A New Exhibit at the Empire State Building Will Tell Tourists What to Do in NYC

Jun 6, 2019

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Can you do New York City in a day? Some would say yes, some would say no. NYC is a behemoth of a city, a vortex of tourist traps, overpriced merchandise, sidewalk congestion and endless sites that are either “absolute musts” or “must skips” depending on who you ask. All in all, if you ever plan on visiting the Big Apple (24 hours or 24 days), odds are that there is bound to be at least some chaos.

However, the Empire State Building believes it might have a solution to this. In a new partnership with New York City’s official destination marketing organization, NYC & Company, the iconic building will now house a new, interactive exhibit that will help tourists streamline their city trips into a manageable, digestible experience. 

Located on the 80th floor, the new exhibit named “NYC: Above and Beyond,” will start taking customers in fall 2019. The exhibit will ask visitors questions about their personal interests and build them their very own list of “absolute musts” based on what they like and how long they’re in town. Then, according to Travel and Leisure, tourists can pull their favorites from the list and have it emailed or automatically transferred to their phones.

All of this, and you’ve already checked the Empire State Building off your list — so now you can get out of Midtown and enjoy the good parts of the city.

“When the Empire State Building researched for the top to bottom redevelopment of its visitor experience, there was a clear call for assistance with itineraries and desire for an all-knowing resource,” said Anthony E. Malkin, chairman and CEO of Empire State Realty Trust, in a statement. “We are honored to partner with NYC & Company on this brand-new venture to improve the visitor experience to New York City at the World’s Most Famous Building.”

To purchase your ticket for the upcoming “NYC: Above and Beyond” exhibit, visit esbnyc.com.

Featured image by Istvan Kadar Photography via Getty Images.

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