This New Hotel Brand Is Targeting ‘Mature Millennials’ for Cheaper Boutique Stays

New hotels open every day. But it’s less common for an entirely new hospitality brand to appear — especially one that wants to completely rebuild the industry. On Tuesday, the Life House hotel collection began accepting reservations for its first hotel: a 33-room estate in Little Havana, Miami. The colorful, distinctly Caribbean space will welcome guests on Dec. … Continue reading This New Hotel Brand Is Targeting ‘Mature Millennials’ for Cheaper Boutique Stays