Skip to content

Worth the price? Trying out Alaska Airlines' new digital bag tags

May 08, 2025
8 min read
20250416_Alaska Airlines Digital Bag Tag_CHenderson_29
The cards we feature here are from partners who compensate us when you are approved through our site, and this may impact how or where these products appear. We don’t cover all available credit cards, but our analysis, reviews, and opinions are entirely from our editorial team. Terms apply to the offers listed on this page. Please view our advertising policy and product review methodology for more information.

It may actually be time to say goodbye to paper luggage tags. When we heard about Alaska Airlines' new bag tags (made by a company called Bagtag), we wanted to test them out in real life.

In a bid to help passengers save time at the airport and cut down on wasted paper, Alaska is now selling the electronic bag tags for $89.

CLINT HENDERSON/THE POINTS GUY

It's a marvelous new technology — and although so far I'm not finding them 100% ready for prime time, they do work.

Alaska digital bag tags

The $89 price tag could be worth the investment for serious Alaska flyers. You buy the bag tags online, and then they mail them directly to you, as you can see in the photos below.

You can use them for flights on Alaska Airlines, SkyWest flights operated by Alaska, Oneworld partner Qatar Airways and Alaska partner Icelandair.

Merger partner Hawaiian Airlines flights will eventually also be eligible for electronic bag tag use once the systems are more fully integrated.

Qatar and Icelandair have their own versions of electronic bag tags, as do several other international carriers. For example, Lufthansa has been using them for years.

How to use the new Alaska bag tags

Add a bag to your flight and then use the Alaska app to check into your flight; you'll see an "Electronic bag tag" button in your app.

Once that is done, you simply use your phone to scan the bag tag.

Daily Newsletter
Reward your inbox with the TPG Daily newsletter
Join over 700,000 readers for breaking news, in-depth guides and exclusive deals from TPG’s experts

 

View this post on Instagram

 

A post shared by The Points Guy (@thepointsguy)

Once the two devices have an electronic connection, a digital version of your luggage bar codes will show up on the screen.

Loyalty update: Alaska Airlines unveils 4 major changes to MVP elite status

It took some time to form a tight e-connection, but eventually, a digital version of a paper bag tag appeared on the screen.

digital bag tag
CLINT HENDERSON/THE POINTS GUY

I first used my tag on a recent flight from Newark to San Francisco. The Alaska agent at the ticket counter hadn't seen one of the bag tags before, but she got help from another agent who knew how they worked. They actually added a traditional paper tag to my luggage anyway to show I had priority bag handling — so much for not wasting paper.

Honestly, despite that, it was pretty cool to see it in action.

CLINT HENDERSON/THE POINTS GUY

Unfortunately, the tale took a darker turn in San Francisco. When I got to baggage claim, my bag was there, but my digital bag tag face had been marked with green marker; the tag had apparently come off during handling because the tag was taped to the top of my luggage handle.

It would have been a problem if that tag had separated from the luggage, since there would have been no way to identify which bag was supposed to be with the digital tag.

CLINT HENDERSON/THE POINTS GUY

My biggest fear is that these tags won't last through frequent travel, as the connecter strap seems flimsy.

CLINT HENDERSON/THE POINTS GUY

I have since checked that same bag four more times, though, and it has gone through several more check-ins and multiple connections without coming off. However, I do have it very tightly attached to the suitcase now.

CLINT HENDERSON/THE POINTS GUY

Overall, pretty impressive.

I'll also give a shout-out to the new Travelpro Versapack suitcase I've been using. It has held up remarkably well despite the abuse I've been putting it through in all my travels.

Bottom line

digital bag tag
CLINT HENDERSON/THE POINTS GUY

The bag tags were a fun experiment for a traveler who doesn't normally check bags. While the trial got off on a rough note, the bag tags did work. My biggest piece of advice if you are investing in this bag tag: Make sure it is attached super tightly to your bag.

Related reading:

Featured image by CLINT HENDERSON/THE POINTS GUY
Editorial disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airline or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

TPG featured card

Best for businesses with high spending
TPG Editor‘s Rating
4.5 / 5
Go to review

Rewards

2 - 10X miles

Intro offer

LIMITED-TIME OFFER: Earn up to 400K bonus miles

Annual Fee

$395

Recommended Credit

740-850
Excellent

Why We Chose It

The Capital One Venture X Business Card has all the Capital One Venture X Rewards Credit Card has to offer and more. It offers an incredible welcome bonus and requires an equally impressive spend to qualify. In addition, the card comes with premium travel perks like annual travel credit. (Partner offer)

Pros

  • The Capital One Venture X business card has a very lucrative welcome offer.
  • In addition, the card comes with many premium travel perks such as an annual $300 credit for bookings through Capital One Business Travel.
  • Business owners are also able to add employee cards for free.

