Marriott is taking over one of Hilton's best New York hotels
Last month, TPG reported some bad news for Hilton Honors loyalists looking to cash in on an award stay or earn points in New York City: The Conrad New York Midtown was exiting the Hilton portfolio.
At the time, it was unclear what exactly the property would become, but now we know that Hilton's loss is Marriott's gain. Moving forward, the Conrad New York Midtown will be known as The Luxury Collection Hotel Manhattan Midtown.
This is one of three recent preexisting luxury hotels that Marriott has been able to nab up over the last few weeks. In addition to the New York property joining Marriott's Luxury Collection, The Resort at Pelican Hill in California is reflagging as a St. Regis and Turtle Bay Resort in Hawaii will soon become a Ritz-Carlton.
In a previous statement to TPG, Hilton confirmed that Hilton and the hotel's owners "decided to end the management agreement for Conrad New York Midtown effective June 4, 2024 at 11:59PM" and that "the termination [was] amicable and allows both parties to explore new opportunities."
And, exactly as we predicted, one of Hilton's competitors swooped in on the opportunity to add a luxury property in a prime market to its collection.
Regarding how many points are needed for a stay at the 54th Street property near landmarks like Carnegie Hall and Central Park, Marriott Bonvoy loyalists will have to wait a little bit longer. The points calendar on the hotel's new Marriott landing page isn't quite yet reflecting points availability.
Cash prices are available starting in June, though, with rates ranging from $512 to $930 per night.
As for Hilton, don't feel too bad for the brand. The company is gearing up for the long-awaited return of New York City's Waldorf Astoria. Set to reopen this year after an extensive multiyear renovation, the reimagined property will pay homage to the original design while adding a fresh and modern take on decor across its 375 rooms.
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