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You'll soon be able to go on vacation with SoulCycle

Nov. 05, 2019
5 min read
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You'll soon be able to go on vacation with SoulCycle
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Get ready to let out the loudest "woo!" you've ever woo'ed before, because if you're an avid SoulCycler (present!) who loves to travel (yes, hello), we have some good news.

The fitness brand just announced a new "off-the-bike" experience that sounds even better than getting your favorite bike on Monday at noon.

It's called Retreats by SoulCycle.

The retreats will be "intimate group getaways curated to help [travelers] reflect, recharge and reconnect...."

SoulCycle partnered with luxury travel agency Black Tomato to deliver the ultimate traveler-meets-cycle experience. According to a statement, there will be SoulCycle classes led by instructors from around the country, as well as "meditative spa and wellness experiences."

And, as Fortune pointed out, the retreats are not exclusive to long-time riders, either — customers completely new to the brand are more than welcome to join. Though we suspect the notoriously dedicated group of riders may turn out in force.

SoulCycle CEO Melanie Whelan told Fortune, "At SoulCycle, we always put our riders first and we do our best not only to listen to but also anticipate their needs. Taking a class at SoulCycle is one way to find time to be present for yourself, but our riders are consistently asking us for more experiential ways to spend time with our instructors and each other. With Retreats by SoulCycle, we’re giving our community another opportunity to devote attention to themselves and deepen their ties to one another over the span of multiple days in a beautiful setting, outside of the day-to-day hustle."

It's about more than a bike, though. Black Tomato cofounder Tom Marchant said in a statement that "travel is meant to help you connect with yourself and your surroundings in a more meaningful way," and having that experience "with your favorite brand" can be just as powerful as taking a solo trip or traveling with your partner.

It's certainly part of a growing trend, as well-known brands (including SoulCycle's parent company, Equinox) have been aggressively entering the travel space. Last year, Equinox debuted fitness-focused day trips and announced plans to host longer multiday journeys. And this year, the luxury fitness and wellness company also launched its first-ever hotel in New York City.

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So far, there's only been one "pilot" retreat in Austin and Texas Hill Country. Guests enjoyed mindfulness meditation, healing workshops, morning movement sessions, SoulCycle classes and s’mores by the campfire. Master Instructor Melanie Griffith led the first-of-its-kind experience, and by the looks of it, was pretty inspiring.


 

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While there isn't much information yet as to where the coming retreats will be, Fortune said they will each last four days and have between 20 and 30 guests.

Cost will vary depending on location, and the first one open to the public will launch in Winter 2020 — keep an eye out for more information in the coming months.

One thing's for sure: Don't forget to pack your leggings.

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  • Annual Fee is $325.
  • Terms Apply.
Apply for American Express® Gold Card
at American Express's secure site
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Best for dining at restaurants
TPG Editor‘s Rating
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Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
3XEarn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
2XEarn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
1XEarn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.