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From HGTV to hospitality: Chip and Joanna Gaines are opening a hotel

Oct. 03, 2019
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3 min read
A stay at Chip and Joanna Gainesí perfectly fixed-up Magnolia House
From HGTV to hospitality: Chip and Joanna Gaines are opening a hotel
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Home renovation celebs Chip and Joanna Gaines are pretty much the Jay-Z and Beyoncé of the television home improvement world. And now, loyal viewers of the couple's hit show "Fixer Upper" have a new shot at being a part of the Gaines Empire.

The former HGTV stars are expanding their domain and have announced that they will be opening their own hotel in Waco, Texas, just a few blocks from the couple's popular Magnolia Market at the Silos. The Silos is essentially an entertainment, shopping and culinary destination for Fixer Upper fans. Scheduled to be up and running by 2021, the hotel will be in a 53,000-square-foot space that was a former county office building, according to TODAY, and that will be transformed into a boutique downtown hotel. It will feature a "grand ballroom, a full restaurant, a rooftop terrace and a café."

"Home is a feeling, created by and for the people you love and share your life with; it's a state of being known and loved just as you are," the Gaines' said in a press release. "That is our dream for this hotel — that it would serve as an extension of the way we feel about our own home and all it represents to us, and that every guest who comes to stay would experience that same sense of belonging and community."

For those interested in booking a room when the hotel opens in 2021 (or visiting the Silos earlier), Waco is roughly equidistant between Austin and Dallas off of I-35, so it could easily be combined with a trip to either city. You'll almost certainly need a car rental if you fly into Austin or Dallas, since it's about a 90-mile journey from either city into Waco. However, Waco does technically have its own regional airport (airport code ACT) that is served via connecting service on American Airlines from Dallas Fort-Worth (DFW). So, you can use those American Airlines miles to fly right into town.

If you can't wait until 2021 for your next Gaines-inspired vacation, you can always visit one of their remodeled Airbnbs. Just make sure to use the right card when it does come time to book this highly-anticipated hotel. There's no word if the hotel will include a loyalty program for the duo's most loyal of fans or be bookable via a program such as Chase Travel. Let's just hope it's not a fixer upper.

Featured image by Tribune News Service via Getty I

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Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

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  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.