TPG Talks to the Artist Behind the Limited-Edition Bonvoy Amex Design
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Change is afoot for Starwood-branded Amex cards. Starting in mid-February, the cards will switch from SPG to Marriott branding, and after Feb. 12, the SPG Amex will no longer be open for applications. However, if you apply for it by that date, you’ll continue to enjoy all the card’s benefits, and you’ll know it as the Marriott Bonvoy Amex once the new branding takes effect.
There are several reasons to consider applying for the SPG Amex while you still have the chance, including the 75,000-point welcome bonus and a reasonable $95 annual fee that’s waived the first year. Another point in this card’s favor is a limited-edition design courtesy of mural and studio artist Tony “Rubin” Sjöman.
This design won’t be sent to card holders till May, but Amex has already given us a peek of the mock-up. Even better, TPG got a chance to visit the artist Rubin in his NYC studio to see him in action, and chat a bit about his inspiration for the card.
TPG asked Rubin about his inspiration for the design, and it’s not a surprise given the final product: “Exploring New York — that’s where I get a lot of inspiration. I probably created 30 different variations of the design. You can plan as much as you want, but things happen along the way always, and that’s the fun part.”
Rubin confirmed that one element of the design’s abstract skyline is the Chrysler Building (his “favorite building”), and he also pointed out the “Manhattan sunset filtered through the Bonvoy color palette” of blue and gray.
Check out the video below for a look inside Rubin’s studio.
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