Video: Delta Addresses T-Pain’s Twitter Gripe by Blasting ‘Buy U A Drank’ as He Deplanes
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For all the flak that airlines receive for not addressing valid complaints via social media, it’s refreshing to see an interaction that not only shows the human side of a corporate Twitter account, but one that turns a deplaning process into a dance party.
A few weeks back, rapper T-Pain — who happens to be a Million Miler on Delta Air Lines — tweeted an introspective thought on boarding songs. Put simply, he posited that Delta should consider a deeper bench of boarding tunes, as to not totally burn out frequent flyers with the same chord progressions. Crucially, he concluded the tweet with an acknowledgment of appreciation.
Delta’s social team concocted a response that will no doubt be framed and used in future Corporate Social Media 101 university lectures, affirming that while more upbeat jams would indeed make the boarding process less monotonous, it would likely impact Delta’s impressive on-time performance metric.
By all accounts, this would’ve been a win all the way around had the story concluded right then and there. But, lucky for us, there’s more.
This past Saturday, as Delta’s first Airbus A220 was cruising above Quebec for its first test flight, T-Pain was preparing to deplane a Delta flight from Los Angeles (LAX) to Atlanta (ATL). Lo and behold, one of his biggest hits was pumping over the speakers. A fellow passenger asked T-Pain to briefly remove his headphones, and when he did, he lit up after realizing that “Buy U A Drank” was chosen as the deplaning tune. Needless to say, T-Pain was pleasantly surprised, and gave Delta a shout on his Instagram page as the onboard flight crew boogied down.
We’re guessing his airline loyalty won’t be swayed as he heads for two million miles.
H/T: USA Today
Featured image courtesy of T-Pain.
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