Members of Marriott’s free loyalty program can now bid on one of four epic Marriott Bonvoy Moments packages to attend the first-ever event from White’s new The Snow League in Aspen in March. The packages come complete with a private mountain experience with the GOAT himself, VIP access to the Marriott Bonvoy suite to watch the inaugural competition and a three-night stay at the W Aspen, the hotel group told The Points Guy.
Each package includes two tickets to the competition March 7 and 8 at Aspen Snowmass’ Buttermilk Mountain along with a stay from March 7 to 10. Bidding closes on Feb. 18 between 7 p.m. and 7:45 p.m. CT, depending on the package. The starting bid for each package is 100,000 points.
“The Snow League is set to be the next global sports phenomenon and Marriott Bonvoy members will have unparalleled access to its debut season,” Peggy Roe, the executive vice president and chief customer officer at Marriott International, said in a statement shared with TPG. “Travel brings fans closer to the action, whether that is music, culinary, adventure, or sports. Marriott Bonvoy’s mission is to provide our members with access unlike any other and we know this partnership with Shaun and The Snow League will be unforgettable.”
In addition to the packages, Marriott said it will cohost championship parties and other events for the league's athletes during the first year of The Snow League in its role as the official hotel and loyalty partner.
Omer Atesmen, the CEO of The Snow League, said Marriott’s “dedication to creating exceptional experiences worldwide aligns perfectly with our vision for this league, and we look forward to working together to inspire fans and athletes around the world.”
The Snow League will feature four different competitions across the world during its inaugural season, including men’s and women’s snowboard halfpipe. The second event will take place in late 2025 and will include the addition of freeskiing.
The events will be broadcast by NBC Sports and Peacock and shown live on Peacock, with encore presentations shown on NBC’s broadcast network.
Beyond this competition, loyal Marriott members can redeem points for unique access to exciting events with Marriott Bonvoy Moments from concerts to exclusive dinners, other sports events like March Madness games and more.
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