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TPG's guide to the biggest Holi Festival parties in India

March 01, 2020
10 min read
Portrait of a teenage girl enjoying Holi festival.
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You may not know about Holi but you probably know what it looks like: entire cities covered in neon yellow, pink and blue and kaleidoscopic crowds dancing, singing and bringing new meaning to the phrase “riot of color."

Known as the “festival of colors” in India, Holi is a unique experience worth traveling for (even though it means booking a long-haul flight to India).

Here’s how to navigate the famed Hindu festival --– and a whole lot of kids with water balloons -- like a pro.

Holi celebrations in Baldeo, a small village just outside Mathura, Uttar Pradesh. (Photo by Nigel Killeen/Getty Images)

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What is Holi?

Holi is bright. It’s loud. It’s joyous.

But what does Holi represent and what are its origins? Holi is, in fact, about more than throwing colorful powder at your friends.

No one can totally agree on how Holi started or how long it’s been celebrated. What we do know is that it’s pretty ancient. One Sanskrit inscription that references Holi dates back to 300 B.C.

The purpose and meaning of Holi seem to have evolved over the centuries. Historians believe it probably originated as a special rite for married women. Once a year, they’d worship the full moon and ask it to grant their families well-being and prosperity. Today, Holi still honors the moon, fertility and love -- but that’s where the similarities end.

(Photo by Ali Murtaza/Pixabay)

Now it’s better known as a religious and cultural celebration of the beginning of spring, the triumph of good over bad, and rebirth. Think of it as a holiday for renewal and spring cleaning. Seriously, in some parts of India, like Bihar, cleaning your home is part of the deal.

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A two-day festival, Holi always starts on the last full moon of the Hindu luni-solar calendar month that marks the end of winter. In 2020, it will take place on March 9-10. Holika Dahan, popularly dubbed “Small Holi,” kicks everything off with an evening bonfire on the first of the two days, symbolizing the burning of evil. In the morning, the better-known portion of the festival, Rangwali Holi, gets started. This is when people dance, eat sweets and get rowdy.

Both of these events have ties to popular tales in Hindu mythology. Holika Dahan commemorates the story of Holika, a demon whose evil intentions are foiled when she is burned to ashes on a pyre. Rangwali Holi harks back to the legend of Radha and Krishna (a major Hindu god who is often depicted with blue skin). Krishna admired the fair Radha, the legend says, and after they playfully smeared artificial colors on their faces so they would match, she fell in love with him.

Where is Holi celebrated?

Holi is celebrated around the world, but it’s at its biggest and most colorful in Uttar Pradesh, a state in North India. The neighboring holy cities of Mathura and Vrindavan are particularly known for their jubilant and wildly popular celebrations because they mark where Krishna is said to have been born and grown up. This is where you’ll find the most traditional, over-the-top Holi festivals.

However, the celebrations aren't limited to Uttar Pradesh. The entire country of India celebrates Holi and many cities have unique customs. Where you decide to travel depends on what kind of experience you want and what other sites you’d like to take in during your trip. Rajasthan, Jaipur, Udaipur and Pushkar are excellent places to see and participate in Holi because of their accessibility, inclusiveness toward tourists and beautiful architecture. Home of the Mewar royal family, Udaipur also offers the opportunity to witness an extravagant procession and fireworks.

Related: A guide to family travel in India

What to expect during Holi

First up is Holika Dahan, the bonfire night. Several days beforehand, locals will collect wood and other flammable materials and construct pyres on street corners and in parks and other open spaces. At sunset, an effigy of Holika -- recalling the Hindu legend -- is placed on top of the bonfire.

As the flames grow, people perform puja (prayers), sing and dance, celebrating as they watch “evil” burn and good triumph. Once the fire goes out, some Hindus smear the ashes onto their limbs for symbolic purification. It is Holi’s most religious tradition and the whole affair is rather subdued. You’ll need your energy for tomorrow anyway.

(Photo by Ishan Das/Unsplash)

Starting in the early morning -- don’t be surprised if you’re nailed with bright blue powder the moment you step onto the street -- groups of people wander the town smearing each other with paint, throwing dry powder and generally having a raucous good time. Expect balloons, buckets, folded paper, Super Soaker-style guns and syringes (called pichkaris) with colored water for long-distance squirting.

