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Why You Should Visit Matera, This Year's European Capital of Culture

June 15, 2019
7 min read
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Why You Should Visit Matera, This Year's European Capital of Culture
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Checked Rome, Florence and Venice off your bucket list? Then it might be time to plan a trip to Matera, the capital of Italy's Basilicata region and this year's European Capital of Culture.

Matera has mostly been off the tourist radar for several reasons. First of all, it's a bit isolated. Basilicata doesn't have its own airport and Italy's high speed trains don't service the city, so to get there, you'd have to fly to Bari and drive or take a high speed train from a major city like Rome to Salerno and then switch to a regional train. Second, it doesn't have grand monuments like the Colosseum or art museums like the Uffizi Gallery. Upon first glance, it doesn't strike you with its beauty; it's a city whose history you need to know in order to appreciate it.

Matera is one of the world's oldest continually inhabited cities, my guide Fabio Congedo of leading luxury tour operator Imago Artis explained on a recent tour of the city. We entered the historic city center from Piazza San Giovanni, a modern square built on the ruins of an ancient church whose faded frescoes we stopped to admire. Fabio led me and my boyfriend down to a viewpoint in the archeological site where I caught my first glimpse of the thing that made Matera famous: the sassi, or cave dwellings. From above, they look like a maze of ochre buildings piled in layers of stone without a tree or a park in sight.

The city has even stood in for Jerusalem in several movies, including Pier Paolo Pasolini's 1964 film, "The Gospel According to St. Matthew" and Mel Gibson's, "The Passion of the Christ."

The sassi of Matera. (Photo courtesy of Marco del Greco.)

Today, the streets of the sassi are lined with shops and restaurants, but on the edges of the area, where the the narrow lanes give way to panoramas of the surrounding hills and ravine of the Gravina River, you can see empty and abandoned caves marked by graffiti. For about 30 years — from the 1950s until the 1980s — the sassi were abandoned and left to rot.

Until then, they were populated by Matera's poorest residents, who lived in inhumane conditions without electricity or clean water, sometimes with their animals, and were subject to diseases such as malaria. After World War II, Matera was declared the "shame of Italy" and the sassi's residents were relocated out to the city's periphery by the government — a controversial move that has been both praised and criticized.

Then, after decades of neglect, people like the lawyer Raffaello de Ruggieri gradually began to move back in. “People felt I was crazy to subject my wife to the desolation and emptiness of the Sassi,” de Ruggieri told The New Yorker. In 1986, the Italian government began offering subsidies to people willing to renovate the sassi. In 1993, UNESCO named the sassi a World Heritage Site.

A suite at Sextantio Le Grotte della Civita. (Photo courtesy of Design Hotels.)

As we walked the stone streets, we saw cheerful restaurants and shops. Fabio led us to Sextantio Le Grotte della Civita, a member of Design Hotels built into a series of caves overlooking the ravine (sadly, this particular property isn't eligible to book through Marriott). Most of the rooms were occupied, but the young man at the front desk led us into a room with a simple bed in the middle of a stone cavern. The uneven floor led down to a modern bathroom. Each of the hotel's 18 rooms is completely unique because each occupies a grotto carved into the hillside. For tourists who visit Matera today, staying in a cave dwelling is a once-in-a-lifetime experience — though it doesn't come cheap. The few rooms that are available this summer range from €360 to €800 ($408 to $906) per night.

We stopped for lunch at Ristorante Baccus, a charming trattoria with typical stone walls, before Fabio led us to La Storica Casa Grotta di Vico Solitario, a tiny museum depicting what a typical grotto house in the sassi looked like. It was about the same size as the rooms at Sextantio Le Grotte della Civita, but was filled with artifacts and tools once used for farming and weaving.

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In one corner, there was a bed and a dressing table with a mirror and black-and-white photographs. Opposite was a model donkey, underscoring the reality that the family who lived here likely would have lived with their animal. In an adjoining room, there was a hole in the ground (presumably the toilet). A whole family with who-knows-how-many children would have lived in this cave dwelling without proper plumbing or electricity. Needless to say, life was not easy for the inhabitants of the sassi.

Sextantio Le Grotte della Civita overlooks the Gravina River below. (Photo courtesy of Marco del Greco.)

Still, it's hard to resist a comeback story like that of Matera. The fact that Matera is one of the two European Capitals of Culture this year is a sign that this ancient city is worth celebrating. For more than three decades, the European Commission has been naming European Capitals of Culture as a way to boost the cities' cultural, economic and social development and build community in Europe. The honor can give a city a major boost, drawing tourists and giving locals a new reason to be proud of their home. It can also come with a €1.5 million grant (close to $1.69 million), which in Matera's case, it did.

"Since when I started working there as a tour guide, I noticed tourism largely increasing," Fabio said about Matera, adding, "I'd recommend a visit to the town to those travelers who are looking for something out of the Italian mainstream, before it's too late ... The city is changing quickly!"

A narrow lane in the sassi of Matera. (Photo courtesy of Marco del Greco.)

Imago Artis, a leading tour company based in Rome, has been giving tours of Matera for the past two and a half years and, according to founder Fulvio De Bonis, who has visited the city several times, it's an important destination for the company.

"The magic of Matera comes from its authenticity that reveals itself in the alleys, shops, and private homes carved out of Tufa stone that has always characterized our country," De Bonis said. "In a world now marked relentlessly by the machine of globalization, Matera assumes the role of a city that proudly shows its original nature, without ever ceding the way to any urban alteration that continues undauntedly to harm our country, changing the most ancient and real aspect, that aspect that only exists now in our imagination."

How Matera will change in the future remains to be seen, but we can at least be sure that, thanks to UNESCO, the sassi will be protected forever. Go this year to see the photography exhibitions and other events planned as part of Matera 2019.

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Apply for American Express® Gold Card
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TPG Editor‘s Rating
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Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
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  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.