The Ultimate Guide to Tokyo's Best Neighborhoods
Then, visit the elegant (and modern) Tsutaya bookshop across from the museum, which also has a splendid cafe and terrace.
Ginza, Harajuku, Marunouchi, Shinjuku, Tsukiji. All terrific and interesting neighborhoods in Tokyo, with enormous depth, surprises and variety. Part of the challenge when visiting a city like this is not only knowing which neighborhoods to check out, but then, once you’re there, the challenge is what to do in them. Signage is often strictly in Japanese, there are lots of tourist traps, and it’s very easy, even for Tokyoites, to get lost.
One of the smartest ways to navigate these neighborhoods is to take advantage of the concierge services at your hotel, geared toward offering guest experiences that are both helpful and far from typical. The best concierges have been with their properties for decades, accumulating massive amounts of information.
When is comes to Tokyo, two of the best concierge services are at The Peninsula and Imperial Hotel, Tokyo. That's why we asked Sumiko Saito, the veteran head concierge at the Imperial, and Akana Tanaka, head concierge at The Peninsula, to share their best neighborhood picks.
Daikanyama (Sumiko Saito)
Back in Japan's Taishō era (pre-1930s), Daikanyama was a beautiful spot filled with gardens and architectural gems. Today, you can still find exquisite artisanal shops and museums here. Take in the Asakura House. Then, visit the elegant (and modern) Tsutaya bookshop across from the museum, which also has a splendid cafe and cocktails. Buy high-end Japanese clothing in Evisu. Take a short cab ride to the Tokyo Metropolitan Teien Museum of Art, which is housed in an Art Deco mansion that once belonged to Prince Asaka, a far-right nationalist who had a hand in Japan’s descent into war.
Kagurazaka (Sumiko Saito)
Kagurazaka is a lovely part of town reminiscent of old Kyoto: very small streets, a pleasant vibe, a slower pace. Here you will find an array of sophisticated as well as affordable places to grab a bite. Try the Japanese dish tonkatsu, a fried pork cutlet.

Omotesandō (Sumiko Saito)
No part of Tokyo is cooler than Omotesandō, and, yes, it’s well-known. Check out the newly rebuilt Nezu Museum, which was designed by world-renowned architect Kengo Kuma. Enjoy sweets and savories at Andersen, a bakery that came to Tokyo by way of Hiroshima and Denmark, and is one of Japan’s oldest and best. New restaurants include Fratelli Paradiso and River Cafe.
Yanesen (Akana Tanaka)
Yanesen, filled with artisans, lots of tiny cafes and shops that reflect their owners’ unique perspectives, adds great modernity to the megapolis. Check out the tokyobike gallery, where the outgoing staff will serve you beer or coffee before renting you a bike and helping you plan your ride. Visit the SCAI The Bathhouse — not a place for bathing, but a cafe and art gallery showcasing the likes of Anish Kapoor and Mariko Opie, as well as up-and-coming artists. Stroll down Yanaka Ginza with its numerous tiny souvenir shops and street food.

Kōenji (Akana Tanaka)
Kōenji is a peaceful alternative to the delightful mayhem of busier parts of Tokyo. Here you can discover vintage shops and small businesses that reflect the personalities of their owners, like Clouds Art + Coffee or European Papa, which is jammed with thousands of vinyl records, CDs and DVDs. After shopping, you can indulge at Taiyo Ramen, which uses dried sardines in its broth. Cap it off with first-rate craft beers at Craft Beer Market.

