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Bye bye, Bally's: This iconic casino is returning to Las Vegas in its place

Jan. 26, 2022
4 min read
photo of large casino and hotel lit up purple with shopping center out front
Bye bye, Bally's: This iconic casino is returning to Las Vegas in its place
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The Las Vegas Strip is changing yet again, as Caesars Entertainment announced it's transforming Bally's Las Vegas Hotel & Casino into the Horseshoe Las Vegas.

Set to be completed by the end of the year, Bally's will undergo a transformation that includes a new exterior, new food and entertainment options — including a venture called Ole Red from country star and "The Voice" judge Blake Shelton — and a "reimagined" casino floor and public areas. The hotel portion of the resort will stay the same.

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When work on the project begins this spring, the updates will bring a western feel to the Strip, replacing the Bally's motif with "handcrafted feeling" signature elements of the Horseshoe brand. Details like horseshoe iconography, tooled leather and big bouts of dramatic color will be on display throughout the property, Caesars Entertainment said in a statement.

(Rendering courtesy of Marnell Companies)

Dating back to the early 1950s, the Horseshoe brand found its original home in downtown Las Vegas on Fremont Street. It was helmed by Benny Binion, a passionate gambler who, along with his two sons and wife, incorporated high-limits gaming into the original property.

Binion is famous for being a key player in creating the World of Series of Poker, which was first hosted at Binion's Horseshoe back in 1970 and will return to the Horseshoe and the Paris Las Vegas Hotel & Casino from May 31 through July 19 after spending the last few decades west of the Strip at the Rio All-Suite Las Vegas Hotel & Casino. This will be the first time the World Series of Poker is held on the Strip.

While the original Horseshoe closed its doors in 2004 after years of stewardship by Binion's family, Caesar's currently operates six other Horseshoe-branded casinos around the country in places like Baltimore and Tunica, Mississippi.

“At Horseshoe, it’s all about the gambler," Jason Gregorec, senior vice president and general manager of the property, said in the statement. "Since 1951, Horseshoe Casinos have been home to the best odds, highest limits and biggest jackpots. So, it’s fitting that we bring Horseshoe back to Las Vegas, and right on the Las Vegas Strip. Holding to the Horseshoe tradition of providing impeccable service, our guests will see the property transform over time, ensuring we aren’t disrupting the excitement while we make the transition.”

Bally's switch to the Horseshoe is just one of a handful of announcements coming out of Las Vegas in recent months.

Last year, MGM announced it had sold The Mirage, a resort that changed the entire idea of the Las Vegas Strip, to Hard Rock International in a $1.075 billion deal expected to close in the first half of 2022. The Mirage will become the Hard Rock Las Vegas, and the resort's iconic volcano will be torn down to make space for a massive guitar-shaped tower.

Related: Getting to Las Vegas on points and miles

The Cosmpolitan, which is currently an Autograph Collection hotel and a member of Marriott Bonvoy, was sold for $1.625 billion to MGM. (We're still waiting to hear if the hotel will remain part of Marriott Bonvoy.) Meanwhile, Marriott pulled out of the city's Fontainebleau project, which would've seen new JW Marriott and Edition properties open inside the long-halted tower on the north side of the Strip.

Not all of the recent news is about hotels selling or rebranding, though. Last summer, the Strip welcomed its first new property in more than a decade when Hilton's Resorts World opened to the public. Home to three different hotels (Las Vegas Hilton, Conrad Las Vegas and Crockfords Las Vegas), this massive resort changed the landscape of the otherwise stagnant section of the Strip.

Featured image by Shutterstock
Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

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Card Rating is based on the opinion of TPG‘s editors and is not influenced by the card issuer.
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3XEarn 3 Points per $1 spent at Restaurants and Supermarkets
3XEarn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
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  • Intro Offer
    For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening

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  • Annual Fee

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    Credit ranges are a variation of FICO© Score 8, one of many types of credit scores lenders may use when considering your credit card application.

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Why We Chose It

The Citi Premier’s 3 points per dollar spent across a wide range of popular categories is one of the more lucrative offerings in the world of points and miles. The Citi Premier comes with a $95 annual fee and is currently offering a solid sign up bonus of 80,000 points after you spend $4,000 on purchases within the first three months. It also has some valuable transfer partners to make the most of your rewards. Add in access to Citi Entertainment plus a $100 hotel credit for any single-stay hotel booking that exceeds $500 or more, excluding taxes and fees, booked through the Citi travel website, there are few reasons why the Citi Premier should not be in every traveler’s wallet.

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  • $100 annual hotel savings benefit (on single hotel stay bookings of $500 or more, excluding taxes and fees, booked through thankyou.com)
  • Points transfer to 16 airline programs, from JetBlue to Virgin Atlantic.
  • World Elite Mastercard benefits, extended warranty, damage and theft protection.

Cons

  • $95 annual fee
  • Lacks travel protections that other travel rewards cards come with
  • For a limited time, earn 80,000 bonus ThankYou® Points after you spend $4,000 in purchases within the first 3 months of account opening
  • Earn 3 Points per $1 spent at Restaurants and Supermarkets
  • Earn 3 Points per $1 spent at Gas Stations, Air Travel and Hotels
  • Earn 1 Point per $1 spent on all other purchases
  • Annual Hotel Savings Benefit
  • 80,000 Points are redeemable for $800 in gift cards when redeemed at thankyou.com
  • No expiration and no limit to the amount of points you can earn with this card
  • No Foreign Transaction Fees on purchases