Capital One cardholders can now visit some of the world's best museums for free
If you have a Capital One consumer or small-business credit card, there's a new perk available: a free six-month membership to The Cultivist.
Museum aficionados and art lovers may already be familiar with The Cultivist, a membership-based service that offers access to over 100 museums around the world. For those who aren't, let's look at this new benefit for Capital One cardholders and see what a free membership with The Cultivist can offer.
The Cultivist membership benefits

Beyond simply covering your admission (which is included with membership), you have access to special events, tours, virtual events, art classes, early access to exhibits, skip-the-line privileges and more. All of this is available through an online booking platform, which also provides access to the best tour guides and docents, who you can book for a fee.
The Enthusiast is the cheapest plan offered, which typically costs $40 per month or $440 annually. However, a new partnership between Capital One and The Cultivist means cardholders can receive a free, six-month membership.
With your membership, you will have free access to museums like the Van Gogh Museum in Amsterdam, the Art Institute of Chicago, the Royal Academy in London, MOMA and the Guggenheim in New York City, the Louvre and Musée Picasso in Paris and many others. The list is subject to change and is available here (PDF document). Membership provides access for you and up to three guests. While some museums provide entry by simply showing your membership card, a majority require you to request your free tickets at least 24 hours in advance, through the online platform.
Related: Why you might want to visit more museums when you travel
You can enroll for your free membership and learn more about its benefits here. Note that you must be at least 18 years old and must enroll through the promotional page. Enrolling directly on The Cultivist's standard membership page will not trigger the free membership offer.
Maximizing this perk
While it could be tempting to enroll right now, our advice is to wait until you are able to use this new perk so your free trial doesn't end before you can take advantage of it.
First browse the list of museums available, then enroll for your six-month trial membership with The Cultivist when you have upcoming visits to cities with included museums. This offer is available through June 22, 2024, according to the terms and conditions, so you have plenty of time to plan a visit to a city on the list.
Additionally, you should set a reminder on your calendar to cancel your membership when the trial offer ends, assuming you don't want to keep paying for it. That's because you will automatically be enrolled in a paid plan — which currently costs $40 per month — after your trial membership ends.
Another way to visit museums for free
If you don't have a Capital One credit card or are looking to visit museums after your free membership with The Cultivist ends, there's always the Bank of America "Museums on Us" program. On the first weekend each month, participating museums offer free admission to anyone who has a credit card or debit card from Bank of America. With most museums, all you need to do is show your eligible card at the door to gain free entrance. This program offers access to over 225 museums and cultural institutions around the U.S.
Related: Get free admission to US museums through Bank of America
Bottom line
Gaining additional perks on your credit card is always a positive. Museum fans will be especially excited about this new partnership between Capital One and The Cultivist, offering a free six-month membership to cardholders. Enrollment is easy. If you don't want to continue paying for the membership after the free trial period, remember to cancel in six months.
TPG featured card
at American Express's secure site
Terms & restrictions apply. See rates & fees.
| 4X | Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 4X | Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year. |
| 5X | New! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App. |
| 3X | Earn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines. |
| 2X | Earn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com. |
| 1X | Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases. |
Pros
- Valuable dining and food-related credits
- Flexible rewards with airline and hotel transfer partners
- Multiple travel and purchase protections
- No foreign transaction fees
- Access to Amex Offers for additional savings (enrollment required)
Cons
- Not as useful for those living outside the U.S.
- Some may have trouble using Uber and other dining credits
- You may be eligible for as high as 100,000 Membership Rewards® Points after you spend $8,000 in eligible purchases on your new Card in your first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply to know if you’re approved and find out your exact welcome offer amount – all with no credit score impact. If you’re approved and choose to accept the Card, your score may be impacted.
- Earn 4X Membership Rewards® points per dollar spent on purchases at restaurants worldwide, on up to $50,000 in purchases per calendar year, then 1X points for the rest of the year.
- Earn 4X Membership Rewards® points per dollar spent at US supermarkets, on up to $25,000 in purchases per calendar year, then 1X points for the rest of the year.
- New! Earn 5X Membership Rewards® points on prepaid hotel stays booked through AmexTravel.com or the Amex Travel App.
- Earn 3X Membership Rewards® points on flights booked through AmexTravel.com, the Amex Travel App, or purchased directly from airlines.
- Earn 2X Membership Rewards® points on prepaid car rentals booked through AmexTravel.com or the Amex Travel App and cruises booked and paid through AmexTravel.com.
- Earn 1X Membership Rewards® point per dollar spent on all other eligible purchases.
- Pay It® lets you tap in the American Express® App to quickly pay for small purchase amounts throughout the month and still earn rewards the way you usually do. Plan It® gives you the option to split up big purchases into equal monthly payments with a fixed fee. You’ll know upfront exactly how much you’ll pay.
- Updated! $120 Dining Credit: Earn up to a total of $10 in statement credits monthly when you pay with the Gold Card at Grubhub (including Seamless), Buffalo Wild Wings, Five Guys, The Cheesecake Factory, and Wonder. This can be an annual savings of up to $120. Enrollment required.
- $100 Resy Credit: Get up to $100 in statement credits each calendar year at over 10,000 qualifying U.S. Resy restaurants after you pay for eligible purchases with the American Express® Gold Card. That’s up to $50 in statement credits semi-annually. Enrollment required.
- $84 Dunkin' Credit: Earn up to $7 in monthly statement credits after you pay with the American Express® Gold Card at U.S. Dunkin’ locations. Enrollment required.
- $120 Uber Cash on Gold: Enjoy up to $120 in Uber Cash annually with your Gold Card. Just add your Card to your Uber account and you'll get $10 in Uber Cash each month to use on orders and rides in the U.S. when you select an Amex Card for your transaction.
- New! As an American Express® Gold Card Member, you can enjoy complimentary Hertz Five Star® Status. Enjoy benefits like skipping the counter at select locations, adding an additional driver at no additional cost*, and vehicle upgrades**. Benefit enrollment and Hertz Gold+ registration are required. *Additional drivers must meet standard rental qualifications and must be a spouse or domestic partner to qualify as complimentary. Other additional drivers subject to fees. **Benefits are subject to availability and vary by location. Additional Hertz program Terms and Conditions including age restrictions apply.
- Take advantage of a $100 credit towards eligible charges* at over 1,300 upscale hotels worldwide when you book The Hotel Collection through AmexTravel.com or the Amex Travel App **. *Eligible charges vary by property. **The Hotel Collection requires a two-night minimum stay.
- Book your travel through the Amex Travel App with added peace of mind – backed by American Express® service and support. Only for American Express® Card Members.
- Whenever you need us, we're here. Our Member Services team will ensure you are taken care of. From lost Card replacement to statement questions, we are available to help 24/7.
- No Foreign Transaction Fees.
- Annual Fee is $325.
- Terms Apply.


