You'll soon be able to go on vacation with SoulCycle
Get ready to let out the loudest "woo!" you've ever woo'ed before, because if you're an avid SoulCycler (present!) who loves to travel (yes, hello), we have some good news.
The fitness brand just announced a new "off-the-bike" experience that sounds even better than getting your favorite bike on Monday at noon.
It's called Retreats by SoulCycle.
The retreats will be "intimate group getaways curated to help [travelers] reflect, recharge and reconnect...."
SoulCycle partnered with luxury travel agency Black Tomato to deliver the ultimate traveler-meets-cycle experience. According to a statement, there will be SoulCycle classes led by instructors from around the country, as well as "meditative spa and wellness experiences."
And, as Fortune pointed out, the retreats are not exclusive to long-time riders, either — customers completely new to the brand are more than welcome to join. Though we suspect the notoriously dedicated group of riders may turn out in force.
SoulCycle CEO Melanie Whelan told Fortune, "At SoulCycle, we always put our riders first and we do our best not only to listen to but also anticipate their needs. Taking a class at SoulCycle is one way to find time to be present for yourself, but our riders are consistently asking us for more experiential ways to spend time with our instructors and each other. With Retreats by SoulCycle, we're giving our community another opportunity to devote attention to themselves and deepen their ties to one another over the span of multiple days in a beautiful setting, outside of the day-to-day hustle."
It's about more than a bike, though. Black Tomato cofounder Tom Marchant said in a statement that "travel is meant to help you connect with yourself and your surroundings in a more meaningful way," and having that experience "with your favorite brand" can be just as powerful as taking a solo trip or traveling with your partner.
It's certainly part of a growing trend, as well-known brands (including SoulCycle's parent company, Equinox) have been aggressively entering the travel space. Last year, Equinox debuted fitness-focused day trips and announced plans to host longer multiday journeys. And this year, the luxury fitness and wellness company also launched its first-ever hotel in New York City.
So far, there's only been one "pilot" retreat in Austin and Texas Hill Country. Guests enjoyed mindfulness meditation, healing workshops, morning movement sessions, SoulCycle classes and s'mores by the campfire. Master Instructor Melanie Griffith led the first-of-its-kind experience, and by the looks of it, was pretty inspiring.
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While there isn't much information yet as to where the coming retreats will be, Fortune said they will each last four days and have between 20 and 30 guests.
Cost will vary depending on location, and the first one open to the public will launch in Winter 2020 — keep an eye out for more information in the coming months.
One thing's for sure: Don't forget to pack your leggings.
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| 2X miles | 2 miles per dollar on every purchase |
| 5X miles | 5 miles per dollar on flights and vacation rentals booked through Capital One Business Travel |
| 10X miles | 10 miles per dollar on hotels and rental cars booked through Capital One Business Travel |
Intro offer
Annual Fee
Recommended Credit
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The Capital One Venture X Business Card has all the Capital One Venture X Rewards Credit Card has to offer and more. It offers an incredible welcome bonus and requires an equally impressive spend to qualify. In addition, the card comes with premium travel perks like annual travel credit. (Partner offer)Pros
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Cons
- The card requires significant spending to earn the welcome offer.
- Another drawback is that the annual travel credit can only be used on bookings made through Capital One Business Travel.
- LIMITED-TIME OFFER: Earn up to 400K bonus miles: 200K miles when you spend $30K in the first 3 months, and an additional 200k miles when you spend $150k in the first 6 months
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- Earn 10X miles on hotels and rental cars and 5X miles on flights and vacation rentals booked through Capital One Business Travel
- With no preset spending limit, enjoy big purchasing power that adapts so you can spend more and earn more rewards
- Empower your teams to make business purchases while earning rewards on their transactions, with free employee and virtual cards. Plus, automatically sync your transaction data with your accounting software and pay your vendors with ease
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- Every year, you'll get 10,000 bonus miles after your account anniversary date. Plus, receive an annual $300 credit for bookings made through Capital One Business Travel
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- Enjoy a $100 experience credit and other premium benefits with every hotel and vacation rental booked from the Premier Collection
- This is a pay-in-full card, so your balance is due in full every month
Rewards Rate
| 2X miles | 2 miles per dollar on every purchase |
| 5X miles | 5 miles per dollar on flights and vacation rentals booked through Capital One Business Travel |
| 10X miles | 10 miles per dollar on hotels and rental cars booked through Capital One Business Travel |
Intro Offer
Earn 200K miles when you spend $30K in the first 3 months, and an additional 200K miles when you spend $150K in the first 6 monthsLIMITED-TIME OFFER: Earn up to 400K bonus milesAnnual Fee
$395Recommended Credit
Credit ranges are a variation of FICO® Score 8, one of many types of credit scores lenders may use when considering your credit card application.740-850Excellent
Why We Chose It
The Capital One Venture X Business Card has all the Capital One Venture X Rewards Credit Card has to offer and more. It offers an incredible welcome bonus and requires an equally impressive spend to qualify. In addition, the card comes with premium travel perks like annual travel credit. (Partner offer)Pros
- The Capital One Venture X business card has a very lucrative welcome offer.
- In addition, the card comes with many premium travel perks such as an annual $300 credit for bookings through Capital One Business Travel.
- Business owners are also able to add employee cards for free.
Cons
- The card requires significant spending to earn the welcome offer.
- Another drawback is that the annual travel credit can only be used on bookings made through Capital One Business Travel.
- LIMITED-TIME OFFER: Earn up to 400K bonus miles: 200K miles when you spend $30K in the first 3 months, and an additional 200k miles when you spend $150k in the first 6 months
- Earn unlimited 2X miles on every purchase, everywhere—with no limits or category restrictions
- Earn 10X miles on hotels and rental cars and 5X miles on flights and vacation rentals booked through Capital One Business Travel
- With no preset spending limit, enjoy big purchasing power that adapts so you can spend more and earn more rewards
- Empower your teams to make business purchases while earning rewards on their transactions, with free employee and virtual cards. Plus, automatically sync your transaction data with your accounting software and pay your vendors with ease
- Redeem your miles on flights, hotels and more. Plus, transfer your miles to any of the 15+ travel loyalty programs
- Every year, you'll get 10,000 bonus miles after your account anniversary date. Plus, receive an annual $300 credit for bookings made through Capital One Business Travel
- Receive up to a $120 credit for Global Entry or TSA PreCheck®. Enjoy access to 1,300+ airport lounges worldwide, including Capital One Lounge locations and Priority Pass™ lounges, after enrollment
- Enjoy a $100 experience credit and other premium benefits with every hotel and vacation rental booked from the Premier Collection
- This is a pay-in-full card, so your balance is due in full every month

