Exclusive: Fontainebleau Las Vegas announces loyalty program
Las Vegas is getting a shiny, towering new hotel when the highly anticipated Fontainebleau Las Vegas — a project years in the making — finally opens its doors Dec. 13. And with it comes an all-new loyalty program for people looking to play or stay at the new 67-floor resort on the north end of the Strip.
Called Fontainebleau Rewards, the inclusive, tiered program allows members to "earn exclusive benefits and a passport to limitless luxury during every visit," according to Fontainebleau, through gameplay in the casino as well as on money spent throughout the rest of the property.
"Fontainebleau Rewards is truly one-of-a-kind in that every member has an opportunity to curate their own Fontainebleau experience and unlock special loyalty benefits," Mark Tricano, president of Fontainebleau Las Vegas, exclusively told TPG. "Not only do they have the power of expanded choice, but they’ve been granted an exclusive passport into the limitless luxury that awaits inside Fontainebleau Las Vegas.”
Related: 17 best hotels in Las Vegas for a Sin City getaway
How Fontainebleau Rewards works
Members of Fontainebleau Rewards earn different types of points or credits (detailed below) through gameplay and cash purchases in most areas of the resort, including the hotel, restaurants, bars, lounges, day and nightlife venues, Lapis Spa & Wellness, fitness center, and Fontainebleau-owned retail shops.
Here's a breakdown of the different types of points and credits:
| Credit/point system | Breakdown |
|---|---|
Tier credits | Earn tier credits to advance to a higher tier status. Each status unlocks additional rewards, bigger benefits and even more exclusive access. |
Bleau points | Earn Bleau points to accumulate resort credit for eligible Fontainebleau Las Vegas experiences. Redeem Bleau points on your hotel stay, at restaurants and Lapis Spa and Wellness, and more. |
Play points | Earn Play points on your favorite machines to accumulate slot play credit. |
Tier credits can be earned through spending on slots, video poker and table play, plus hotel and resort spending. Bleau points are earned on slots and video poker, plus hotel and resort spending. And Play points are earned on slots and video poker.
Here's a breakdown of how members will earn each type of points and credits:
| Credit/point system | Earnings |
|---|---|
Tier credits | 3 credits for every $1 of rated play and 5 credits for every $1 spent on qualifying hotel and resort purchases |
Bleau points | 3 points for every $1 of rated play and 5 points for every $1 spent on qualifying hotel and resort purchases |
Play points | 2 points for every $1 of rated play |
For clarity, Fontainebleau determines "rated play" by your average bet, game type and length of play.
As the various credits and points start to accumulate, members can redeem them in different ways:
| Credit/point system | Redemption |
|---|---|
Tier credits | N/A (earning these points helps you reach elite status in the program, detailed below) |
Bleau points | 100 Bleau points = $1 of resort credit |
Play points | 100 Play points = $1 of slot play |
As with all loyalty programs, there's some fine print that's important to note. Unused Bleau points and Play points expire 13 months after they're earned, and Play points can only be redeemed at eligible slot machines, excluding progressives and electronic table games.
Fontainebleau Rewards tiers
The new loyalty program has four different levels. Travelers who sign up are instantly granted Bleau status, which comes with perks like members-only room rates, personalized offers and invitations, and access to BleauLive entertainment presales. From there, members who work their way up the elite status ladder can earn even more benefits.
Silver
Once you've earned 7,500 tier credits in a calendar year, you'll reach Silver status in the program. This confers a variety of perks, including:
- 10% bonus on Play points
- A one-time $100 dining gift
- Complimentary preferred-view upgrade (when available)
- Complimentary 1 p.m. checkout
- Complimentary self-parking
- $3 off ATM fees
Gold
At 40,000 tier credits, you'll earn Gold status, which has perks like:
- 20% bonus on Play points
- One-time $150 dining gift
- One-time $150 spa gift
- Complimentary preferred-view upgrade or suite upgrade (when available)
- Complimentary 2 p.m. checkout
- Early check-in
- Waived resort fee
- Priority check-in line
- Complimentary self-parking and valet
- Waived ATM fees
- Priority dining and nightlife reservations
Royal
Once you've earned 90,000 tier credits you'll get top-tier Royal status. Being Royal at Fontainebleau includes perks like:
- 30% bonus on Play points
- One-time $250 dining gift
- One-time $250 spa gift
- Complimentary preferred-view upgrade or suite upgrade (when available)
- Complimentary 4 p.m. checkout
- Early check-in
- VIP check-in area
- Waived resort fee
- Complimentary self-parking and valet
- Complimentary airport transportation
- Waived ATM fees
- Priority dining and nightlife reservations
Your status will be valid for the rest of the calendar year in which it was earned, plus the entire following calendar year. However, your tier credits reset at the beginning of the year, so if you fall short of a given threshold, you'll need to restart your progress in January.
How to enroll
Those interested in joining Fontainebleau Rewards can pre-enroll in the program ahead of the resort's opening Dec. 13 by visiting the program's website. Better yet, people who pre-enroll are given a limited-time offer to save up to 30% on bookings at Fontainebleau Las Vegas if booked before Dec. 14, bring rates as low as $105 per night (plus taxes and fees) for certain dates through January.
Related: 6 Las Vegas hotels suites you have to see to believe
Bottom line
It's been an exciting (and hectic) year for Sin City, and the upcoming opening of Fontainebleau Las Vegas will be one of the crowning moments of a period that's seen the opening of the Sphere, the highly discussed Las Vegas Grand Prix and more. While we'll have to wait to see how the resort itself stacks up, we're excited to have an inside look at its loyalty program that rewards both gamblers and people who'd rather spend their money on dining and shopping.
TPG will be on the ground in Las Vegas for the grand opening, so keep your eyes out for news on what the property is actually like.
TPG featured card
Rewards
| 4X | Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 4X | Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 3X | Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com. |
| 2X | Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com. |
| 1X | Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases. |
Intro offer
Annual Fee
Recommended Credit
Why We Chose It
There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)Pros
- 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
- 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
- Packed with credits foodies will enjoy
- Solid welcome bonus
Cons
- Not as useful for those living outside the U.S.
- Some may have trouble using Uber and other dining credits
- You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
- Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
- Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
- $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
- $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
- $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
- $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
- Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.
Rewards Rate
| 4X | Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 4X | Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 3X | Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com. |
| 2X | Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com. |
| 1X | Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases. |
Intro Offer
You may be eligible for as high as 100,000 Membership Rewards® Points after spending $6,000 in eligible purchases on your new Card in your first 6 months of Membership. Welcome offers vary and you may not be eligible for an offer.As High As 100,000 points. Find Out Your Offer.Annual Fee
$325Recommended Credit
Credit ranges are a variation of FICO® Score 8, one of many types of credit scores lenders may use when considering your credit card application.Excellent to Good
Why We Chose It
There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)Pros
- 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
- 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
- Packed with credits foodies will enjoy
- Solid welcome bonus
Cons
- Not as useful for those living outside the U.S.
- Some may have trouble using Uber and other dining credits
- You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
- Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
- Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
- $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
- $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
- $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
- $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
- Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.