If you’re looking to participate, you can purchase powder -- known as gulal -- and your weapon of choice at street stands. You’ll have your pick of colors, each with a different meaning in Hindu. For instance, green symbolizes life and new beginnings, while yellow represents knowledge.

One of the beautiful things about Holi is that the rules of India’s caste system are abandoned for the occasion. People of different classes, ages and genders color each other as an act of friendship and goodwill -- and truthfully, by the end of the day, it will be hard to tell who anybody is anyway.

Aside from the main event, there are often drums, singing and impromptu concerts on the streets. But it’s not Holi until you sample some traditional snacks. Gujiya, a fried pastry similar in shape to an empanada, is stuffed with spiced, chopped nuts and milk solids (mawa). Puran poli, another Indian sweet made especially for the holiday, comes rolled with sugary lentils. And there is thandai, a creamy milk drink flavored with almonds, cardamom, fennel, and rose petals -- sometimes served with bhang, a preparation of cannabis that’s popular with revelers and considered by many to be a customary part of the festivities.

Related: 5 foods you must try on a trip to New Delhi, India

Holi safety tips

As with any big, rowdy gathering, it pays to be aware of your surroundings during Holi. Foreigners -- and women in particular -- draw attention. We recommend traveling in a group for safety in numbers and using common sense when it comes to imbibing. Go out in the morning if you want to avoid the height of the party at midday. Holi doesn’t have an official ending but it tends to wrap up in the afternoon.

How should you dress? Whatever you wear to Holi is almost definitely staying at Holi. We recommend inexpensive flip-flops that you can throw out and clothing that will protect your skin from the powder (leggings and a traditional white kurta -- the familiar long, loose shirt often worn in South Asia -- are perfect). Gulal is natural and safe, but some powders are cheap synthetics that can irritate the skin. For that reason, large sunglasses are also recommended for Holi.

Related: How to check the safety of your travel destination

(Photo by Himanshu Singh Gurjar/Unsplash)

All that color may cry out for photography, but leave your camera at the hotel (one well-aimed water balloon later and you’ll thank us). Make sure that your phone and other belongings are protected in waterproof cases or bags.

Once the celebrations are over, wash your face and shower with lukewarm water as soon as possible to remove the colors. If you already prepped your exposed skin and hair with coconut oil, this task will be much easier.

Strangers touching you and smearing colored powder all over your face is a big part of Holi, but say no if you’re uncomfortable and don’t be afraid to flag down help if needed.

Where to stay during Holi

A bit off the beaten path, Mathura and Vrindavan offer a glimpse into an India many people don't normally get to see -- but these places don’t often cater to tourists. Most of their small hotels and guest houses are already at capacity for Holi 2020 (though a few hotels, such as Hotel Ganpati Palace, Anandam Clarks Inn Suites and Hotel Abhinandan still have space).

A better bet? Agra. The trip is roughly 90 minutes by car to Vrindavan or an hour by train to Mathura. Agra is home to three UNESCO World Heritage Sites including the Taj Mahal, so it makes the perfect home base for sightseeing and your Holi experience.

Agra also offers a wider selection of points hotels, such as:

ITC Mughal, a Luxury Collection Resort & Spa, Agra. (Photo courtesy of Marriott)

How to get to Holi

Indira Gandhi International Airport (DEL) is the closest major airport to Mathura and Vrindavan. To reach Agra, you’ll need to take one of the two-hour high-speed trains. (Agra’s own Kheria Airport (AGR) primarily functions as an air force base and offers only an irregular schedule of domestic commercial flights.)

One of the busiest airports in the world, DEL is set to grow even bigger by 2022. From the U.S., nonstop choices include United (from EWR and SFO) and Air India (from JFK, SFO, ORD, and IAD). Air Canada, Lufthansa, and Cathay Pacific are also great picks.

Bottom line

It's not often when we travel that we get to experience a true feeling of community. By visiting India during Holi, you're not just embracing strangers, but opening yourself up to some of the most important traditions in the Hindu culture. That makes for a memorable vacation.

Featured image by Getty Images

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Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

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  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.