Don't panic: Iberia devalues some off-peak awards, still a great deal
Iberia has long offered excellent business class award pricing from the U.S. to Madrid (MAD) on off-peak dates. Travelers flying from the East Coast can book one-way tickets for just 34,000 Iberia Avios one-way, and flights from the West Coast are a great deal too.
Today Iberia raised the cost of award tickets to/from a handful of cities, including Chicago-O'Hare (ORD) and Los Angeles (LAX), effective immediately. Thankfully, the price increase isn't too bad and, frankly, they were a long time coming.
Let's take a closer look at this change and why it may not be so bad after all.
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Iberia raises award prices from Chicago and LA
Iberia has a distance-based award chart where you pay more Avios for longer flights. Further, it offers lower pricing on off-peak dates. Here's a look at the award chart:
| Distance (miles) | Off-peak economy | Peak economy | Off-peak premium economy | Peak premium economy | Off-peak business class | Peak business class |
|---|---|---|---|---|---|---|
| 0 - 650 | 4,500 | 5,000 | - | - | 9,000 | 10,000 |
| 651 - 1,150 | 7,500 | 8,250 | - | - | 15,000 | 16,500 |
| 1,151 - 2,000 | 10,000 | 11,000 | - | - | 20,000 | 22,000 |
| 2,001 - 3,000 | 11,000 | 12,500 | - | - | 21,250 | 31,250 |
| 3,001 - 4,000 | 17,000 | 20,000 | 25,500 | 35,000 | 34,000 | 50,000 |
| 4,001 - 5,500 | 21,250 | 25,000 | 31,750 | 43,750 | 42,500 | 62,500 |
| 5,501 - 6,500 | 25,500 | 30,000 | 38,250 | 52,500 | 51,000 | 75,000 |
| 6,501 - 7,000 | 29,750 | 35,000 | 44,250 | 61,250 | 59,500 | 87,500 |
| 7,000+ | 42,500 | 50,000 | 63,750 | 87,500 | 85,000 | 125,000 |
The sweet spot is at the 3,001 to 4,000-mile level, which includes flights from New York-JFK and Boston (BOS) to Iberia's hub in Madrid (MAD). Until recently, this tier included Chicago-O'Hare (ORD) to Madrid, with off-peak business class awards pricing at 34,000 Avios one-way. This is despite the flight being 4,202 miles long.
Further, the airline priced flights from Los Angeles (LAX) to Madrid in the 4,001 to 5,000-mile tier, so business class cost just 42,500 miles one-way. In reality, the flight is 5,845 miles long.
That ended this week. The airline now prices one-way awards from Chicago to Madrid at 42,500 Avios, while Los Angeles departures will set you back 51,000 Avios. This no-notice pricing change was first reported by Inside Flyer and is reflected on Iberia's website.
Related: A review of Iberia’s business class on the A350, New York to Madrid
Inside Flyer notes that flights from some Central and South American cities have gone up in price too. For example, Mexico City (MEX) to Madrid used to cost 42,500 Avios in business class but moved to the 51,000 Avios tier. Lima (LIM) and Santiago (SCL) to Madrid also went up in price.
Thankfully, New York-JFK and Boston awards remain unchanged and can still be booked for 34,000 Avios one-way on off-peak dates.
Related: 6 best ways to redeem 100,000 Iberia Avios
My take on this devaluation
Unfortunately, Iberia devalued its off-peak business class sweet spot, but it's not surprising.
Iberia has undercharged for tickets from Chicago and Los Angeles for years. This devaluation simply corrects pricing on these routes, in line with its award chart. As Gary from View From The Wing said, the airline never requested additional miles from travelers who have taken advantage of this mispricing over the years.
Frankly, I'm surprised it took Iberia so long to correct pricing on these routes — especially the large pricing discrepancy from Los Angeles. These flights are still a great deal, even at the increased pricing. Redeeming 51,000 Avios for a business class flight from the West Coast to Spain is far lower than many loyalty programs require.
For example, booking the same tickets with American Airlines AAdvantage costs 57,500 miles regardless of where you depart from in North America. So, you still save 15,000 points by booking Chicago to Madrid with Iberia Avios instead of American miles.
