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Uber Enters The Rental Car Industry With Getaround

April 11, 2018
3 min read
Online Companies
Uber Enters The Rental Car Industry With Getaround
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Sharing technology continues to evolve: Uber and fellow share-technology startup Getaround teamed up Wednesday to launch Uber Rent, a peer-to-peer car-sharing option within the Uber app designed for consumers who want to drive themselves.

Uber Rent will pilot in San Francisco, where Uber users can select from a variety of rentable vehicles, from low-emission sedans to SUVs. Customers can sign up for Getaround directly through the Uber app by uploading their driver's licenses, which will also allow them to reserve and unlock cars.

"Our mission is to empower people to carshare everywhere, and we're making that possible by providing more people with access to car-sharing through the apps they already use," said Sam Zaid, founder and CEO of Getaround. "Most of a person's transportation needs can be met by coupling ride-sharing for quick trips with car-sharing for trips with multiple stops or longer getaways. It's the perfect combination for people who have chosen to live car-free."

Uber and Getaround worked closely together to design the app experience and integrate their technology for a seamless customer experience, building on a previous partnership from May 2017 that allowed people without cars to rent Getaround vehicles to drive for Uber.

San Francisco is a natural choice for the tech company partnership, given that both Uber and Getaround are headquartered in the city. However, Uber did not give a concrete timeline for the new launch, simply saying that San Francisco residents will "soon" be given access – within a couple of weeks, according to The San Francisco Chronicle.

Getaround allows users in major US metropolitan areas to rent cars by the hour or by the day, with insurance and 24/7 roadside assistance included, while avoiding traditional rental car pick-up counters. Although Getaround has a user app of its own, Uber has far greater market penetration, which most likely will bring a lot more attention to the car-sharing company.

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Tech media publication Engadget speculates that the Getaround-Uber partnership will entice even more local residents to offer up their vehicles for rent, adding to Getaround's existing available fleet of nearly 3,000 cars in the area, ranging from Priuses to Teslas to outdoors-worthy SUVs. However, Getaround has stiff competition in the Bay Area car-sharing market, while Uber Rent will have to compete against established services such as Zipcar.

The University of California Berkeley Transportation Sustainability Research Center has conducted several studies measuring the environmental sustainability impact of car-sharing. The data showed that, for every one car shared, around 10 are taken off the road, and for every 1,000 cars shared, up to 50 million pounds of carbon dioxide are offset.

The Uber Rent news follows closely on the heels of yesterday's announcement for a newly designed Uber driver app, as the ride-share pioneer continues its quest to distance itself from past mistakes.

Featured image by Getty Images

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  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.
Apply for American Express® Gold Card
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Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
3XEarn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
2XEarn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
1XEarn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.