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Alaska Airlines will discount flights to Hawaii based on wave size

Nov. 04, 2019
4 min read
Waves crash in Molokai, Hawaii
Alaska Airlines will discount flights to Hawaii based on wave size
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Starting today, Alaska Airlines will offer discounts on flights to the Hawaiian Islands based on the size of the waves.

Surf-forecasting firm Surfline will supply the data, and Alaska says it will offer bigger discounts for days when the surf forecast is higher.

The promo, which Alaska is calling "Swell Deals," will run from now until Nov. 8 and all travel must take place before Nov. 20. The discount is limited to Kauai (LIH), Kona (KOA), Maui (OGG), or Oahu (HNL) and are capped at 30% and will be determined by the following maximum swell heights:

At the time of publishing, the discount already reached 15% off. That means that you can currently escape to Hawaii as soon as tomorrow, Nov. 5, for as low as $260 round-trip from Los Angeles (LAX) to Kahului (OGG).

The data will come from 14 popular surf spots in Hawaii including Oahu South Shore, Hawaii Kona, Maui South, Kauai South, Kauai North, Maui West, Oahu North Shore, Oahu Windward Side, Maui North, Hawaii South, Hawaii Hilo, Oahu West Side, Lanai and Molokai.

The discount will be updated twice daily at approximately noon and 5 p.m. PST as Alaska gets the latest forecast from Surfline. You won't have to worry about the discount dropping as it will remain the same unless the swells grow. For those who plan to take advantage of this deal, you can apply the discount on up to six passengers per reservation, but it will not count towards taxes and fees and cannot be combined with other discounts.

On top of the discount, Alaska is also waving oversize and overweight fees for sports equipment so passengers can fly with their surfboards for just $30. For MVP Gold 75K, MVP Gold, MVP, First Class and Alaska Airlines Visa® Signature credit card holders, this equipment counts toward their free checked baggage allowance.

Related: The ultimate guide to flying with sports equipment

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"With the start of surf season in Hawaii, we saw an opportunity to further support our flyers' passions by using the power of data to offer better deals as surf conditions improve," Natalie Bowman, Alaska Airlines' managing director of brand and marketing communications, said in the press release.

The airline wants to further use data to drive future deals, too. "By leveraging data, we can give people another reason to get on a flig­­ht, just when they want it most, to enjoy perfect conditions or take that bucket list trip that they might have otherwise missed," Bowman said.

The airline has hinted that a similar deal may return when ski season begins — based this time on the expected amount of snow.

November is one of the best times to visit Hawaii for surfers, because that's when the swells start building up. Even if if you're not a surfer, you may find that this is a great time to visit Hawaii as it typically tends to be a bit more affordable. November is right before the peak season begins, so you may also enjoy a less-crowded vacation.

And of course, be sure to use a card that rewards you for your travels. Here are a few that we recommend: The Platinum Card® from American Express (5x on airfare booked directly with the airline), Citi Prestige® Card (5x on airfare), Citi Premier® Card (3x on airfare), Chase Sapphire Reserve (3x on travel), American Express® Gold Card (3x on airfare booked directly with the airline or amextravel.com) or Chase Sapphire Preferred Card (2x on travel)

(Featured photo by Darren Murph / The Points Guy)

Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

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4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
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  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.