Iceland’s coolest new attraction is a glacier-to-table bar
Reyka Vodka put a bar on top of a glacier … and getting there is the biggest adventure.
There are a lot of reasons you might want to climb a glacier in Iceland. First off, it's not a thing you can just do in any destination. It's also easier than ever to do so in the Land of Fire and Ice, thanks to the array of tour operators offering glacier hikes, from Vatnajökull and Sólheimajökull in the south to Snæfellsjökull in the west. But there's one glacier in particular that's catching headlines, thanks to a particularly intriguing attraction by dreamed up by a local vodka distiller.
The spirits brand recently announced a new bar. But to reach this particular watering hole, you're going to have to scale Langjökull glacier first. Not only is it the second-largest glacier in Europe, but it's also the very place where Reyka sources its water. Iceland is known for its at-times unconventional addresses, so here are the coordinates, if you're in the market for an adventure: 64.565653°N-20.024822°W.
Related: Mistakes every traveler makes in Iceland
They're calling it the "world's first" glacier bar, and while that might be true, it's also something else: A bar that won't get overcrowded with tourists. That's because the bar is open to anyone who happens to be in the area while the bar is open for just one week this month. Reyka also hopes to attract vodka enthusiasts who double as avid hikers. There's something really, well, Icelandic — in the very best way possible — about a pop-up bar that can only be reached by a potentially grueling (but scenic!) hike.
And don't let the idea of climbing a glacier scare you. Sure, the summit is approximately 4,757 feet above sea level, but October is a fabulous time to hike in Iceland. Some days may be struck by random snow storms and poor weather, but these bouts pass quickly. Chances are, the view from the glacier will be entirely worth the climb.
The bar will only be open for five days, from Oct. 16 to 20, so turn on your OOO email responses and buy a plane ticket. You'll be able to enjoy your drink from atop a glacier, and that's reason enough to book a vacation. While cheap flights to Iceland have not as common since the demise of low-cost carrier WOW air, there are still deals to be had. Last month, we found deals on flights from $323 round-trip with Icelandair and American in basic economy.
Related: How to get to Iceland on points and miles
And if the thought of planning a last-minute trip gives you hypothetical (or literal) hives, Reyka is running a contest that would give a handful of winners the opportunity to visit the glacier bar on Reyka's dime. You can learn more about the contest and book your interview with a Reyka ambassador here.
There is one catch: You have to be a U.K. resident to win the contest with Reyka, so we're looking at you, TPG U.K. According to the brand's contest website, all interview spots have been filled, but (there's hope!) they are adding applicants to a waiting list. And remember: You can always still plan your own trip to get to the glacier bar.
TPG featured card
at American Express's secure site
Terms & restrictions apply. See rates & fees.
| 4X | Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 4X | Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 5X | New! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App. |
| 3X | Earn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines. |
| 2X | Earn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com. |
| 1X | Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases. |
Pros
- Valuable dining and food-related credits
- Flexible rewards with airline and hotel transfer partners
- Multiple travel and purchase protections
- No foreign transaction fees
- Access to Amex Offers for additional savings (enrollment required)
Cons
- Not as useful for those living outside the U.S.
- Some may have trouble using Uber and other dining credits
- You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $8,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
- Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- New! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App.
- Earn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines.
- Earn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
- Pay It® lets you tap in the American Express® App to quickly pay for small purchase amounts throughout the month and still earn rewards the way you usually do. Plan It® gives you the option to split up big purchases into equal monthly payments with a fixed fee. You’ll know upfront exactly how much you’ll pay.
- Updated! $120 Dining Credit: Earn up to a total of $10 in statement credits monthly when you pay with the Gold Card at Grubhub (including Seamless), Buffalo Wild Wings, Five Guys, The Cheesecake Factory, and Wonder. This can be an annual savings of up to $120. Enrollment required.
- $100 Resy Credit: Get up to $100 in statement credits each calendar year at over 10,000 qualifying U.S. Resy restaurants after you pay for eligible purchases with the American Express® Gold Card. That’s up to $50 in statement credits semi-annually. Enrollment required.
- $84 Dunkin' Credit: Earn up to $7 in monthly statement credits after you pay with the American Express® Gold Card at U.S. Dunkin’ locations. Enrollment required.
- $120 Uber Cash on Gold: Enjoy up to $120 in Uber Cash annually with your Gold Card. Just add your Card to your Uber account and you'll get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an Amex Card for your transaction.
- New! As an American Express® Gold Card Member, you can enjoy complimentary Hertz Five Star® Status. Enjoy benefits like skipping the counter at select locations, adding an additional driver at no additional cost*, and vehicle upgrades**. Benefit enrollment and Hertz Gold+ registration are required. *Additional drivers must meet standard rental qualifications and must be a spouse or domestic partner to qualify as complimentary. Other additional drivers subject to fees. **Benefits are subject to availability and vary by location. Additional Hertz program Terms and Conditions including age restrictions apply.
- Take advantage of a $100 credit towards eligible charges* at over 1,300 upscale hotels worldwide when you book The Hotel Collection through AmexTravel.com or the Amex Travel App **. *Eligible charges vary by property. **The Hotel Collection requires a two-night minimum stay.
- Book your travel through the Amex Travel App with added peace of mind – backed by American Express® service and support. Only for American Express® Card Members.
- Whenever you need us, we're here. Our Member Services team will ensure you are taken care of. From lost Card replacement to statement questions, we are available to help 24/7.
- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.


