As Wireless Competition Heats up, AT&T Offers Unlimited Data Option for All Customers
This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. Terms apply to the offers listed on this page. For an explanation of our Advertising Policy, visit this page.
Update 2/27/17 9:00am ET: AT&T has expanded its unlimited options to include two new, lower-cost plans. Its new single line plan, Unlimited Plus, will now cost $90 per month, a $10 decrease from the original announcement of $100. If you’re an AT&T video subscriber, you also qualify for a $25 credit on your DirecTV or U-Verse bill each month. There’s also the option for the AT&T Unlimited Choice plan, which will cost $60 per month for a single line. But the catch is that there’s a max speed of 3Mbps — paying less for slower speeds.
Earlier this week, Verizon announced that it was the latest carrier to add an unlimited data option. At the time of the announcement, all of the other major US carriers offered a competitive unlimited plan as well — except AT&T, which limited who could take advantage of its unlimited data. But, as of today, the carrier is allowing all customers to sign up for an unlimited plan.
AT&T, the country’s second-largest mobile provider, previously offered customers an unlimited plan, but they were required to have a TV subscription — DirecTV or U-verse — in order to take advantage. The new unlimited plan, available today, costs $100 per month for one line ($20 more than Verizon’s latest offering) or $180 for four lines (the same as Verizon).
Just like with Verizon’s plan, AT&T will slow the speed of coverage down when customers are in “congested” areas if they’ve already used more than 22GB of data in a month. Unlike Verizon, T-Mobile and Sprint’s unlimited plans, however, AT&T’s doesn’t allow customers to use their phones as a hotspot.
As competition in the wireless sector heats up, it’s vital that the carriers stay up to date with their technology and offerings. This latest move by AT&T comes just days after Verizon’s announcement and following changes to both Sprint and T-Mobile’s unlimited plans. Sprint announced yesterday that it would begin charging $90 for five lines of unlimited data, and T-Mobile announced Monday that it was adding HD video streaming and 10GB of hot spot usage to its unlimited plans.
This week has been proof that competition in the wireless market is here — and it’s generally good news for consumers.
H/T: USA Today
Featured image courtesy of Kena Betancur via Getty Images.
Welcome to The Points Guy!
Earn 50,000 bonus miles and 5,000 Medallion® Qualification Miles (MQMs) after you spend $2,000 in purchases on your new card in your first three months of card membership. Plus, earn up to $100 back in statement credits for eligible purchases at U.S. restaurants with your card within the first 3 months of membership.
With Status Boost™, earn 10,000 Medallion Qualification Miles (MQMs) after you spend $25,000 in purchases on your Card in a calendar year, up to two times per year getting you closer to Medallion Status. Earn 3X Miles on Delta purchases and purchases made directly with hotels, 2X Miles at restaurants and at U.S. supermarkets and earn 1X Mile on all other eligible purchases. Terms Apply.
- Earn 50,000 bonus miles and 5,000 Medallion® Qualification Miles (MQMs) after you spend $2,000 in purchases on your new Card in your first 3 months.
- Plus, earn up to $100 back in statement credits for eligible purchases at US restaurants with your card within the first 3 months of membership.
- Accelerate your path to Medallion Status, with Status Boost®. Plus, in 2021 you can earn even more bonus Medallion® Qualification Miles (MQMs) to help you reach Medallion Status.
- Earn 3X Miles on Delta purchases and purchases made directly with hotels.
- Earn 2X Miles at restaurants worldwide, including takeout and delivery and at U.S. supermarkets.
- Earn 1X Miles on all other eligible purchases.
- Receive a Domestic Main Cabin round-trip companion certificate each year upon renewal of your Card. *Payment of the government imposed taxes and fees of no more than $75 for roundtrip domestic flights (for itineraries with up to four flight segments) is required. Baggage charges and other restrictions apply. See terms and conditions for details.
- Enjoy your first checked bag free on Delta flights.
- Fee Credit for Global Entry or TSA Pre✓®.
- Enjoy an exclusive rate of $39 per person per visit to enter the Delta Sky Club® for you and up to two guests when traveling on a Delta flight.
- No Foreign Transaction Fees.
- $250 Annual Fee.
- Terms Apply.
- See Rates & Fees