards Rate

10XEarn unlimited 10X miles on hotels and rental cars booked through Capital One Travel
5X5X miles on flights booked through Capital One Travel.
2X2 Miles per dollar on every purchase, every day
  • Intro Offer
    Earn 75,000 bonus miles when you spend $4,000 on purchases in the first 3 months from account opening, equal to $750 in travel

    75,000 bonus miles
  • Annual Fee

    $395
  • Recommended Credit
    Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

    740-850
    Excellent

Why We Chose It

The Capital One Venture X card is one of the best all-round travel credit cards ever launched. Not only is it offering a tremendous welcome bonus, but cardholders can earn tons of miles on everyday spending and receive a 10,000-mile anniversary bonus to boot. Its annual fee is $395, but cardholders can count on up to $300 in statement credits toward travel booked through Capital One Travel each year and other valuable benefits like access to Priority Pass lounges and Capital One’s own growing family of airport lounges.

Pros

  • Excellent welcome offer worth 75,000 miles after you spend $4,000 on purchases in the first three months.
  • Up to $300 in annual travel statement credits toward bookings make through Capital One Travel.
  • 10,000 bonus miles (worth $100 toward travel) each account anniversary.

Cons

  • The $395 annual fee might be expensive for some, but this card’s benefits provide much more value than that.
  • If you don’t travel frequently, this might not be the best card for you.
  • Earn 75,000 bonus miles when you spend $4,000 on purchases in the first 3 months from account opening, equal to $750 in travel
  • Receive up to $300 back annually as statement credits for bookings through Capital One Travel, where you'll get Capital One's best prices on thousands of options
  • Get 10,000 bonus miles (equal to $100 towards travel) every year, starting on your first anniversary
  • Earn unlimited 10X miles on hotels and rental cars booked through Capital One Travel and 5X miles on flights booked through Capital One Travel
  • Earn unlimited 2X miles on all other purchases
  • Unlimited complimentary access for you and two guests to 1,400+ lounges, including Capital One Lounges and our Partner Lounge Network
  • Receive up to a $100 credit for Global Entry or TSA PreCheck®
  • Use your Venture X miles to easily cover travel expenses, including flights, hotels, rental cars and more—you can even transfer your miles to your choice of 15+ travel loyalty programs
  • Named editors' choice for "Best New Credit Card of 2021" by The Points Guy
  • Earn 10 miles per dollar when you book on Turo, the world's largest car sharing marketplace, through May 16, 2023