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Preview Of The New American Express Centurion Lounge Opening At Dallas / Fort Worth DFW International Airport

by on October 10, 2013 · 46 comments

in American Express, Lounges

Domestic airport club lounges rarely get me excited, however I was very interested when American Express opened a lounge at Las Vegas’s McCarran International Airport in February, and now they have followed up with the announcement that they would be opening a second Centurion Lounge at Dallas/Fort Worth International Airport on October 15, 2013 and TPG contributor Debbie Emery spoke with VP of Travel Innovations, Gary Portuesi, to get all the details.

Update: The offer mentioned below for the Platinum Card from American Express has expired. View the current offer here.

“We are very excited to open our second lounge in such a central location,” Portuesi told us in an interview on Wednesday. “This is a new type of lounge experience that we believe doesn’t currently exist in the US and cardmembers will take to it very well because of the uniqueness and because there is such a wide range of services.”

The Centurion Lounge Las Vegas

What exactly do those services include?

One of the showcases of the new 9,000-square-foot location in Dallas is authentic Southwestern cuisine designed by local celebrity chef Dean Fearing, creator of Fearing’s Restaurant in Dallas, who was named by the James Beard Foundation as Best Chef: Southwest.

“We also have a national mixologist, Jim Meehan, owner of PDT, who has created a cocktail menu exclusively for us. Anthony Giglio is our national wine director and he curated a list of wines made from different wineries and grape varieties around the world,” said Portuesi.

Along with high-end wines and spirits, you can grab breakfast, lunch and dinner, or use complimentary tablets and WiFi to check e-mails in between flights. Cardholders can also book travel and card-related services like reservations at restaurants, airlines and hotels to save time when you get to your destination.

The flagship of the Dallas Centurion Lounge is the Exhale Spa, where you can get a heated neck pillow or herbal tea while enjoying a 15-minute treatment such as flow, fusion or deep tissue massage, facials and manicures. While the experience in Dallas will be very similar to that of Las Vegas in terms of the quality, it will have a few different elements, most notably the Exhale spa.

Access to the Centurion Lounge in Dallas is complimentary to personal Platinum and Business Platinum as well as Mercedes-Benz Platinum cardholders, and to Centurion cardmembers, and any other American Express cardmember throughout the world can access it for a $50 fee. “Once  you are in there, you can easily justify the $50 fee with a cocktail, dinner or a spa treatment,” added Portuesi.

Like the Centurion Lounge at McCarran Internationl Airport, cardholders with complimentary access may bring a spouse or domestic partner and children under 18 or 2 traveling companions as complimentary guests

The Centurion Lounge in Las Vegas

The Dallas location will be similar to Centurion Lounge in Las Vegas, pictured above.

The Centurion Lounge in Dallas will be open from 5.30 am to 10 pm, while the Las Vegas lounge is currently open from 5 am to 12 am.

These two are the first in a series of Centurion lounges set to open in key cities and key airports around the country where cardmembers either live to travel to, but American Express is not revealing where the next locations are yet until they are 100% confirmed. “We are looking at gateway cities and coverage in similar cities where there is a concentration of cardmember flights and presence,” promised Portuesi.

The bar area of the Centurion Las Vegas.

The bar area of the Centurion Lounge in Las Vegas.

I speculate that American Express is launching the second Centurion Lounge at DFW specifically so that it has to pay American Airlines less for admitting Platinum cardholders to the Admirals Club – it just makes more sense to own and operate their own lounge at this major hub. So my guess is that we’ll see future openings in other airline-specific hubs of Amex’s three airline lounge partners – American, Delta and US Airways – such as Miami (American), Atlanta (Delta), Philadelphia (US Airways) and even possibly New York and LA, but only time will tell.

I fly American all the time but rarely transit through DFW, however hitting up the new lounge might just be worth the detour so stay tuned for a full review!

Disclaimer: This content is not provided or commissioned by the credit card issuer. Opinions expressed here are author.s alone, not those of the credit card issuer, and have not been reviewed, approved or otherwise endorsed by the credit card issuer. This site may be compensated through the credit card issuer Affiliate Program.

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  • clayd333

    Terminal D

  • K2

    Flying through DFW in December–can’t wait!

  • Roman Goubin

    OMG
    this was unexpected and totally made my day

  • Tyler

    Wow, you and Gary at VFTW post the EXACT SAME PICTURES and Article on the same day…. could you be any more blatant that this is simply an advertisement? Or maybe stagger by a day?

  • Charles

    Wow, you post the EXACT SAME PICTURES and article as Gary at VFTW on the same day. Couldn’t you stagger it so it’s not as blatantly obvious that this is an advertisement??

  • thepointsguy

    That’s how press releases generally work. It isn’t a paid advertisement, but Amex released the preview pics to select media so don’t be surprised to see them elsewhere!

  • Charles

    How much were you paid for this press release TPG?

  • thepointsguy

    Nothing. I chose to post about this lounge because it is great news for TPG readers

  • Tyler

    Or another great way to throw 4 credit card links in!!

  • Jim

    Wow. Thanks, TPG…I only look at one travel blog per lifetime, and at this point it happens to be yours. Personally I am grateful for the information you provide. Cheers.

  • Shannon

    Wow you guys are something. This guy spends his time writing articles but he shouldn’t be paid? How about you read it but don’t take advantage of any of the tips or info he provides. That will make things even.

  • HCSmooth66

    I am not a big lounge guy. About the best thing they offer from my perspective is more available seating relative to the gate area. But, I can take it or leave it. So, with that in mind….How exactly are these Amex lounges any different than your average airline operated lounge? I fly to Las Vegas this weekend and through DFW next weekend, so I guess I will make a point of using my Amex Plat on Monday to scope it out. It just seems to me that this is a lot of chatter about something that isn’t anything out of the ordinary.

