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Since it first took place on November 27, 2010, American Express’s annual Small Business Saturday has become a part of the “post-Thanksgiving” shopping craze, joining Black Friday and Cyber Monday. The purpose of Small Business Saturday is to draw attention to the many brick and mortar businesses that frequently get overlooked by giving cardholders a $25 statement credit when they used an American Express card – personal or business – at a participating business.
This year’s small Business Saturday will be taking place on November 24th. Registration is officially open tomorrow, November 18, at 12:00 am MST and is limited, so be sure to sign up quickly to get in on the statement credit.
Terms & Conditions
To be eligible, Cardmembers must enroll an eligible American Express Card in this offer at ShopSmall.com. Prepaid and Corporate Cards are not eligible.
To receive the $25 statement credit, the Cardmember must use his or her enrolled Card to spend $25 or more in a single, in-store transaction at a qualifying small business location on Saturday, November 24, 2012. To receive the credit, the transaction must equal $25 or more (for example, if your transaction is only for $15, you will not receive a credit). Multiple transactions of less than $25 will not qualify even if the combined total of those transactions is over $25. You may purchase multiple items that together equal $25 or more, but you must purchase them in a single transaction to receive the statement credit.
Qualifying small business locations are those identified on the Shop Small® Map, available at ShopSmall.com. In addition, small business locations that accept American Express through Square also qualify and can be found on the Square Directory at https://squareup.com/directory/?cmpId=amex or from your mobile phone using the Square Wallet app. Small business locations that do not appear on the Shop Small® Map or that do not accept American Express through Square will not qualify for the $25 statement credit offer. Please note that business location information provided on the Shop Small® Map and Square Directory may contain inaccuracies or errors, including as a result of information provided by third parties. Transactions with political campaigns or political action committees are not eligible, regardless of whether they appear on the Shop Small® Map or in the Square Directory.
Check out this cool, colorful infographic Amex released to show how shopping at small businesses makes a difference not only to your own community but also when you’re traveling elsewhere. That donut you buy today could mean the creation of a new job tomorrow.
It’s easy to sync your card, find the list of merchants in your area and save that $25 while supporting small businesses in your community at the time of year most people are doing their major shopping anyway, so stay tuned for more details on this year’s Small Business Saturday.