Emirates adds new offerings to first class as awards tickets face new restrictions
Emirates takes luxury seriously, and the Dubai-based airline is upping its game with a slate of first class amenities from unlimited caviar in specially-engraved bowls to white glove service and more.
Adding to an already-luxe experience, the carrier is now offering its caviar service in special brand-new Robert Welch-designed engraved bowls, Emirates said in a statement. That will complement what the airline calls its "enhanced" cheese board, now plated on a rustic slate plate with matching bowls and a wooden honey dipper.
All this will be served with a new gloved service for an extra flourish and detailed in new keepsake menus, which explain the airline's "wine selection and culinary inspiration."
"Emirates is the world's largest operator of international First Class travel… and [has] the largest inventory of international First Class seats in the industry, entirely comprised of private suites," the airline wrote in a statement, adding, "Emirates continues to refine its First Class 'Fly Better' experience, with an array of new enhancements for First Class customers."
The new amenities, which Emirates told TPG are currently available on flights, are in addition to the airline's signature first-class offerings, which include its beloved onboard showers, opulent Bulgari amenity kits, unlimited caviar and Dom Pérignon, and a special movie menu complete with Wagyu sliders, lobster rolls and popcorn.
In addition to upgrades to the in-flight experience, Emirates is renovating its first class check-in area in Terminal 3 at the Dubai International Airport (DXB) to include personalized check-in services and a lounge-like design. These improvements are expected to open in the coming weeks.
The upgrades come on the heels of Emirates restricting first-class award tickets to its Platinum, Gold and Silver status members. That policy went into effect on May 12.
It also comes just weeks ahead of plans for both American Express and Chase to temporarily suspend Skywards transfers and ahead of plans for Citi ThankYou Rewards to devalue point transfers to Emirates Skywards.
Related reading:
- Emirates Skywards loyalty program: How to earn and redeem miles, elite status and more
- Flying Emirates' first class from Miami to Bogota
- 9 amazing first-class seats you can book with points and miles
- The best luxury suites in the sky and how to fly them
- How to upgrade to first class without spending a ton of money
TPG featured card
at Capital One's secure site
Terms & restrictions apply. See rates & fees.
| 2X miles | Earn 2X miles per $1 on every purchase, everywhere |
| 5X miles | Earn 5X miles per dollar on hotels, vacation rentals and rental cars booked through Capital One Business Travel |
Pros
- Simple earning structure
- Bonus categories
- Annual credits
- No foreign transaction fees
- Flexible redemption options, including transfer partners
Cons
- Has an annual fee
- Fewer bonus categories than some competitors
- Lacks premium perks
- Limited-time offer: Earn up to 150,000 bonus miles—75,000 miles once you spend $7,500 in the first 3 months, and an additional 75,000 miles once you spend $30,000 in the first 6 months
- Earn unlimited 2X miles per dollar on every purchase, everywhere, no limits or category restrictions, and miles won't expire for the life of the account
- Receive up to $220 in credits: Receive an annual $50 travel credit for bookings through Capital One Business Travel, up to an annual $50 statement credit for purchases at qualifying advertising or software merchants, plus up to a $120 credit for Global Entry or TSA PreCheck® every four years. Terms and conditions apply
- Unlimited 5X miles on hotels, vacation rentals and rental cars booked through Capital One Business Travel
- Transfer your miles to 15+ travel loyalty programs
- Redeem your miles instantly for any travel-related purchases, from flights and hotels to ride-sharing services
- $95 annual fee
- Free employee cards which also earn unlimited 2X miles from their purchases
- Top rated mobile app

