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Fashion Takes Flight: Our Favorite Designer Airline Uniforms

March 06, 2018
5 min read
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Fashion Takes Flight: Our Favorite Designer Airline Uniforms
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When Delta sneak-previewed spiffy new uniforms by designer and Project Runway judge Zac Posen, it was the first upgrade to the airline’s employee apparel in a decade. To understand needs around look and feel, Posen himself did stints as a flight attendant, gate agent, and Sky Club concierge. Among his changes: A new shade called "Passport Plum," which blends the brand's blue and red; sporty, neon-accented clothes for ground crew; and bright-red/navy combos for other staff getups.

Zac Posen's new uniforms for Delta, set to debut this May, include a new shade called Passport Plum. Photo courtesy of Delta

Posen’s collection is just the latest foray into fashion for flyers; Oleg Cassini designed for TWA in 1965, and Emilio Pucci groovily outfitted Braniff flight attendants the same year. Posen’s collection takes flight on May 29; in the meantime, here are some of the best recent collabs between couturiers and carriers.

For Air France, Christian Lacroix designed chic uniforms that would look at home in a five-star restaurant as well as at 30,000 feet. Photo courtesy of Air France

Air France - Christian Lacroix

You might recognize some of the créateurs who’ve outfitted Air France employees, like Christian Dior, Balenciaga, Jean Patou, Nina Ricci, and Pierre Cardin. Extending its haute couture runway in the sky, the airline tapped French designer Christian Lacroix to update its livery in 2005. With its very Gallic scarves, clean lines, and muted colors, Lacroix's creations would seem as apropos at a dinner party as they do at 30,000 feet. Flight attendants' red gloves and a bow-like sash add sleek punctuation to elegant but functional outfits.

Pillbox hats for flight attendants made waves for Canadian upstart Porter Airlines when designer Kimberly Newport-Mimran introduced the carrier's uniforms in 2006. Photo courtesy of Porter Airlines

Porter Airlines - Kimberly Newport-Mimran, Pink Tartan

The tiniest parts of Porter's uniforms made the biggest waves. Smart little pillbox hats for female flight attendants stood out when Toronto designer Kimberly Newport-Mimran of the Pink Tartan label unveiled her designs in 2006. "I took inspiration from a time when traveling was elegant," the designer said at the time of her classic trench coats and shift dresses for the upstart Canadian carrier. Watching Porter's nattily attired crew dash through the airport or up the aisle does provide a retro-glam rush.

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Happy clothes for happy crew? That's what clothing brand Moods of Norway claims its uniforms for Norwegian accomplish. Photo courtesy of Norwegian Airlines

Norwegian Air - Moods of Norway

What exactly is Norwegian style? For whimsical brand Moods of Norway, it’s the cheerful attitude in uniforms it created for low-fare carrier Norwegian in 2013. This might be the only carrier with bold plaid blazers for men, "Tea" and "Coffee" woven in script onto shirtsleeves, and in-flight instructions printed on socks. Garment tags read "Happy clothes for happy crew." We’d love to hear if your Norwegian experiences bear that out, but the clothes are great fun to look at. Moods tanked in 2017 after 15 years, but its uniforms live on.

United - Brooks Brothers, Tracy Reese, Carhartt

Designs won't debut until 2020, but United is upping the fashion ante by tapping three American brands instead of a single designer to elevate its uniforms. Business-attire icon Brooks Brothers will create apparel for all male pilots, flight attendants, and customer-service personnel; Tracy Reese, celebrated for dazzlingly colorful womenswear, will design uniforms for female crew and reps that Brooks Brothers will manufacture; and Carhartt, the newly hip workwear brand, will outfit ramp-service, technical operations and catering employees.

Virgin Atlantic's uniforms boast designer Vivienne Westwood's cheeky brand of British glam, with body-conscious shapes and bold colors. Photo courtesy of Virgin Atlantic

Virgin Atlantic - Vivienne Westwood

In a perfect match between airline and designer, cheeky Virgin Atlantic tapped punk-gone-legit Vivienne Westwood for its striking, fashion-forward livery. Think blood-red trenchcoats with exaggerated lapels and blazers with nipped waists for women, classic-with-a-wink burgundy waistcoats for men. Neckerchiefs and ties sport a hand-drawn "wings" logo.

Paris-based, Melbourne-born designer Martin Grant (fourth from left) created instantly recognizable uniforms for Qantas, including the airline's first for female pilots. Photo by Duncan Killick.

Qantas - Martin Grant

He may not be a household name stateside, but Paris-based Martin Grant is a huge name among insiders. For its uniform revamp in 2013, Qantas enlisted the Aussie designer, known for bold, graphic prints and simple shapes. Grant used Australian wool for his Qantas creations; men got sharp-looking single-button navy blazers with a flash of red inside the back vent, while women wear tailored jackets with flat-front pants or beautifully cut pencil skirts. Double-breasted trench coats, a Grant signature, come with removable winter linings. On top: Jaunty little Trilby hats accented with Qantas red. Bonus: Grant’s pilot uniforms included designs for women for the first time in Qantas’ history.

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Intro offer

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There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

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  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.
Apply for American Express® Gold Card
at American Express's secure site
Terms & restrictions apply. See rates & fees
Best for dining at restaurants
TPG Editor‘s Rating
4 / 5
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Rewards Rate

4XEarn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
4XEarn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
3XEarn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
2XEarn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
1XEarn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • Intro Offer

    As High As 100,000 points. Find Out Your Offer.
  • Annual Fee

    $325
  • Recommended Credit

    Excellent to Good

Why We Chose It

There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)

Pros

  • 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
  • 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
  • Packed with credits foodies will enjoy
  • Solid welcome bonus

Cons

  • Not as useful for those living outside the U.S.
  • Some may have trouble using Uber and other dining credits
  • You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
  • Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
  • Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
  • Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
  • Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
  • $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
  • $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
  • $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
  • $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
  • Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
  • No Foreign Transaction Fees.
  • Annual Fee is $325.
  • Terms Apply.