This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. For an explanation of our Advertising Policy, visit this page.

The travel industry’s push to get Millennials through the door continues this week with Hilton’s announcement of its newest hotel brand, Tru, a low-cost option designed especially for younger travelers.

Prices at Tru, Hilton’s 13th hotel brand, are expected to be set at an affordable $90-$100 per night. Rates will include amenities like complimentary Wi-Fi, however the rooms themselves might be smaller than those at other Hilton hotels. Tru will also feature large communal areas perfect for activities like lounging or working, as well as some fun areas like a play room with ping pong, which will certainly appeal to millennial sensibilities.

An artist's rendering of what Tru's rooms will look like. Image courtesy of Hilton.
An artist’s rendering of what Tru’s rooms will look like. Image courtesy of Hilton.

This announcement places Hilton in competition with the likes of Starwood and Marriott, who have also expanded their hotel portfolios with a millennial focus at properties like Aloft and Moxy, respectively. Hilton has already signed 102 properties, with 30 more expected to come to major cities like Dallas, Portland and Nashville. Travelers can expect to see the first Tru hotel open its doors by the end of 2016.

H/T: USA Today

Chase Sapphire Preferred® Card

With great transfer partners like United and Hyatt, 2x points on travel & dining and a 50,000 point sign up bonus, the Chase Sapphire Preferred is a great card for those looking to get into the points and miles game.

Apply Now
More Things to Know
  • Earn 50,000 bonus points after you spend $4,000 on purchases in the first 3 months from account opening. That's $625 toward travel when you redeem through Chase Ultimate Rewards®
  • Named Best Credit Card for Flexible Travel Redemption - Kiplinger's Personal Finance, July 2016
  • 2X points on travel and dining at restaurants worldwide & 1 point per dollar spent on all other purchases.
  • Earn 5,000 bonus points after you add the first authorized user and make a purchase in the first 3 months from account opening
  • No foreign transaction fees
  • 1:1 point transfer to leading airline and hotel loyalty programs
  • Get 25% more value when you redeem for airfare, hotels, car rentals and cruises through Chase Ultimate Rewards. For example, 50,000 points are worth $625 toward travel
  • No blackout dates or travel restrictions - as long as there's a seat on the flight, you can book it through Chase Ultimate Rewards
Intro APR on Purchases
N/A
Regular APR
16.49% - 23.49% Variable
Annual Fee
Introductory Annual Fee of $0 the first year, then $95
Balance Transfer Fee
5.00%
Recommended Credit
Excellent Credit

Editorial Disclaimer: Opinions expressed here are author’s alone, not those of any bank, credit card issuer, airlines or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

Disclaimer: The responses below are not provided or commissioned by the bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser’s responsibility to ensure all posts and/or questions are answered.