Of course, I would've liked Iberia to give notice before making this change, but I find it hard to be mad, given this was seemingly a glitch on American's website.
Why did the airline choose to correct pricing now? It's hard to say, but I wouldn't be surprised if the airline sees a large influx of award bookings after news broke that the EU will start allowing U.S. tourists this summer.
Airlines are still recovering from the pandemic and need ways to reduce liabilities where they can. This is a small way for Iberia to do that, and I much prefer a small pricing correction to a full-blown no-notice devaluation.
Related: The cheapest ways to book a trip to Spain with points and miles
Bottom line
Off-peak Iberia awards from Chicago and Los Angeles now require more Avios but remain cheaper than programs like AAdvantage. Thankfully, flights from the East Coast continue to require just 34,000 Avios in business class Ultimately, this evaluation is a correction of a pricing error and the devalued routes are still a great deal.
If you want to book one of these Iberia awards, they remain accessible. Simply transfer American Express Membership Rewards or Chase Ultimate Rewards points to give you Iberia Avios balance a boost.
Feature photo by yllyso / Shutterstock.com
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Sometimes it's worth a large investment to reap the benefits of a great credit card. That's exactly the case with the Amex Platinum card. In exchange for the annual fee, you'll unlock access to the Amex Membership Rewards program that let you access airline and hotel transfer partners, along with new lifestyle and travel credits. This card is also incredibly rewarding for travel purchases, helping you rack up a ton of Membership Rewards points for your next award trip.Pros
- The current welcome offer on this card is quite lucrative. TPG values it at $1,600.
- This card comes with a long list of benefits, including access to Centurion Lounges, complimentary elite status with Hilton and Marriott, at least $500 in assorted annual statement credits and so much more. (Enrollment required for select benefits.)
- The Amex Platinum comes with access to a premium concierge service that can help you with everything from booking hard-to-get reservations to finding destination guides to help you plan out your next getaway.
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- Outside of the current welcome bonus, you’re only earning higher rewards on specific airfare and hotel purchases, so it’s not a great card for other spending categories.
- The annual airline fee statement credit can be complicated to take advantage of compared to the broader travel credits offered by competing premium cards.
- Earn 80,000 Membership Rewards® Points after you spend $6,000 on purchases on the Card in your first 6 months of Card Membership.
- Earn 5X Membership Rewards® Points for flights booked directly with airlines or with American Express Travel up to $500,000 on these purchases per calendar year and earn 5X Membership Rewards® Points on prepaid hotels booked with American Express Travel.
- $200 Hotel Credit: Get $200 back in statement credits each year on prepaid Fine Hotels + Resorts® or The Hotel Collection bookings with American Express Travel when you pay with your Platinum Card®.
- $240 Digital Entertainment Credit: Get up to $20 in statement credits each month when you pay for eligible purchases with the Platinum Card® at your choice of one or more of the following providers: Peacock, Audible, SiriusXM, The New York Times, and other participating providers. Enrollment required.
- $155 Walmart+ Credit: Cover the cost of a $12.95 monthly Walmart+ membership with a statement credit after you pay for Walmart+ each month with your Platinum Card. Cost includes $12.95 plus applicable local sales tax.
- American Express has expanded The Centurion® Network to include 40+ Centurion Lounge and Studio locations worldwide. Now there are even more places your Platinum Card® can get you complimentary entry and exclusive perks.
- $200 Airline Fee Credit: Select one qualifying airline and then receive up to $200 in statement credits per calendar year when incidental fees are charged by the airline to your Card.
- $200 Uber Cash: Enjoy Uber VIP status and up to $200 in Uber savings on rides or eats orders in the US annually. Uber Cash and Uber VIP status is available to Basic Card Member only.
- $300 Equinox Credit: Get up to $300 back each year on an Equinox+ subscription, or any Equinox club memberships when you pay with your Platinum Card. Enrollment required. Learn more.
- $189 CLEAR® Credit: Breeze through security with CLEAR® Plus at 45+ airports nationwide and get up to $189 back per year on your membership (subject to auto-renewal) when you use your Card.
- $695 annual fee.
- Terms Apply.
- See Rates & Fees