Cons

  • The card requires significant spending to earn the welcome offer.
  • Another drawback is that the annual travel credit can only be used on bookings made through Capital One Business Travel.
  • LIMITED-TIME OFFER: Earn up to 400K bonus miles: 200K miles when you spend $30K in the first 3 months, and an additional 200k miles when you spend $150k in the first 6 months
  • Earn unlimited 2X miles on every purchase, everywhere—with no limits or category restrictions
  • Earn 10X miles on hotels and rental cars and 5X miles on flights and vacation rentals booked through Capital One Business Travel
  • With no preset spending limit, enjoy big purchasing power that adapts so you can spend more and earn more rewards
  • Empower your teams to make business purchases while earning rewards on their transactions, with free employee and virtual cards. Plus, automatically sync your transaction data with your accounting software and pay your vendors with ease
  • Redeem your miles on flights, hotels and more. Plus, transfer your miles to any of the 15+ travel loyalty programs
  • Every year, you'll get 10,000 bonus miles after your account anniversary date. Plus, receive an annual $300 credit for bookings made through Capital One Business Travel
  • Receive up to a $120 credit for Global Entry or TSA PreCheck®. Enjoy access to 1,300+ airport lounges worldwide, including Capital One Lounge locations and Priority Pass™ lounges, after enrollment
  • Enjoy a $100 experience credit and other premium benefits with every hotel and vacation rental booked from the Premier Collection
  • This is a pay-in-full card, so your balance is due in full every month
Apply for Capital One Venture X Business
at Capital One's secure site
Terms & restrictions apply. See rates & fees
Best for businesses with high spending
TPG Editor‘s Rating
4.5 / 5
Go to review

Rewards Rate

2X miles2 miles per dollar on every purchase
5X miles5 miles per dollar on flights and vacation rentals booked through Capital One Business Travel
10X miles10 miles per dollar on hotels and rental cars booked through Capital One Business Travel
  • Intro Offer

    LIMITED-TIME OFFER: Earn up to 400K bonus miles
  • Annual Fee

    $395
  • Recommended Credit

    740-850
    Excellent

Why We Chose It

The Capital One Venture X Business Card has all the Capital One Venture X Rewards Credit Card has to offer and more. It offers an incredible welcome bonus and requires an equally impressive spend to qualify. In addition, the card comes with premium travel perks like annual travel credit. (Partner offer)

Pros

  • The Capital One Venture X business card has a very lucrative welcome offer.
  • In addition, the card comes with many premium travel perks such as an annual $300 credit for bookings through Capital One Business Travel.
  • Business owners are also able to add employee cards for free.

Cons

  • The card requires significant spending to earn the welcome offer.
  • Another drawback is that the annual travel credit can only be used on bookings made through Capital One Business Travel.
  • LIMITED-TIME OFFER: Earn up to 400K bonus miles: 200K miles when you spend $30K in the first 3 months, and an additional 200k miles when you spend $150k in the first 6 months
  • Earn unlimited 2X miles on every purchase, everywhere—with no limits or category restrictions
  • Earn 10X miles on hotels and rental cars and 5X miles on flights and vacation rentals booked through Capital One Business Travel
  • With no preset spending limit, enjoy big purchasing power that adapts so you can spend more and earn more rewards
  • Empower your teams to make business purchases while earning rewards on their transactions, with free employee and virtual cards. Plus, automatically sync your transaction data with your accounting software and pay your vendors with ease
  • Redeem your miles on flights, hotels and more. Plus, transfer your miles to any of the 15+ travel loyalty programs
  • Every year, you'll get 10,000 bonus miles after your account anniversary date. Plus, receive an annual $300 credit for bookings made through Capital One Business Travel
  • Receive up to a $120 credit for Global Entry or TSA PreCheck®. Enjoy access to 1,300+ airport lounges worldwide, including Capital One Lounge locations and Priority Pass™ lounges, after enrollment
  • Enjoy a $100 experience credit and other premium benefits with every hotel and vacation rental booked from the Premier Collection
  • This is a pay-in-full card, so your balance is due in full every month