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American's new award pricing system is now live; we found a 480k one-way ticket

Dec. 18, 2019
5 min read
American Airlines Planes at O'Hare
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Earlier today, we posted an update about American Airlines' expansion of its "web special" pricing to premium cabins on international routes. In searches this morning, we found some web special awards between the U.S. and Europe that were priced higher than the published award chart. However, we were generally encouraged that award pricing didn't exceed the unpublished "AAnytime Level 3" rates that have been in place since 2014.

Oh boy, how an afternoon has changed things. As American Airlines rolled out its new "web special" award pricing to all international routes today, we are seeing some extraordinarily higher award prices — in many ways similar to its fellow legacy carriers (Delta and United).

Get ready for some sticker shock.

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Award flights between U.S. and Europe

Earlier today, business class awards between the U.S. and Europe didn't exceed 180,000 miles each way for any routes that we searched. However, AAnytime award pricing between Dallas/Fort Worth (DFW) and Rome (FCO) has now climbed as high as 400,000 miles each way in business class:

Through the web special pricing, some awards are discounted to 370,000 miles one-way:

Award flights between U.S. and Australia

In August 2016, American Airlines introduced an additional unpublished AAnytime Level 4 price between the U.S. and South Pacific that drove business class awards as high as 375,000 miles each way — which is $5,250 worth of AA miles at TPG valuations.

Now, we are finding business class awards between Los Angeles (LAX) and Syndey (SYD) pricing as high as 480,000 miles each way:

While "web special" pricing drops the award price on some of these dates, not all flights are discounted from these extreme levels:

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Award flights between U.S. and Hong Kong

Hong Kong is going through a period of political turmoil, which has led to a sharp decrease in the number of visitors. That's opened saver award availability and instant-clearing upgrades on some dates, and we have seen first class awards to Hong Kong drop as low as 61,000 miles.

However, now we are finding that American Airlines has increased the award pricing in first class as high as 412,000 miles each way on some flights:

And that's a discount from the AAnytime award price of 460,000 miles each way:

Business class rates are almost as high. AAnytime award rates have been increased all the way to 450,000 miles each way with web special pricing dropping that back to 309,000 miles each way:

Comparing these prices with the award chart

For reference on just how expensive these awards are, here's the current American Airlines business class award chart:

And here are the published award prices for routes with Flagship First Class:

Here's how the award prices that we are finding tonight compare to the published award chart prices:

RouteCabinHighest award

chart price

(AAnytime Level 2)
Highest current

AAnytime price
Highest current

"web special" price
U.S. to Europe
Business
135,000
400,000
370,000
U.S. to South Pacific
Business
195,000
480,000
374,000
U.S. to Asia Region 2
Business
175,000
450,000
309,000
U.S. to Asia Region 2
First Class
210,000
460,000
412,000

This extreme pricing is what we feared when we found out that American Airlines was introducing "web special" pricing on international business and first class awards. While we were optimistic this morning that the dynamically-discounted web special pricing would remain reasonable, we are finding out the full extent of AA's new dynamic award pricing this evening.

American has been moving in this direction for some time now, but this represents a sudden lurch to the stratospheric pricing that has (sadly) become the norm with Delta and United. While AA's web special pricing does seem to still remain a "discount" from a particular level of AAnytime award pricing, we see that the airline has increased the maximum on these awards to levels that we've never seen before. So, while it may still be framed as a "web special," you may very well be paying double or more the highest published award chart level.

Now it's worth noting that American has told us here at TPG that more than 85% of the awards booked over the last three years were in economy, so these increased prices affect a comparatively small number of AAdvantage members. That being said, if you're trying to get the most value out of your points and miles by redeeming them for premium-cabin awards, this is a rather unfortunate development.

Featured image by Corbis via Getty Images

TPG featured card

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TPG Editor‘s Rating
4 / 5
Go to review
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  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
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  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
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  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.
Apply for American Express® Gold Card
at American Express's secure site
Terms & restrictions apply. See rates & fees
Best for dining at restaurants
TPG Editor‘s Rating
4 / 5
Go to review

Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
3XEarn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
2XEarn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
1XEarn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.