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American Airlines Just Released the Trendiest Amenity Kits We’ve Ever Seen

Feb. 08, 2019
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3 min read
amenity kits
American Airlines Just Released the Trendiest Amenity Kits We’ve Ever Seen
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American Airlines thinks it serves the best burger in New York — and now, it's trying to woo us all with its new amenity kits. Well, consider me woo'ed.

The airline teamed up with brands such as This Is Ground, STATE and Athltetic Propulsion Labs; yes, APL, the sneaker company you keep seeing all over your Instagram feed. APL also does collaborations with SoulCycle from time to time and is sold in stores like Bandier, so you know they're legit.

You'll find the APL-branded kits on cross-country Flagship First and Business routes, complete with skincare products from Zenology, an oversized eye mask, and a FlyFit hydration pack and earplugs. In related news: You're on your way to becoming a travel and fitness influencer.

Image courtesy American Airlines

The International Flagship First and Business kits are designed from This Is Ground, a leather accessory company. They'll also feature skincare products, this time from Allies of Skin, and will feature a few different colors and styles. Personally, I'm least impressed with these, even though they're on the longest routes and are supposed to be the best of the best.

Image courtesy American Airlines

If you're flying in international premium economy, you'll be treated to kits designed by STATE, another popular millennial clothing brand. The skincare products you'll find inside will be designed by Baxter of California. If they really wanted to appeal to millennials, they'd opt for Drunk Elephant, Glossier or Mario Badescu or even some activated charcoal, but you know what they say... ya win some, ya lose some.

Image courtesy American Airlines

The airline has a habit of refreshing its amenity kits every year or so; last year, they featured ones designed by Cole Haan. You can start to find the new and improved ones on premium routes starting in mid-February.

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TPG reader Henry says, "What American announced today is a step in the right direction for a more premium looking-kit. The case itself — especially long haul biz and first class cases look very nice — has a much better design, and is much more useful to the traveler than what American has been offering." Of course, no one is going to pick their airline loyalty based off the amenity kits, but it could be the cherry on top... or end of the road.

From one basic millennial to American Airlines' marketing team: Great job. If you need me, I'll be eating avocado toast at the Admirals Lounge.

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Apply for American Express® Gold Card
at American Express's secure site
Terms & restrictions apply. See rates & fees
Best for dining at restaurants

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TPG Editor‘s Rating
4 / 5
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Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
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  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.

  • Annual Fee

    $325

  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.