Why now’s the time to consider Avianca’s Subscribe-and-Save Club LifeMiles program

Feb 5, 2020

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Editor’s note: This post has been updated with the latest promotion. It was most recently published on Aug. 28, 2019.

In February 2018, Avianca LifeMiles launched a unique buy-miles program called Club LifeMiles. Through a subscribe-and-save type of promotion, members can rack up LifeMiles for as little as 1.35 cents per mile.

Between this low price and LifeMiles’ sweet spots, this program allows members to score one-way United awards for as little as $101 all the way up to a first-class flight to Europe with Lufthansa (with no fuel surcharges) for $1,175 in purchased miles. The catch is that you have to subscribe for a full year to get all of the quarterly bonuses necessary to lower the per-mile cost to 1.35 cents each. For reference, that’s significantly cheaper than TPG’s valuation of LifeMiles at 1.7 cents per mile.

If that wasn’t a good enough deal, LifeMiles is running an offer to targeted members to get another 15% mileage bonus for subscribing to Club LifeMiles. If you’ve been targeted by email you have a deadline of Feb. 10, 2020, to sign up.

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The details can be a bit confusing with this offer, so let’s break down how it works. In addition to the standard quarterly bonus, targeted members who take advantage of this offer will get an additional bonus after the second month of subscription. This bonus is calculated as 15% of the annual bonus for that plan.

Let’s say that you subscribe to the $126 per month plan to buy 7,000 miles per month. The quarterly bonuses add up to 28,000 miles for a year. And 15% of that annual bonus amount is 4,200 miles, which is the “extra bonus” paid after the second month.

After one year of subscribing to Club LifeMiles at this 7,000 per month rate, you’d collect 84,000 miles from the monthly purchases plus 28,000 from the quarterly bonuses plus 4,200 from this “extra bonus.” That’s a total of 116,200 LifeMiles for a total cost of $1,512. That computes to 1.3 cents per mile.

The bonuses aren’t paid out linearly. The quarterly bonuses are meant to keep members subscribing for the full year. When factoring in both the quarterly bonuses and this special one-time 15% bonus, here’s how the accumulated cost and accumulated miles by month add up for the 7,000 LifeMiles per month package option:

Month Total payments Total miles Cost per mile
1 $126 7,000 1.80
2 $252 18,200 1.38
3 $378 28,000 1.35
4 $504 35,000 1.44
5 $630 42,000 1.50
6 $756 53,200 1.42
7 $882 60,200 1.47
8 $1,008 67,200 1.50
9 $1,134 81,200 1.40
10 $1,260 88,200 1.43
11 $1,386 95,200 1.46
12 $1,512 116,200 1.30

And for the 5,000 LifeMiles per month option:

Month Total payments Total miles Cost per mile
1 $92 5,000 1.84
2 $184 13,000 1.42
3 $276 20,000 1.38
4 $368 25,000 1.47
5 $460 30,000 1.53
6 $552 38,000 1.45
7 $644 43,000 1.50
8 $736 48,000 1.53
9 $828 58,000 1.43
10 $920 63,000 1.46
11 $1,012 68,000 1.49
12 $1,104 83,000 1.33

And here’s how the 3,000 miles per month subscription breaks down:

Month Total payments Total miles Cost per mile
1 $57 3,000 1.90
2 $114 7,800 1.46
3 $171 12,000 1.42
4 $228 15,000 1.52
5 $285 18,000 1.58
6 $342 22,800 1.50
7 $399 25,800 1.55
8 $456 28,800 1.58
9 $513 34,800 1.47
10 $570 37,800 1.51
11 $627 40,800 1.54
12 $684 49,800 1.37

Is it a good deal? Well, TPG values LifeMiles at 1.7 cents per mile, so buying miles at 1.3 cents is a solid discount to this valuation.

However, LifeMiles aren’t for everyone. You’re going to need to know how to use the miles and have a high-value redemption in mind for which you’re planning to use the miles. Still, you could get far more than 1.3 cents per mile in value when redeeming for premium cabins like Lufthansa First Class — plus, LifeMiles doesn’t pass along fuel surcharges.

Related: Everything you need to know about Avianca LifeMiles

Also, with program devaluations prevalent, points and miles are a bad investment long-term. Subscribing to a plan that takes a full year to pay off is a bit risky. However, LifeMiles has signaled through award sales of up to 31% off that it doesn’t seem to think its award chart is currently too cheap.

The other catch with LifeMiles is its spotty IT and customer support. This was bad enough that TPG couldn’t recommend LifeMiles for a few years. But, Avianca has made some notable improvements to its online booking system, making it much more usable than before. While there are still periodic issues or missing award availability, it’s about as good as you’ll find on any other airline reservation system nowadays.

Looking for other ways to top off your LifeMiles account? There are now plenty of options. LifeMiles is a transfer partner of Citi ThankYou Points (1:1), American Express Membership Rewards (1:1) Capital One Miles (2:1.5) and Marriott points.

Featured photo by Zach Honig/The Points Guy.

Delta SkyMiles® Platinum American Express Card

Earn 90,000 bonus miles and 10,000 Medallion® Qualification Miles (MQMs) after you spend $3,000 in purchases on your new card in the first three months of card membership. Offer ends 11/10/2021.

With Status Boost™, earn 10,000 Medallion Qualification Miles (MQMs) after you spend $25,000 in purchases on your Card in a calendar year, up to two times per year getting you closer to Medallion Status. Earn 3X Miles on Delta purchases and purchases made directly with hotels, 2X Miles at restaurants and at U.S. supermarkets and earn 1X Mile on all other eligible purchases. Terms Apply.

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More Things to Know
  • Limited Time Offer: Earn 90,000 Bonus Miles and 10,000 Medallion® Qualification Miles (MQMs) after you spend $3,000 in purchases on your new Card in your first 3 months. Offer expires 11/10/2021.
  • Earn up to 20,000 Medallion® Qualification Miles (MQMs) with Status Boost® per year. After you spend $25,000 in purchases on your Card in a calendar year, you can earn 10,000 MQMs two times per year, getting you closer to Medallion® Status. MQMs are used to determine Medallion® Status and are different than miles you earn toward flights.
  • Earn 3X Miles on Delta purchases and purchases made directly with hotels.
  • Earn 2X Miles at restaurants worldwide, including takeout and delivery and at U.S. supermarkets.
  • Earn 1X Miles on all other eligible purchases.
  • Receive a Domestic Main Cabin round-trip companion certificate each year upon renewal of your Card. *Payment of the government imposed taxes and fees of no more than $75 for roundtrip domestic flights (for itineraries with up to four flight segments) is required. Baggage charges and other restrictions apply. See terms and conditions for details.
  • Enjoy your first checked bag free on Delta flights.
  • Fee Credit for Global Entry or TSA Pre✓®.
  • Enjoy an exclusive rate of $39 per person per visit to enter the Delta Sky Club® for you and up to two guests when traveling on a Delta flight.
  • No Foreign Transaction Fees.
  • $250 Annual Fee.
  • Terms Apply.
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Regular APR
15.74%-24.74% Variable
Annual Fee
Balance Transfer Fee
Recommended Credit
Terms and restrictions apply. See rates & fees.

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