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30% Bonus on Amex to Virgin America Elevate Transfers Until September 2, 2012

Aug. 27, 2012
4 min read
30% Bonus on Amex to Virgin America Elevate Transfers Until September 2, 2012
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American Express Membership Rewards added the Virgin America Elevate program as transfer partner in October of 2011, but as I wrote about when it first launched, the transfer ratio is a dismal 2 Amex points per 1 Elevate point. Virgin America Elevate is a fixed value rewards program, which means you can use points to purchase pretty much any flight and based on my past research you'll get between 1.6 and 2.3 cents per point, depending on the day you travel.

The 2:1 transfer ratio is a bummer, because it essentially means you are getting between .8 and 1.15 cents per American Express Membership Rewards points, which isn't a good deal because you can purchase Virgin America flights with Pay With Points at 1 cent per point (1.25 for Platinum cardholders) and you earn Elevate points on those flights (you don't earn points when redeeming for flights using Elevate points). So, it would really never make sense to transfer Amex points into Elevate- unless there was a lucrative transfer bonus (in my opinion, at a 1:1 ratio, or 100% bonus would be great).

However, today through September 2, 2012 Amex is offering a 30% bonus on transfers to Elevate, so the ratio is now 200 Amex = 130 Elevate. This makes each Amex point worth between 1.04 and 1.5 cents a piece, which isn't amazing, but also isn't terrible, especially since there are few ways to get Virgin America flights with points. One option is to transfer Amex points to Virgin Atlantic and use their zone based redemption chart, which might make sense for expensive flights since they would require more points through Elevate, so do the math before you transfer to select the option that gets the most bang for your points.

Transfer to Elevate or Book with Pay With Points?
Say you wanted to try out their new Philadelphia to Los Angeles route and purchase a ticket departing September 13th and returning September 15th. The flight would cost $297.60 to purchase or you could redeem 12,838 Elevate points and $2.50- you'd be getting a value of 2.3 cents per Elevate point.


If you wanted to transfer from Amex, you have to do so in 130 point increments, so it would be 19,800 Membership Rewards points, which would equal 12,870, plus a fee of $11.88. 19,800 Amex points is equal to $198 in airfare booked with Pay With Point, or $247.50 if you are Platinum cardholder.

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This exact flight came to $304.59 through Amex travel, so would cost 30,459 points (24,367 for Platinum cardholders). However, something to keep in mind is that you accrue Elevate points with flights booked with Pay With Points, so you'd net 1,285 points, which at 2.3 cents a piece, is $29.56 in value.

So in this example, booking the flight via Elevate with the 30% bonus at 19,800 Amex points makes a lot more sense than using Pay With Points (30,459) or through Virgin Atlantic (25,000 points).

While I'm not overly excited about this promotion because the value per point is capped, it can be a decent deal for Virgin America flyers. I'd be much more excited about lucrative Delta and British Airways bonuses- I really hope Amex brings them back since it's been a pretty quiet year so far!

Also, the 20,000 point limited time offer on the Barclay's Virgin America Visa ends on August 31!
[card card-name='Premier Rewards Gold Card from American Express' card-id='22035076' type='javascript' bullet-id='1']

TPG featured card

Rewards rate
4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
5XNew! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App.
3XEarn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines.
2XEarn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com.
1XEarn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
Intro offer
Open Intro bonus
As High As 100,000 points. Find Out Your Offer.
Annual fee
$325
Regular APR
See Pay Over Time APR
Recommended credit
Open Credit score description
Excellent to Good

Pros

  • Valuable dining and food-related credits
  • Flexible rewards with airline and hotel transfer partners
  • Multiple travel and purchase protections
  • No foreign transaction fees
  • Access to Amex Offers for additional savings (enrollment required)

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $8,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • New! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App.
  • Earn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines.
  • Earn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • Pay It® lets you tap in the American Express® App to quickly pay for small purchase amounts throughout the month and still earn rewards the way you usually do. Plan It® gives you the option to split up big purchases into equal monthly payments with a fixed fee. You’ll know upfront exactly how much you’ll pay.
  • Updated! $120 Dining Credit: Earn up to a total of $10 in statement credits monthly when you pay with the Gold Card at Grubhub (including Seamless), Buffalo Wild Wings, Five Guys, The Cheesecake Factory, and Wonder. This can be an annual savings of up to $120. Enrollment required.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year at over 10,000 qualifying U.S. Resy restaurants after you pay for eligible purchases with the American Express® Gold Card. That’s up to $50 in statement credits semi-annually. Enrollment required.
  • $84 Dunkin' Credit: Earn up to $7 in monthly statement credits after you pay with the American Express® Gold Card at U.S. Dunkin’ locations. Enrollment required.
  • $120 Uber Cash on Gold: Enjoy up to $120 in Uber Cash annually with your Gold Card. Just add your Card to your Uber account and you'll get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an Amex Card for your transaction.
  • New! As an American Express® Gold Card Member, you can enjoy complimentary Hertz Five Star® Status. Enjoy benefits like skipping the counter at select locations, adding an additional driver at no additional cost*, and vehicle upgrades**. Benefit enrollment and Hertz Gold+ registration are required. *Additional drivers must meet standard rental qualifications and must be a spouse or domestic partner to qualify as complimentary. Other additional drivers subject to fees. **Benefits are subject to availability and vary by location. Additional Hertz program Terms and Conditions including age restrictions apply.
  • Take advantage of a $100 credit towards eligible charges* at over 1,300 upscale hotels worldwide when you book The Hotel Collection through AmexTravel.com or the Amex Travel App **. *Eligible charges vary by property. **The Hotel Collection requires a two-night minimum stay.
  • Book your travel through the Amex Travel App with added peace of mind – backed by American Express® service and support. Only for American Express® Card Members.
  • Whenever you need us, we're here. Our Member Services team will ensure you are taken care of. From lost Card replacement to statement questions, we are available to help 24/7.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.