New sign-up bonus and card design option for new Amazon Prime Visa cardholders — but is it worth it?
Editor's Note
Editor's note: This post has been updated with new information.
If you do most of your grocery and household shopping at Whole Foods and on Amazon, the Amazon Prime Rewards Visa Signature Card may be one of the cards you're considering. Amazon Prime members get 5% back on Amazon and Whole Foods purchases, 3% back on at restaurants, gas stations and drugstores and 1% on everything else — all for no annual fee.
The card just added a new sign-up bonus and card design option for new cardholders, but is this new offer worth it?
The information for the Amazon Prime Rewards card has been collected independently by The Points Guy. The card details on this page have not been reviewed or provided by the card issuer.
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New design and sign-up bonus
Chase (the bank that issues the Amazon Prime Visa) and Amazon have added a new Whole Foods centric card design option for new cardholders. And with this new design comes a new sign-up bonus: Earn a $100 statement credit after you spend $100 at Whole Foods Market stores with the card in the first two months from account opening. That's $100 in groceries.
Those who opt for the original design of the card receive a different offer. Personally, my account lists the following offer: Earn a $150 Amazon gift card instantly upon approval. But some may see an offer for a $70 gift card instead.
Related: Is the Amazon Prime card worth the cost?
Which is better?
Neither are spectacular compared to some of the bonuses worth $1,000 or more, but the $150 Amazon gift card that is instant upon approval is certainly easier to earn and objectively more valuable. However, if you don't frequently shop at Amazon.com but do spend a considerable amount of your budget at Whole Foods, the Whole Foods offer could be more valuable.
Amazon gift cards can't be used at Whole Foods (not even to purchase a Whole Foods gift card at Amazon), so if you are more likely to use a $100 statement credit on your Whole Foods purchases (and like the new card design), that could be the route to take. And if you are one of the people who see a lower $70 offer (and you would use the $100 statement credit for Whole Foods purchases), that is going to be your best bet.
Related: 3 reasons why the Amazon Card is on my 2020 wish list
Bottom line
The new card design and sign-up bonus do not change any other benefits of the card. Keep in mind that in order to apply for the Whole Foods version, you'll need to apply through its dedicated landing page.
In my opinion, neither of these offers are standouts, and if you're looking for a card that earns rewards on groceries, there are much better options out there.
Top offers from our partners
How we chose these cards
TPG featured card
Rewards
| 10X | Earn unlimited 10X miles on hotels and rental cars booked through Capital One Travel |
| 5X | 5X miles on flights booked through Capital One Travel. |
| 2X | 2 Miles per dollar on every purchase, every day |
Intro offer
Annual Fee
Recommended Credit
Why We Chose It
The Capital One Venture X card is one of the best all-round travel credit cards ever launched. Not only is it offering a tremendous welcome bonus, but cardholders can earn tons of miles on everyday spending and receive a 10,000-mile anniversary bonus to boot. Its annual fee is $395, but cardholders can count on up to $300 in statement credits toward travel booked through Capital One Travel each year and other valuable benefits like access to Priority Pass lounges and Capital One’s own growing family of airport lounges.Pros
- Excellent welcome offer worth 75,000 miles after you spend $4,000 on purchases in the first three months.
- Up to $300 in annual travel statement credits toward bookings make through Capital One Travel.
- 10,000 bonus miles (worth $100 toward travel) each account anniversary.
Cons
- The $395 annual fee might be expensive for some, but this card’s benefits provide much more value than that.
- If you don’t travel frequently, this might not be the best card for you.
- Earn 75,000 bonus miles when you spend $4,000 on purchases in the first 3 months from account opening, equal to $750 in travel
- Receive up to $300 back annually as statement credits for bookings through Capital One Travel, where you'll get Capital One's best prices on thousands of options
- Get 10,000 bonus miles (equal to $100 towards travel) every year, starting on your first anniversary
- Earn unlimited 10X miles on hotels and rental cars booked through Capital One Travel and 5X miles on flights booked through Capital One Travel
- Earn unlimited 2X miles on all other purchases
- Unlimited complimentary access for you and two guests to 1,400+ lounges, including Capital One Lounges and our Partner Lounge Network
- Receive up to a $100 credit for Global Entry or TSA PreCheck®
- Use your Venture X miles to easily cover travel expenses, including flights, hotels, rental cars and more—you can even transfer your miles to your choice of 15+ travel loyalty programs
- Named editors' choice for "Best New Credit Card of 2021" by The Points Guy
- Earn 10 miles per dollar when you book on Turo, the world's largest car sharing marketplace, through May 16, 2023
Rewards Rate
| 10X | Earn unlimited 10X miles on hotels and rental cars booked through Capital One Travel |
| 5X | 5X miles on flights booked through Capital One Travel. |
| 2X | 2 Miles per dollar on every purchase, every day |
Intro Offer
Earn 75,000 bonus miles when you spend $4,000 on purchases in the first 3 months from account opening, equal to $750 in travel75,000 bonus milesAnnual Fee
$395Recommended Credit
Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.740-850Excellent
Why We Chose It
The Capital One Venture X card is one of the best all-round travel credit cards ever launched. Not only is it offering a tremendous welcome bonus, but cardholders can earn tons of miles on everyday spending and receive a 10,000-mile anniversary bonus to boot. Its annual fee is $395, but cardholders can count on up to $300 in statement credits toward travel booked through Capital One Travel each year and other valuable benefits like access to Priority Pass lounges and Capital One’s own growing family of airport lounges.Pros
- Excellent welcome offer worth 75,000 miles after you spend $4,000 on purchases in the first three months.
- Up to $300 in annual travel statement credits toward bookings make through Capital One Travel.
- 10,000 bonus miles (worth $100 toward travel) each account anniversary.
Cons
- The $395 annual fee might be expensive for some, but this card’s benefits provide much more value than that.
- If you don’t travel frequently, this might not be the best card for you.
- Earn 75,000 bonus miles when you spend $4,000 on purchases in the first 3 months from account opening, equal to $750 in travel
- Receive up to $300 back annually as statement credits for bookings through Capital One Travel, where you'll get Capital One's best prices on thousands of options
- Get 10,000 bonus miles (equal to $100 towards travel) every year, starting on your first anniversary
- Earn unlimited 10X miles on hotels and rental cars booked through Capital One Travel and 5X miles on flights booked through Capital One Travel
- Earn unlimited 2X miles on all other purchases
- Unlimited complimentary access for you and two guests to 1,400+ lounges, including Capital One Lounges and our Partner Lounge Network
- Receive up to a $100 credit for Global Entry or TSA PreCheck®
- Use your Venture X miles to easily cover travel expenses, including flights, hotels, rental cars and more—you can even transfer your miles to your choice of 15+ travel loyalty programs
- Named editors' choice for "Best New Credit Card of 2021" by The Points Guy
- Earn 10 miles per dollar when you book on Turo, the world's largest car sharing marketplace, through May 16, 2023