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Uncharted territory: Here's what travel looked like in 2020

Dec. 19, 2020
4 min read
hikers leaning on SUV hood reading map
Uncharted territory: Here's what travel looked like in 2020
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Now that 2020 is almost squarely in the rearview mirror, we can all take a deep breath and ask ourselves what the heck just happened.

This was a year unlike any other, and it resulted in a few surprising travel trends that will probably stay with us long after the pandemic has officially ended.

After sheltering in place, many travelers took to the great outdoors to explore national and state parks, beaches and other natural landscapes. Others piled into the car (or tried out RV life for the first time) for close-to-home getaways and classic road trips. Many people turned to camping and glamping, or opted for vacation rentals instead of hotels.

But there's a lot more we can learn about how travelers behaved during this most unusual year, according to hotel, flight and car rental data from Priceline.

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It was the year of spontaneity

Despite all the hurdles (getting COVID-19 tests, researching travel requirements, quarantines and more) travelers largely turned to last-minute getaways. More than 76% of flights were booked within seven days of departure this year according to Priceline and, on average, travelers booked hotels six or seven days before arrival.

Even rental cars are being booked at the last minute. Priceline saw a significant leap in same-day and prior-day reservations in 2020, compared to the year before.

Travelers stayed closer to home

The average distance of round-trip flights decreased by 20% this year. It's possible to infer the same thing for travelers who decided to drive this year.

The most popular one-way car rental itineraries between Jan. 1, 2020, and Dec. 4, 2020, were trips from Orlando to Tampa and from Miami to Fort Lauderdale, followed by drives from Los Angeles to San Francisco and back. Only six of the top 20 itineraries were from one state to the next, and all of the itineraries were under six hours, with most closer to three or four hours.

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Related: 10 ways coronavirus could forever change the future of travel

Travelers flocked to the coasts

Rental car, flight and hotel booking data from Priceline suggests travelers prioritized coastal, warm-weather destinations this year. One-way rental car itineraries were dominated by trips along the West Coast and Southeast.

The top four most popular round-trip flight routes saw travelers leaving the cities (New York and Dallas) and flying to Orlando and Los Angeles. And travelers searching for hotels are largely dreaming of warm getaways, including Orlando, Miami, Los Angeles and San Diego, among others.

But Sin City still took the top spot

Of course, no matter how crazy the world gets, some things never change. Despite all the changes — the cancellation of shows and pool parties, the closure of self-service buffets — Las Vegas took the top spot for the most popular destination for hotel bookings this year. It's the second year in the row Sin City has claimed the No. 1 spot.

And even people who aren't traveling to Las Vegas are dreaming of their next trip. Las Vegas was also the most-searched destination for hotels this year, followed by Orlando and Miami.

Cars overtook airplanes

We all know road trips dominated the travel industry this year, and even wintry weather can't slow down the trend. A holiday travel report from Travelocity said 80% of respondents would drive for the November and December holidays, while only one in five would fly.

Data from Priceline underscores the shift. Americans flew about 4 billion miles less this year than they did in 2019.

Bottom line

It will surprise absolutely no one to hear that travel took a big hit this year. But as travelers have sought ways to cope with the new restrictions and challenges of 2020, they've also discovered new ways to satisfy their wanderlust.

What Priceline's data may show us, above all, is that travelers were quick to adapt to the changes by exploring their own state and staying close to home, trading their boarding passes for driver's licenses and continuing to dream about travel's comeback in the months and years to come.

Feature photo by Jacobs Stock Photography Ltd / Getty Images

Featured image by Getty Images

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Apply for American Express® Gold Card
at American Express's secure site
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TPG Editor‘s Rating
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Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
3XEarn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
2XEarn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
1XEarn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.