United adds a new perk for elite flyers: In-flight magazines sent straight to your mailbox

Aug 1, 2020

This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. Terms apply to the offers listed on this page. For an explanation of our Advertising Policy, visit this page.

To reduce the amount of touchpoints while traveling, many airlines have gotten rid of their beloved in-flight magazines. Sadly, you won’t be able to find them in the back of your seat pocket any longer — at least while flying during the pandemic.

Related: Airline in-flight magazines are being pulled. Will they return after the pandemic?

Hemispheres, the award-winning magazine found on the seat back of all United Airlines planes, stopped publishing in April. The magazine has been (and will continue to be) available digitally on their website.

But United recently announced that it would start mailing copies to its elite members, specifically belonging to United MileagePlus Premier Platinum, Premier 1K and Global Services, starting in August. These issues are part of their “Hemi at Home” series. They will still feature familiar content from normal issues, ranging from route maps to crossword puzzles.

While the physical magazine won’t be available for the vast majority of flyers, the hope is that advertisers can slowly reintroduce their revenue streams.

Flying looks quite different from it did at the beginning of the year, as in-flight service and amenities are much more limited. But as people are eager to travel again, Hemi at Home provides readers with content they can still appreciate.

United, like many other airlines, has taken several measures to keep its elite members happy and maintain their loyalty. For starters, United extended their Premier elite status and announced a bonus for earning Premier Qualifying Points (PQPs) through credit card spending back in April. These changes aim to help members earn their way to higher elite status levels, but from the comfort of their own homes.

Bottom line

Airlines have had to adapt their loyalty programs, from changing offerings to lowering status thresholds for aspiring elite members. United mailing its in-flight magazine to its most loyal customers is a nice touch, reminding them of the once-familiar days of travel.

Featured photo by Zach Griff/The Points Guy.

Marriott Bonvoy Business® American Express® Card

Receive 1 Free Night Award every year after your Card account anniversary. Plus, earn an additional Free Night Award after you spend $60K in purchases on your Card in a calendar year. Awards can be used for one night (redemption level at or under 35,000 Marriott Bonvoy points) at hotels participating in the Marriott Bonvoy program.

Apply Now
More Things to Know
  • Limited Time Offer: Earn 125,000 Marriott Bonvoy Bonus Points after spending $5,000 in purchases on your new Card in your first 3 months of Card Membership. Offer expires 8/31/22.
  • 6x points at hotels participating in the Marriott Bonvoy™ program.
  • 4x points for purchases made at restaurants worldwide, at U.S. gas stations, on wireless telephone services purchased directly from U.S. service providers and on U.S. purchases for shipping.
  • 2x points on all other eligible purchases.
  • Receive a 7% discount off standard rates for reservations of standard guest rooms at hotels that participate in the Marriott Bonvoy program when you book directly. Terms and Conditions Apply.
  • Receive 1 Free Night Award every year after your Card renewal month. Plus, earn an additional Free Night Award after you spend $60K in purchases on your Card in a calendar year. Awards can be used for one night (redemption level at or under 35,000 Marriott Bonvoy points) at a participating hotel. Certain hotels have resort fees.
  • Enjoy Complimentary Marriott Bonvoy Gold Elite Status with your Card.
  • Terms apply.
  • See Rates & Fees
Regular APR
17.99% - 26.99% Variable
Annual Fee
$125
Balance Transfer Fee
N/A
Recommended Credit
Excellent/Good
Terms and restrictions apply. See rates & fees.

Editorial Disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airlines or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

Disclaimer: The responses below are not provided or commissioned by the bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser’s responsibility to ensure all posts and/or questions are answered.