Shibamata (Akana Tanaka)
Shibamata is a section of town that was the setting for the extremely popular film called "It’s Tough Being a Man," and currently attracts visitors seeking to experience Tokyo as it was before it went global. On Taishakuten-Sando, you can enjoy shops, some a century old, selling snacks and doodads. Take a ferry ride across the river (and then right back) at Yagiri no Watashi. Enjoy first rate unagi (river eel) at Kawachiya, a local favorite that’s been in business about 200 years.
Pro tip: Before going to Tokyo, start an email correspondence with the concierge at your hotel — not just about choosing interesting neighborhoods and booking tables at restaurants, but also about dietary preferences, food allergies and hard-to-get appointments with artisans. Japan is a country that prizes planning, and if you start the conversation going before you arrive, it will be easier for the concierge to organize your stay.
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| 4X | Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 4X | Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 3X | Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com. |
| 2X | Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com. |
| 1X | Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases. |
Intro offer
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Recommended Credit
Why We Chose It
There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)Pros
- 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
- 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
- Packed with credits foodies will enjoy
- Solid welcome bonus
Cons
- Not as useful for those living outside the U.S.
- Some may have trouble using Uber and other dining credits
- You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
- Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
- Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
- $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
- $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
- $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
- $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
- Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.
Rewards Rate
| 4X | Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 4X | Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 3X | Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com. |
| 2X | Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com. |
| 1X | Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases. |
Intro Offer
You may be eligible for as high as 100,000 Membership Rewards® Points after spending $6,000 in eligible purchases on your new Card in your first 6 months of Membership. Welcome offers vary and you may not be eligible for an offer.As High As 100,000 points. Find Out Your Offer.Annual Fee
$325Recommended Credit
Credit ranges are a variation of FICO® Score 8, one of many types of credit scores lenders may use when considering your credit card application.Excellent to Good
Why We Chose It
There’s a lot to love about the Amex Gold. It’s a fan favorite thanks to its fantastic bonus-earning rates at restaurants worldwide and at U.S. supermarkets. If you’re hitting the skies soon, you’ll also earn bonus Membership Rewards points on travel. Paired with up to $120 in Uber Cash annually (for U.S. Uber rides or Uber Eats orders, card must be added to Uber app and you can redeem with any Amex card), up to $120 in annual dining statement credits to be used with eligible partners, an up to $84 Dunkin’ credit each year at U.S. Dunkin Donuts and an up to $100 Resy credit annually, there’s no reason that foodies shouldn’t add the Amex Gold to their wallet. These benefits alone are worth more than $400, which offsets the $325 annual fee on the Amex Gold card. Enrollment is required for select benefits. (Partner offer)Pros
- 4 points per dollar spent on dining at restaurants worldwide and U.S. supermarkets (on the first $50,000 in purchases per calendar year; then 1 point per dollar spent thereafter and $25,000 in purchases per calendar year; then 1 point per dollar spent thereafter, respectively)
- 3 points per dollar spent on flights booked directly with the airline or with amextravel.com
- Packed with credits foodies will enjoy
- Solid welcome bonus
Cons
- Not as useful for those living outside the U.S.
- Some may have trouble using Uber and other dining credits
- You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $6,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
- Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 3X Membership Rewards® points per dollar spent on flights booked directly with airlines or on AmexTravel.com.
- Earn 2X Membership Rewards® points per dollar spent on prepaid hotels and other eligible purchases booked on AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
- $120 Uber Cash on Gold: Add your Gold Card to your Uber account and get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an American Express Card for your transaction. That’s up to $120 Uber Cash annually. Plus, after using your Uber Cash, use your Card to earn 4X Membership Rewards® points for Uber Eats purchases made with restaurants or U.S. supermarkets. Point caps and terms apply.
- $84 Dunkin' Credit: With the $84 Dunkin' Credit, you can earn up to $7 in monthly statement credits after you enroll and pay with the American Express® Gold Card at U.S. Dunkin' locations. Enrollment is required to receive this benefit.
- $100 Resy Credit: Get up to $100 in statement credits each calendar year after you pay with the American Express® Gold Card to dine at U.S. Resy restaurants or make other eligible Resy purchases. That's up to $50 in statement credits semi-annually. Enrollment required.
- $120 Dining Credit: Satisfy your cravings, sweet or savory, with the $120 Dining Credit. Earn up to $10 in statement credits monthly when you pay with the American Express® Gold Card at Grubhub, The Cheesecake Factory, Goldbelly, Wine.com, and Five Guys. Enrollment required.
- Explore over 1,000 upscale hotels worldwide with The Hotel Collection and receive a $100 credit towards eligible charges* with every booking of two nights or more through AmexTravel.com. *Eligible charges vary by property.
- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.