  • Arlington Traveler

    TPG, I doubt Amex will build any lounges at a US Airways hub (PHL, CLT, PHX) until they know AA will continue to participate in the Platinum Card airport lounge program. Remember, when Continental merged with United, CO participated but UA did not. Chase forced the merged airline not to participate in the Amex lounge program. Now, both US and AA do currently participate in the Amex lounge program, but Citi is the 600 pound gorilla. They issue the credit card for AA, and will likely continue to issue the credit card for the new AA. They have their own high end card that earns AAdvantage miles which also includes an AAdmirals Club membership. I can bet you Citi will be pushing hard to exclude the new AA’s lounges from Amex Plat and Priority Pass Select (right now US lounges accept both).

  • HCSmooth66

    Not familiar with DFW. Is Terminal D accessible without going back through security from the rest of the other terminals? I know in ORD the Int’l Terminal is separate (and an embarrassment compared to other major international airport terminals).

  • Krivokrasov

    My god, people. If you don’t like what TPG posts, STOP READING HIS PAGE.

  • clayd333

    You can just take the skyway tram.. no security…

  • HCSmooth66

    Thanks.

  • Bill

    For every person who is a pain in the *** like above there are 5 of us that appreciate every post you make.

    Keep it up.

  • Charles’ Mother

    I’m so embarrassed, please allow me to apologize on behalf of Charles. He hasn’t done his chores this week so I haven’t given him his allowance and he is very angry. He doesn’t understand that people have to work for a living and I can’t just give him money for doing nothing. My husband and I will sit down with him and explain how press releases work and take away his computer privileges for a week. Again, I’m so sorry!

  • thepointsguy

    Thank you Bill! Though I hope the ratio is better than 1 angry to 5 happy ;-)

  • thepointsguy

    LOL

  • thepointsguy

    Good point, but Continental leaving Amex was decided well before the United merger. American/Delta/US get a lot of revenue from Amex for the lounge program and Citi hasn’t ended it, even though they currently offer AA’s credit card products. I agree that we should wait and see, though who knows if this merger will ever happen- especially now that the trial date may be pushed back due to the government shutdown and furloughing of Justice Dept attorneys!

  • thepointsguy

    Nicer food and beverage options.. new furniture.. likely less crowded because only Plat/Centurion members get in for free. Though that will likely change over time as Amex looks to make as much $$ as possible operating these lounges and selling access

  • thepointsguy

    Glad you enjoy! Safe travels

  • Bill

    Fair enough haha

  • thepointsguy

    I’m hoping for one in NYC.. or at least MIA!

  • drewj0912

    When is the Centurion Club suppose to open for business at DFW?

  • Globalmogul

    DFW is practically international to me. Let see ORD brought on line.

  • thepointsguy

    October 15, 2013

  • drewj0912

    Will it be in Terminal D?

  • Wandering Aramean

    Probably not the “first in a series of Centurion lounges set to open in key cities” in that it is the second one, after LAS. ;)

  • MichaelP

    Platinum card holder gets complimentary access for sure?

    T&C doesn’t mention this.

    “Any eligible American Express Cardmember may purchase a one-day Access Key at the Lounge for $50. If you hold a Centurion Card from American Express, or if you received a promotional mailing with an Access Key, access to The Centurion Lounge is complimentary. Purchase of one-day Access Keys is subject to Lounge capacity”

  • thepointsguy

    Reworded..thx.

  • Andrew

    Issue with NYC and LA is that they’d have to pick just one terminal and leave out fliers on all other airlines, makes me think this is less likely :(

  • John K

    Almost spewed out ALL the water in my mouth on this one. Thanks for that! =D
    Always thankful that we can have a moment of laughter in this insanity of the world we live in.

  • joeypore

    Is this going to be in terminal D?

    This might be the best news I’ve read all week!! I know all of the other DFW-based flyers will love this!!

  • Matthew Smith

    I personally really appreciate posts like this — TPG is my main source of news around the travel and points industry. I hold a platinum card. I am in DFW for a day (interviewing people) next week – I will now check out this new lounge. Thank you TPG for acting like a real media outlet along with your great analysis (love all the $/point analysis). Ignore the haters and advertise all you want for all the great information you provide.

  • Ali

    Couldn’t agree more! If you need to complain take it somewhere else. Nobody forced you to come to this site.

  • Marli

    You mentioned personal and business platinums have access, but what about corporate platinums? I ask since benefits vary. Thanks!

  • http://redmonk.com/dberkholz Donnie Berkholz

    Apparently that recently changed. It didn’t used to be that way though, you’re right. http://www.usatoday.com/story/todayinthesky/2013/10/10/amex-tabs-dallasfort-worth-for-luxe-new-centurion-lounge/2959177/

  • Danny

    I have a corporate platinum and successfully got into the LV centurion lounge this week.

  • Danny

    It just changed – I did it this week and had a wonderful time.

  • Lumberteria

    Just visited the new DFW lounge. It is fantastic. Nice buffet and drink menu, all complimentary. Wonderful place to wait for my flight. It is located near gate D16.

  • AriesAA

    Was about to apply for the platinum card, but was told by the representative that AA Admirals club access is no longer offered by the card since Oct 1 2013. Have u heard about it?

  • Josh

    Perfect timing, as I’m going to Cabo on Nov. 9th. Since I have an Amex Platinum card, do I just walk up and show it to them, then get in for free? Or do I have to pay an extra fee?

  • RV

    Do you have to go thru security to access the CENT lounge in Term D (LAS)?
    Like to try after my inbound flight next weekend.

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