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New Airline Air Belgium's Ticket Sales Take Off Today

April 03, 2018
4 min read
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New Airline Air Belgium's Ticket Sales Take Off Today
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Brand-new airline Air Belgium begins selling advance tickets today for an inaugural service route between Brussels South Charleroi Airport (CRL) and Hong Kong (HKG) four times a week. Inaugural commercial flights are set to launch on April 30.

Brand-new Air Belgium's website is still ironing out its technical difficulties, per the fine print at the bottom of the page.

The Belgium-based carrier received its air operator's license (AOC) in March and expects to add flights to six other destinations within mainland China by May, according to Air Belgium CEO Niky Terzakis, former CEO of cargo airline TNT Airways. Terzakis estimated that 60-70% of the airline's revenue would come from China, and that Air Belgium expects around 500,000 passengers starting out. The airline will provide jobs for around 600 people: 360 full-time equivalent at Air Belgium, and 240 at Brussels South Charleroi Airport (CRL).

The choice of routes is significant: Air Belgium is 49.995% owned by a company called Aviation Investment Holding NV., which is owned by Hong Kong-based entities Pioneer Topworld Ltd and Sky Master Holdings Ltd. Aviation Investment Holding will be represented on the Air Belgium board by directors Peter Yip, Alexey Sumchenko and Mikko Rautio, according to the airline. China's largest travel agency, UTour, has also backed the new Belgian airline. Adding an airline affiliation to its core travel activities is expected to be a trend in the Chinese travel agency industry moving forward, according to Air Transport World.

But under European Union requirements, Air Belgium is majority Belgian-owned in order to operate under Belgium air traffic rights, with the following additional shareholders comprising a combined 50.005% ownership stake:

  • 3T Management & Associates BVBA with 19.993%;
  • Regional government investor Societe Regionale d’Investissement de Wallonie NV with 12.501%;
  • National government investor Federale Participatie- en Investeringsmaatschappij NV with 12.501%;
  • Sabena Aerospace NV with 5.01%

Air Belgium plans to fly a fleet of four A340-300 aircraft, and the airline has already received two of the A340s from Airbus. The first plane, OO-ABA, is an 11-year-old aircraft that was originally delivered to Finnair, according to AirlineGeeks, and received Air Belgium livery at Brussels International Airport (BRU) before being transported to Brussels South Charleroi Airport (CRL). The second craft, OO-ABB, is also a former Finnair-owned A340 before being stored in 2016, after the airline began retiring its A340 fleet in favor of the A350-900.

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AirlineGeeks also reports that "The A340s will fly with 303 total seats in three different cabins: Business class will include 18 seats similar to those found onboard American Airlines and Delta Air Lines’ 767 fleet, featuring power outlets, and a bed length of 79 inches. The premium economy cabin will see seven seats per row for a total of 21 seats with 36 inches of legroom and 18 degrees of recline, double the amount offered in economy. The remaining 264 economy seats of the aircraft will be in a standard 2-4-2 configuration, each offering 31 inches of legroom. All seats will offer inflight entertainment, though economy seats will not have power ports."

Brussels South Charleroi Airport (CRL) is located about 34 miles outside the city center of Brussels and is popular amongst European budget carriers due to its lower operating costs: Air Belgium will only pay €3 per passenger operating out of Brussels South, in contrast to €28 per passenger out of Brussels International Airport (BRU).

All images courtesy of Air Belgium.

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Apply for American Express® Gold Card
at American Express's secure site
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Best for dining at restaurants
TPG Editor‘s Rating
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Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
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  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.